Marie Claire is becoming the latest publisher to seek an alternative to Apples walled garden. The fashion magazine has optimized MarieClaire.com for the iPad, giving it a Flipboard-like look thats designed for the tablet. Marie Claire created the site using technology company Onswipe, which expects to roll it out to other devices as well. Jason Baptiste, CEO of Onswipe, said the platform appeals to publishers desire to build a tablet audience without giving up control to the App Store. He said Onswipe is optimizing sites for Forbes, Slate and Ziff-Davis, too. [Publishers] have done a great job with apps, but advertisers want scale, Baptiste said. And publishers have that scale on the Web. Its by far the most [common] activity on tablet devices. Why not take advantage of that instead of having to deal with the headaches of the App Store? Marie Claire hasnt pulled out of the App Store, and chief revenue officer Nancy Berger Cardone said the magazines app is still very important. But these are uneasy times for Apple. When the iPad launched a year ago, publishers rushed to throw up digital editions on the device, hoping consumer and ad revenue would follow. But the universe of tablet owners, while growing, remains small, and app download numbers are low. Plus, Apple has rankled publishers by taking 30 percent of the revenue from their App Store sales and withholding consumer data thats seen as critical to getting advertisers on board. And, as much as Steve Jobs... Continue reading at 'AdWeek'
[ AdWeek | 2011-06-21 00:00:00 UTC ]
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At the Brussels Book Fair under Marie Noble's direction, 'We're not only going to flirt' with Belgium's Flemish culture, 'we're going to get married.' The post An Interview With the Brussels Book Fair’s New Director Marie Noble appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-12 13:09:13 UTC ]
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The Scottish Poetry Library has come under fire from transgender and non-binary authors for its stance against “no-platforming” authors. Continue reading at The Bookseller
[ The Bookseller | 2020-03-05 19:17:37 UTC ]
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The debate around Jeanine Cummins’ controversial novel American Dirt will continue on March 6th when a new episode of Oprah’s Book Club airs at midnight (ET) on Apple TV+. The two-part episode centers on the Oprah Book Club selection that stirred one of the most vociferous discussions about race... Continue reading at Literrary Hub
[ Literrary Hub | 2020-03-05 17:53:35 UTC ]
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The Virago publisher is eloquent and inspiring on writing – but her memoir lacks grit and gossipLennie Goodings has had a long and highly respected career in publishing. She is chair of Virago Press, the pioneering publishing house that champions women’s writing. She’s been with Virago since the... Continue reading at The Guardian
[ The Guardian | 2020-02-23 09:00:48 UTC ]
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Each of the American author’s 56 novels was a bestseller and her fiction was extolled by writers from Scott Turow to David Foster WallaceMary Higgins Clark, the “Queen of Suspense” who topped charts with each of her 56 novels, has died at the age of 92.Simon & Schuster president Carolyn... Continue reading at The Guardian
[ The Guardian | 2020-02-03 11:54:59 UTC ]
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Her tales of danger and deliverance made her one of the most successful crime writers of all time. Continue reading at The Washington Post
[ The Washington Post | 2020-02-01 03:09:08 UTC ]
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DK publishing director Mary-Clare Jerram is retiring at the end of April after three decades with the company. Continue reading at The Bookseller
[ The Bookseller | 2020-01-13 19:37:03 UTC ]
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Little America, the anthology series based on true stories about immigrants in the US, arrives on Apple TV+ on January 17th. Apple will release all of season one's episodes at once, rather than weekly as it's done with other shows, and more than a mo... Continue reading at Engadget
[ Engadget | 2019-12-12 23:19:00 UTC ]
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After preaching against household clutter, the best-selling author is launching a store selling homeware. Continue reading at BBC World
[ BBC World | 2019-11-18 16:49:24 UTC ]
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Authors John le Carré, William Boyd, Sathnam Sanghera, Frederick Forsyth and Antony Beevor are among a number of public figures declaring their refusal to vote Labour in the coming general election over the party's association with anti-Semitism. Continue reading at The Bookseller
[ The Bookseller | 2019-11-15 10:33:49 UTC ]
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The Washington Post has revealed the anonymous author behind forthcoming tell-all A Warning has claimed the US president is so unfit for office that a number of fellow administration officials contemplated resigning together in "a midnight self-massacre" but ultimately decided against it. Continue reading at The Bookseller
[ The Bookseller | 2019-11-08 09:05:26 UTC ]
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The organizing guru talks about her latest book, “Kiki & Jax,” a picture book with a familiar message. Continue reading at The Washington Post
[ The Washington Post | 2019-11-04 14:15:00 UTC ]
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Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age
[ Advertising Age | 2019-10-17 21:42:28 UTC ]
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Noughties rap videos and currywurst are among the Darley Anderson rights supremo’s Frankfurt highlights to date, while she is rarely to be found without a sweet book fair staple... Continue reading at The Bookseller
[ The Bookseller | 2019-10-17 00:59:37 UTC ]
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Century has snapped up the "wickedly-funny and heartbreaking" memoirs of an Anti-Social Behaviour Officer following a major 14-publisher auction. Continue reading at The Bookseller
[ The Bookseller | 2019-10-10 22:25:39 UTC ]
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One of the first originals you'll be able to stream on Apple TV+ is M. Night Shyamalan's Servant, a psychological thriller that'll likely feature a few twists and turns in true M. Night fashion. Apple has revealed at New York Comic Con that the serie... Continue reading at Engadget
[ Engadget | 2019-10-04 08:15:00 UTC ]
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Scholastic UK will publish Fearless! How to be your true, confident self by anti-bullying charity founder Liam Hackett. Continue reading at The Bookseller
[ The Bookseller | 2019-10-02 13:01:07 UTC ]
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Apple has rolled out its publisher subscription service, Apple News+, to the U.K. some six months after announcing it in the Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-10-01 19:00:00 UTC ]
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As with all publisher relationships with platforms, there are trade-offs to be made, depending on how far advanced publishers' subscription businesses are. The post Apple News+ launches in the UK with The Times and Hearst on board appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-09-30 18:05:44 UTC ]
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Amid cultural, social, and political unrest, including most recently the Trump impeachment inquiry, founder of the faith-in-action organization Sojourners Jim Wallis aims to reassert Christian values in his new book, ‘Christ in Crisis.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-25 04:00:00 UTC ]
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