Medium -- the publishing platform founded by the guys who started Twitter -- is getting more aggressive in its bid to attract brand advertising dollars. The site just raided digital publisher Vox Media, hiring Joe Purzycki, the company's head of ad sales, to lead brand partnerships at Medium.That means Mr. Purzycki will essentially build Medium's nascent advertising business.Medium, which lets anyone publish to the site, has hired journalists to curate sections on various topics -- including sports, tech and design -- which it calls publications. But Medium has mostly left brand partnerships to Nativ.ly, a company that pairs brands with startups. Nativ.ly helped land Medium's first ad campaign last summer in the form of a sponsored section for BMW. In December, the site rolled out a similar section for Marriott International. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-03-31 00:00:00 UTC ]
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Prince Harry's 'Spare' sold more than 195,000 copies in its second week on sale, helping to lift print book sales 1.2% last week over 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-25 05:00:00 UTC ]
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The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ... Continue reading at PC World
[ PC World | 2023-01-24 19:39:28 UTC ]
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Longtime book representative Charles “Chuck” Morrell died on January 17, after a period of declining health, in Newport Beach, Calif. He was 88. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-23 05:00:00 UTC ]
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Sales in both the adult and children's/young adult categories fell by double digits in November, due in part to soft hardcover sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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'Spare,' the memoir by Prince Harry, sold nearly 630,000 print copies in its first week on sale at outlets that report to NPD BookScan. Even with that huge debut, total sales rose only 1.4% last week over the week ended January 15, 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-19 05:00:00 UTC ]
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Bookstore sales inched up 0.5% in November over a year ago, to $668 million, compared to $665 million in November 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-18 05:00:00 UTC ]
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An accidental release of Prince Harry's memoir Spare, five days ahead of schedule, led to round-the-clock coverage of the book and its many revelations. Publishing professionals say the outcome has been highly beneficial for sales. Continue reading at CBC
[ CBC | 2023-01-14 09:00:00 UTC ]
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It's Friday, which means it's time for another roundup of the week's best tech deals. Today we're seeing good prices on Google's Pixel 7 and Pixel 7 Pro phones, a couple of all-time lows on the 10.2-inch iPad and iPad mini and a sweeping sale on Nintendo Switch games, among other discounts on... Continue reading at Engadget
[ Engadget | 2023-01-13 16:39:02 UTC ]
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Unit sales of print books dipped 0.1% in the week ended Jan. 7, 2023, from the comparable week in 2022, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-13 05:00:00 UTC ]
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Unit sales of print books last week were even with the week ended January 8, 2022 with higher fiction sales offset by lower sales of nonfiction books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-12 05:00:00 UTC ]
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The steady drumbeat of revelations that preceded the book’s release helped push early orders and initial sales, making “Spare,” on its first day, one of the best-selling hardcover books in recent memory. Continue reading at The New York Times
[ The New York Times | 2023-01-11 22:07:48 UTC ]
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NPD Bookscan reports US print book sales rose 12 percent and has published a list of the top print bestsellers in 2022. The post US Bestsellers and Book Sales in 2022: Second-Highest at NPD appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-01-10 16:25:54 UTC ]
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In a letter to agents and authors, HBG CEO Michael Pietsch touched on a number of topics, including the sales outlook for trade books, the lawsuit against the Internet Archive, and increasing direct-to-consumer marketing and sales efforts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-10 05:00:00 UTC ]
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Remote-desktop software may still seem like science fiction to the family member or customer trying to overcome a computer issue, but real heads know it’s been a useful reality for a while now. Using the remote-desktop software allows you to diagnose, operate, and fix another computer over... Continue reading at PC World
[ PC World | 2023-01-09 15:30:00 UTC ]
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When we weren't distracted by all the cool stuff at CES, we found some pretty great deals on tech that you can buy right now. Amazon's just-released Kindle Scribe, with both reading and writing capabilities, saw its first-ever discount and Razer discounted many of their 2022 Blade 15 gaming... Continue reading at Engadget
[ Engadget | 2023-01-06 19:05:41 UTC ]
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After two years of surprisingly strong sales during the pandemic, unit sales of print books fell 6.5% in 2022 compared to 2021 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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The Börsenverein reports on book sales and bestsellers in German book market in 2022 and depicts 'a major economic challenge.' The post German Book Market in 2022: Sales Down 2.1 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-01-05 14:26:20 UTC ]
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With the acquisition of the literary agency Fletcher & Company, UTA added hundreds of authors to its client roster. The deal comes amid consolidation in the entertainment industry. Continue reading at The New York Times
[ The New York Times | 2023-01-04 17:18:03 UTC ]
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Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Helped by an extra Saturday of sales compared to 2021, unit sales of print books rose 10% last week over the week ended December 25, 2021, at outlets that report to NPD BookScan. All six major categories posted increases in the week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-28 05:00:00 UTC ]
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