Marie Claire is becoming the latest publisher to seek an alternative to Apples walled garden. The fashion magazine has optimized MarieClaire.com for the iPad, giving it a Flipboard-like look thats designed for the tablet. Marie Claire created the site using technology company Onswipe, which expects to roll it out to other devices as well. Jason Baptiste, CEO of Onswipe, said the platform appeals to publishers desire to build a tablet audience without giving up control to the App Store. He said Onswipe is optimizing sites for Forbes, Slate and Ziff-Davis, too. [Publishers] have done a great job with apps, but advertisers want scale, Baptiste said. And publishers have that scale on the Web. Its by far the most [common] activity on tablet devices. Why not take advantage of that instead of having to deal with the headaches of the App Store? Marie Claire hasnt pulled out of the App Store, and chief revenue officer Nancy Berger Cardone said the magazines app is still very important. But these are uneasy times for Apple. When the iPad launched a year ago, publishers rushed to throw up digital editions on the device, hoping consumer and ad revenue would follow. But the universe of tablet owners, while growing, remains small, and app download numbers are low. Plus, Apple has rankled publishers by taking 30 percent of the revenue from their App Store sales and withholding consumer data thats seen as critical to getting advertisers on board. And, as much as Steve Jobs... Continue reading at 'AdWeek'
[ AdWeek | 2011-06-21 00:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.In the cards Financial giant Visa picked Wieden+Kennedy as its new creative... Continue reading at Advertising Age
[ Advertising Age | 2020-12-04 11:04:31 UTC ]
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European Union regulators have brought anti-trust charges against Amazon, accusing the retail giant of using sensitive data from the third-party sellers who use its marketplace to gain unfair advantage for its own retail business. Continue reading at The Bookseller
[ The Bookseller | 2020-11-10 15:04:25 UTC ]
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Schibsted is one of the newest members of the Coalition for App Fairness, a group that includes the likes of Epic Games and Spotify. The post Why Nordic publishing giant Schibsted joined the coalition lobbying for Apple App Store ‘fairness’ appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-10-29 04:01:18 UTC ]
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Walker Books will publish The Black Friend: On Being a Better White Person by Frederick Joseph on 7th January 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-10-26 07:03:26 UTC ]
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Faber is to publish Claire Keegan's latest short novel, Small Things Like These, next autumn. Continue reading at The Bookseller
[ The Bookseller | 2020-10-25 14:52:49 UTC ]
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“Kant’s Little Prussian Head” reminds us that literature and art connect us with the wisdom of the past. Continue reading at The Washington Post
[ The Washington Post | 2020-10-16 12:00:00 UTC ]
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Vowing to address its own workforce demographics, Penguin Random House releases a Global Social Impact site on corporate responsibility. The post Penguin Random House’s Global Social Impact: Claire von Schilling appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-14 20:00:57 UTC ]
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Novelist Susan Hill and food writer Mary Berry have been awarded damehoods in the Queen's Birthday Honours, while Children's Laureate Cressida Cowell, Booker winner Bernardine Evaristo, writer and translator Daniel Hahn, short story writer and poet Kadija George Sesay and Oneworld publisher... Continue reading at The Bookseller
[ The Bookseller | 2020-10-09 08:07:59 UTC ]
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Amazon has been accused of anti-competitive practices in a scathing report into US tech giants by Democratic politicians. The online retailer has rebutted the claims. Continue reading at The Bookseller
[ The Bookseller | 2020-10-07 18:02:09 UTC ]
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Simon & Schuster is to publish In Search of Mary Seacole: The Making of a Cultural Icon by Helen Rapport in spring 2022. Continue reading at The Bookseller
[ The Bookseller | 2020-10-02 10:45:26 UTC ]
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Digital Content Network, a trade body representing many publishers, told CEO Tim Cook as much. Continue reading at Publishing Executive
[ Publishing Executive | 2020-09-16 15:15:03 UTC ]
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As she publishes a moving memoir, the Corrie, Dinnerladies and West End star talks about her three-decade battle with typecasting – and almost dying of Covid-19 Shobna Gulati is speaking about this past horrendous year in surprisingly serene tones. Her mother died last autumn, and a few months... Continue reading at The Guardian
[ The Guardian | 2020-09-16 05:00:14 UTC ]
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Gordon’s novel spans decades, delving into a painful relationship between an art teacher and her student. Continue reading at The Washington Post
[ The Washington Post | 2020-09-14 09:14:57 UTC ]
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Howard argues that decluttering is not just a personally liberating ritual, but also a moral imperative. Continue reading at The Washington Post
[ The Washington Post | 2020-09-10 05:43:11 UTC ]
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Digital Content Network, a trade body representing many publishers, told CEO Tim Cook as much. Continue reading at Publishing Executive
[ Publishing Executive | 2020-09-03 21:40:05 UTC ]
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Digital Content Network, a trade body representing many publishers, told CEO Tim Cook as much. Continue reading at Publishing Executive
[ Publishing Executive | 2020-09-02 17:42:58 UTC ]
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Sandstone Press has announced a partnership with anti-slavery charity Unseen, as it prepares to publish Stolen Lives: Human Trafficking and Slavery in Britain Today by Louise Hulland. Continue reading at The Bookseller
[ The Bookseller | 2020-08-17 01:32:28 UTC ]
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Unit sales of print books rose 11.5% last week as Mary L. Trump's 'Too Much and Never Enough' sold over 337,000 print units at outlets that report to NPD BookScan. The juvenile nonfiction category had a 21.3% increase. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-22 04:00:00 UTC ]
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'Too Much and Never Enough,' Mary L. Trump's book on her uncle Donald Trump sets record for Simon & Schuster. But POTUS has nothing on Voldemort. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-07-16 16:14:02 UTC ]
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Faith-based houses reached a ready audience in June when they highlighted social justice titles and resources on anti-racism as outcries against police brutality and discrimination dominated the streets and the headlines. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-16 04:00:00 UTC ]
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