Marie Claire's Anti-Apple Maneuver

Marie Claire is becoming the latest publisher to seek an alternative to Apple’s walled garden. The fashion magazine has optimized MarieClaire.com for the iPad, giving it a Flipboard-like look that’s designed for the tablet. Marie Claire created the site using technology company Onswipe, which expects to roll it out to other devices as well. Jason Baptiste, CEO of Onswipe, said the platform appeals to publishers’ desire to build a tablet audience without giving up control to the App Store. He said Onswipe is optimizing sites for Forbes, Slate and Ziff-Davis, too. “[Publishers] have done a great job with apps, but advertisers want scale,” Baptiste said. “And publishers have that scale on the Web. It’s by far the most [common] activity on tablet devices. Why not take advantage of that instead of having to deal with the headaches of the App Store?” Marie Claire hasn’t pulled out of the App Store, and chief revenue officer Nancy Berger Cardone said the magazine’s app is still “very important.” But these are uneasy times for Apple. When the iPad launched a year ago, publishers rushed to throw up digital editions on the device, hoping consumer and ad revenue would follow. But the universe of tablet owners, while growing, remains small, and app download numbers are low. Plus, Apple has rankled publishers by taking 30 percent of the revenue from their App Store sales and withholding consumer data that’s seen as critical to getting advertisers on board. And, as much as Steve Jobs... Continue reading at 'AdWeek'

[ AdWeek | 2011-06-21 00:00:00 UTC ]
News tagged with: #sell subscriptions #digital magazines #american express

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Bologna 2022: Marie-Aude Murail and Suzy Lee Win 2022 Hans Christian Andersen Awards

This year’s recipients of the Hans Christian Andersen Award are France’s Marie-Aude Murail (l.), for writing; and Suzy Lee, from the Republic of Korea, for illustration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-22 04:00:00 UTC ]
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In Focus: AAPI Authors Respond to Anti-Asian Violence

New titles support and celebrate Asian American and Pacific Islander communities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-18 04:00:00 UTC ]
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The rise and fall of Marie Yovanovitch, ambassador to Ukraine

Her memoir describes her long career in diplomacy and her unwitting entanglement in Donald Trump's schemes. Continue reading at The Washington Post

[ The Washington Post | 2022-03-11 18:24:57 UTC ]
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The Morning After: What to expect from Apple's Peek Performance event

Apple is holding its first virtual event of the year on March 8th, and to be honest, I’ve heard rumors about this date for weeks. And don’t get me started on the leaky product selection expected to debut tomorrow at 1 PM ET / 10 AM PT / 6 PM GMT.EngadgetThe first major announcement is likely to... Continue reading at Engadget

[ Engadget | 2022-03-07 12:28:10 UTC ]
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Awards: The ‘Project Hail Mary’ Audiobook Wins the 2022 Audies

The 27th Audie Awards honored winners in 25 categories in a 70 minute digital awards program with Kal Penn hosting. The post Awards: The ‘Project Hail Mary’ Audiobook Wins the 2022 Audies appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-05 15:15:51 UTC ]
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'Project Hail Mary' Wins Audiobook of the Year

'Project Hail Mary' by Andy Weir and narrated by Ray Porter was named the Audiobook of the Year at the 2022 Audie Awards held March 4. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-05 05:00:00 UTC ]
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Publisher Trade Group Letter Calls Out Apple and Google App Stores in Antitrust Bills

Last week, a trade group representing major publishers including The New York Times, National Public Radio, News Corp. and Associated Press wrote to leaders of the Senate Judiciary Committee advocating for two bills that would curtail the dominance of tech giants in the U.S. The Open App Markets... Continue reading at AdWeek

[ AdWeek | 2022-02-22 22:10:40 UTC ]
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Politics and Prose employees moved to unionize—then the store owners hired an anti-union law firm.

DCist reports that workers at DC’s indie bookstore Politics and Prose have decided to unionize, joining a growing list of bookstores (and other workplaces) that have unionized this year. If they do unionize, they’ll become the only bookstore in DC with a unionized workforce. But Politics and... Continue reading at Literrary Hub

[ Literrary Hub | 2021-12-17 16:47:07 UTC ]
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Apple's latest AirPods drop to $140, plus the rest of the week's best tech deals

With Christmas right around the corner, now's the time to make sure you have all your gifts in check and grab any last-minute holiday gifts you may need. Thankfully, there remain a good number of tech deals available, and a good portion of them are still slated to arrive before the holiday if... Continue reading at Engadget

[ Engadget | 2021-12-17 16:45:01 UTC ]
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Apple's second-gen AirPods drop to $100, plus the rest of the week's best tech deals

If you're still on the hunt for good tech gifts to give this year, you still have time to grab some that will arrive before the holidays. Apple's second-generation AirPods are on sale again for $100, while the Fitbit Charge 5 fitness tracker is back down to $130. Both Amazon's Kindle and a few... Continue reading at Engadget

[ Engadget | 2021-12-10 16:45:43 UTC ]
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You can now buy Mary Shelley’s old address—though you’ll have to bring your own goth.

News for Frankenstein fans, or just fans of the monster: according to Mansion Global, a two-bedroom Bloomsbury apartment at the address of Mary Shelley’s former home is on the market for $1.36 million. If you saved $1.17 million from not buying the first edition of Frankenstein that went up for... Continue reading at Literrary Hub

[ Literrary Hub | 2021-12-01 18:01:36 UTC ]
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Obituary: Big Apple Founder Luc H.M. Kwanten

Belgian scholar and the joint founder and executive director of the Big Apple Agency, Luc Kwanten,died November 22, at his home in Shanghai, China. He was 78. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-29 05:00:00 UTC ]
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iOS 15.1 review: Apple tries sharing

After iOS 14 shook up the iPhone’s interface with stackable widgets and an app library, iOS 15 at launch didn’t seem so dramatic. Given that several major features, like SharePlay, were delayed, little seemed different from the public beta. But now, with iOS 15.1, everything seems to be in full... Continue reading at Engadget

[ Engadget | 2021-11-12 15:00:30 UTC ]
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Claire Tomalin’s Favorite Fictional Heroine? It ‘Must Be Natasha’ in ‘War and Peace’

“Joined of course by Emma, Elizabeth Bennet, Anne Elliot, Marianne — well, that’s enough.,” says the renowned British biographer, whose latest book is “The Young H.G. Wells.” “We all enjoy heroines who don’t always behave themselves.” Continue reading at The New York Times

[ The New York Times | 2021-11-11 10:00:03 UTC ]
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Books in the Media: Claire Tomalin's The Young H G Wells strikes a chord

The Young H G Wells by Claire Tomalin (Viking) was the most reviewed book this week.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-08 10:00:51 UTC ]
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Claire Vaye Watkins’s new novel approaches motherhood — with a torch

In “I Love You But I’ve Chosen Darkness,” a conflicted new mother abandons her child and husband. Continue reading at The Washington Post

[ The Washington Post | 2021-10-26 14:39:00 UTC ]
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Review: ‘The Liars’ Club,’ by Mary Karr

The Times would later call this 1995 memoir of a hardscrabble Texas childhood “one of the best books ever written about growing up in America.” Continue reading at The New York Times

[ The New York Times | 2021-10-21 14:55:16 UTC ]
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Mary Kay Inc. Threatens Legal Action Over Release of Book about Company Founder

Executives at the cosmetic company Mary Kay Inc. have made repeated attempts in recent weeks to stop publication of a book about the company by Jennifer Bickel Cook, the long-time personal administrative assistant to founder Mary Kay Ash. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-18 04:00:00 UTC ]
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China crackdown on Apple store hits holy book apps, Audible

Amazon’s audiobook service Audible and phone apps for reading the holy books of Islam and Christianity have disappeared from the Apple store in mainland China Continue reading at ABC News

[ ABC News | 2021-10-15 21:01:46 UTC ]
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Canada’s Governor General, Mary May Simon, Announces She’ll Attend Frankfurt

Canada's first Indigenous governor general, Mary May Simon, is to include Frankfurt Book Fair in her state visit to Germany this month. The post Canada’s Governor General, Mary May Simon, Announces She’ll Attend Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-10-08 12:27:05 UTC ]
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