Mic’s social approach to distributing its first Obama interview

Mic’s first interview with President Obama is available on Mic.com, which received more than 16 million visitors in July. The full interview is also available on its mobile app, Facebook and YouTube. But the distribution strategy doesn’t end there, as the publisher has also been sharing individual segments and GIFs on social platforms including Facebook, Twitter, Tumblr and Instagram, in an effort to get the content in front of as many people as possible. The post Mic’s social approach to distributing its first Obama interview appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-08-15 00:00:00 UTC ]
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Distribution: S&S and Reader's Digest Expand

Simon and Schuster and Reader's Digest announced an agreement where S&S will handle sales and fulfillment for all adult titles published by Reader's Digest. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-05 00:00:00 UTC ]
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Obama's tech wizard hones his media weapons to help Miliband get to No 10

He was the scourge of Mitt Romney in the 2012 US election, now Obama's 'backroom Brit' is heading Labour's digital response team for its 2015 campaignIn his new book about the 2012 US presidential election campaign, the Time journalist Mark Halperin singles out the role played by a young Briton... Continue reading at The Guardian

[ The Guardian | 2013-12-01 00:00:00 UTC ]
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Harry Potter Alliance brings together fans to effect social change

The Harry Potter Alliance is a nonprofit coalition whose work so far has included creating a YouTube video titled 'The Hunger Games Are Real' which aims to raise awareness of poverty and hunger in the US. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #raise awareness #included creating #nonprofit coalition #hunger games


Harry Potter Alliance brings together fans to affect social change

The Harry Potter Alliance is a nonprofit coalition whose work so far has included creating a YouTube video titled 'The Hunger Games Are Real' which aims to raise awareness of poverty and hunger in the US. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #raise awareness #included creating #nonprofit coalition #hunger games


Livefyre Buys Social Analytics Platform Realtidbits

Livefyre, a real-time social conversation and curation platform, announced it has acquired Realtidbits, a 6-year-old provider of real-time commenting and analytics services to online publishers including The CW Network, Thomson Reuters and Dow Jones Local Media Group. Livefyre’s primary... Continue reading at AdWeek

[ AdWeek | 2013-11-22 00:00:00 UTC ]
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'Hunger Games' author Suzanne Collins, in rare interview, muses on war and the cycle of violence

Suzanne Collins says she 'sort of completed' a goal of hers this fall by releasing her children's book 'Year of the Jungle,' which examines war from a child's point of view. Collins wants to write a book about war for every child age group, she says. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-21 00:00:00 UTC ]
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FutureBook: mobile gains prominence for social reading

Mobile devices are increasingly being used for social reading and recommendation sites, the... Continue reading at The Bookseller

[ The Bookseller | 2013-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile devices #social reading


The More Social Media and Cable Change the News, the More Things Stay the Same

The media-industrial complex loves nothing so much as an anniversary -- especially a grim anniversary. Considering that the assassination of President John F. Kennedy is an event that not only radically transformed our nation but the media itself, it's no surprise that the 50th anniversary of... Continue reading at Advertising Age

[ Advertising Age | 2013-11-12 00:00:00 UTC ]
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Imperial War Museums sales and distribution to Unicorn

Unicorn Press has announced a new sales and distribution contract with the publishing arm of the... Continue reading at The Bookseller

[ The Bookseller | 2013-11-11 00:00:00 UTC ]
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Distribution: Consortium Adds Nicholas Brealey

Effective January 1, Consortium, a member of the Perseus Books Group, will begin distributing titles for nonfiction publisher Nicholas Brealey. Consortium will handle U.S. and Canada distribution for Nicholas Brealey, which holds offices in both Boston and London. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-04 00:00:00 UTC ]
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Distribution: IPM Adds Five

International Publishers Market announced partnerships with five new presses, effective January 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-28 00:00:00 UTC ]
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Distribution: IU Press Joins Ingram

Indiana University Press has moved its U.S. and Canadian book distribution to Ingram Publisher Services. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-28 00:00:00 UTC ]
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Medium opens its social publishing platform to all Twitter users

Twitter's Ev Williams started Medium to simplify and socialize online article writing, but the service's invitation-only nature has kept many folks on the sidelines. Today, things are opening up: Medium's now accessible to anyone willing to sign into Twitter and verify an email address. Would-be ... Continue reading at Engadget

[ Engadget | 2013-10-27 00:00:00 UTC ]
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Simon & Schuster and Yilin Press in Deal for Worldwide EBook Distribution

Earlier this month, Simon & Schuster and Yilin Press announced a new distribution and publishing agreement that will expand the availability of electronic editions for works in Mandarin for readers worldwide. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-26 00:00:00 UTC ]
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HGTV Magazine Tests Social Sharing Feature in Print

HGTV Magazine is jumping on the e-commerce and social sharing trend. Its November issue, which hits newsstands Oct. 22, will let readers shop and share from the pages using technology from digital watermarking provider Digimarc. Digimarc did a similar deal with Hearst Magazines sibling pub... Continue reading at AdWeek

[ AdWeek | 2013-10-21 00:00:00 UTC ]
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These (Fake) Self–Help Books Diagnose Nearly Every Way People Are Terrible On Social Media

American Psycho author Bret Easton Ellis is what's known in online circles as a world–class troll. For the uninitiated, a troll is someone who expresses a controversial and often contrarian opinion in order to get a rise out of people and draw attention to himself. If someone is widely... Continue reading at Fast Company

[ Fast Company | 2013-10-16 00:00:00 UTC ]
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S&S to Distribute Chinese Language Ebooks from Yilin Press

Simon & Schuster will distribute Yilin Press ebooks to Chinese readers around the world. The distribution agreement was signed at the Frankfurt Book Fair. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #distribution agreement #chinese readers #simon schuster #yilin press


Fox's Distribution Head Mike Hopkins May Succeed Andy Forssell as Hulu CEO

Per a report from Bloomberg last night, Fox Networks president of distribution Mike Hopkins is close to being named CEO of Disney/21st Century Fox/Comcast joint venture Hulu. After founder Jason Kilar resigned in March (along with chief technology officer Tom Rich), svp of content and... Continue reading at AdWeek

[ AdWeek | 2013-10-11 00:00:00 UTC ]
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S&S and Yilin Press Enter Distribution and Publishing Agreement

Under one of the more comprehensive trade deals with a Chinese publishing house, S&S will distribute ebooks of a broad cross-section of Yilin Press’s Mandarin language titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #yilin press #distribute ebooks #publishing agreement


Government Social Feeds Go Quiet on First Day of Shutdown

While invective about the state of American democracy has reached a fever pitch on social media, several government feeds themselves have gone quiet on the first day of the federal shutdown.Agencies including FEMA, the National Park Service and NASA have stated on their Facebook, Twitter and... Continue reading at Advertising Age

[ Advertising Age | 2013-10-02 00:00:00 UTC ]
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