Making Yourself Mobile

It’s not news that mobile has become a strategic imperative for publishers. Smartphone ownership has now crossed the 50-percent mark in the U.S., according to the Pew Research Center, while mobile users are reporting significantly higher content consumption levels across the board. But optimizing content for mobile is a challenge. And it doesn’t happen in a vacuum. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
News tagged with: #mobile users

Other Publishing stories related to: 'Making Yourself Mobile'


Dell Venue 11 Pro review: Tablet plus accessories makes three good devices

Dell's Venue 11 Pro is the first Atom-powered computer that I can picture as a replacement for my current laptop. With its two optional accessories, this 10.8-inch tablet can transform into either a small notebook or a diminutive all-in-one PC. The two-day battery life—with the optional keyboard... Continue reading at PC World

[ PC World | 2014-03-07 00:00:00 UTC ]
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Award-Winning Authors Struggling to Make Ends Meet

Writing for The Guardian, Robert McCrum observes that “the credit crunch and the internet are making writing as a career harder than it has been for a generation.” Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #credit crunch


France's Fnac makes 2013 profit

  The leading French cultural product chain Fnac may have turned the corner financially,... Continue reading at The Bookseller

[ The Bookseller | 2014-02-28 00:00:00 UTC ]
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Premiership rugby: Sun and Times subscribers get online and mobile clips

News UK extends digital sport offering beyond Premier League and Champions League football, with BT retaining TV rightsSun and Times publisher News UK has snapped up the online and mobile clip rights to Aviva Premiership rugby, bolstering its online sports content following its aquisition of... Continue reading at The Guardian

[ The Guardian | 2014-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mike darcey #commercial director


Look Ahead: Going Mobile First

After developing mobile solutions for companies in healthcare, government and entertainment, KiwiTech now wants to help newspaper publishers with their mobile strategies. With headquarters in New York City and offices in San Francisco, Washington D.C ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile strategies #newspaper publishers


You Can Help Make One of the Biggest Indie Photo Books Ever

Mossless has put out just two issues of its magazine, and for its third issue, the new photography publishing outfit is putting out a book--a very large book. With 550 photographs by more than 100 American photographers, it will fill more than 280 pages. It might be the largest independent... Continue reading at Wired

[ Wired | 2014-02-27 00:00:00 UTC ]
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How Busy People Make Time To Read--And You Can Too

Haven't finished a book since college? Between work, family, and social lives, trying to find time to read can be more effort than relaxing hobby. Here's how to make more time for your favorite page-turners.Reading is one of the most pleasurable activities out there. On a scale of human... Continue reading at Fast Company

[ Fast Company | 2014-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #find time #reference book


All You Makes a Big Change on the Newsstand

Time Inc.'s All You is broadening its distribution, moving beyond the exclusive newsstand deal it had with retail giant, Walmart. The April issue of the smart-shopping magazine will be available at major retailers across the country, including Target, CVS, Walgreens and Barn Continue reading at Folio Magazine

[ Folio Magazine | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big change #retail giant #april issue #major retailers


Poo books make odd title shortlist

How To Poo On A Date and The Origin of Faeces make the Diagram Prize shortlist for the oddest book title of the year. Continue reading at BBC News

[ BBC News | 2014-02-21 00:00:00 UTC ]
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Investment Firm Makes Proposal for 51% of B&N

The private investment firm G Asset Management has made a proposal to buy a 51% stake in Barnes & Nobles in a deal valuing the company at $22 per share. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #51% stake #barnes nobles #deal valuing


Pocklington Post makes a virtue of parish pump stories written by readers

Pocklington - nicknamed Pock - is a small market town in the Yorkshire Wolds, about 13 miles (or 21 kms) from the city of York.Its population of 8,337 is served by a weekly newspaper, the Pocklington Post, which was chosen by its owner, Johnston Press, to pioneer the publishing of user generated... Continue reading at The Guardian

[ The Guardian | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online subscriptions


Meredith’s latest mobile ad strategy: rewards for taps

Meredith, like many publishers, is still trying to figure out how to effectively make money on mobile. Its latest strategy: “gamify” its mobile apps. The publisher has inked a one-year deal with Kiip, an ad tech startup that serves users branded “rewards” in exchange for completing certain... Continue reading at Digiday

[ Digiday | 2014-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #post meredith #publishing partners


These top publishers are still mobile Web holdouts

The mobile Web experience has improved significantly over the past few years as publishers have come to the realization that this smartphone and tablet thing isn't going away. But there are still some responsive design holdouts. The post These top publishers are still mobile Web holdouts... Continue reading at Digiday

[ Digiday | 2014-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top publishers


What is Google Newsstand and How Can Publishers Make the Most of It?

Google’s Android is now the most popular smartphone operating system in the UK – so publishers can no longer just talk about iPhone and iPad apps. But despite its increasing market dominance (on mobile anyway) the Google propo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers make #ipad apps


Indy Star's Bizarre Tale of Real-Life Exorcism Wins Huge Mobile Traffic, but Cashing In Is Harder

Gannett's Indianapolis Star is happily learning what movie studios have long known: Ghost stories are a huge draw."The exorcisms of Latoya Ammons," a 5,300-word feature by investigative reporter Marisa Kwiatkowski, has become one of the most widely read pieces in the paper's history since it was... Continue reading at Advertising Age

[ Advertising Age | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social shares #madison avenue #demonic possession


B&N Makes Cuts, But is Committed to Nook Products

Barnes & Noble acknowledged Monday that it has cut jobs throughout the company, but insisted that a report that said it had laid off its entire Nook hardware staff was “incorrect.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook products #cut jobs


IAB To Advertisers: Time to Step Up Your Mobile Game

The Interactive Advertising Bureau primarily exists to help grow the pie of digital advertising dollars. So, as it kicks off its annual leadership meeting this week, it's focusing on where that growth is expected to occur: mobile.Today, the IAB -- along with a group of publishers including AOL,... Continue reading at Advertising Age

[ Advertising Age | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #ad agencies


Check It Out with Michael Kelley: Small Libraries Make a Big Impact

Big libraries get all the attention. But in late September of 2013, the Institute of Museum and Library Services (IMLS) issued an interesting report on small and rural libraries in the United States. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael kelley #big impact #late september #interesting report


Yahoo Now Powers Mocean Mobile Market

Yahoo announced a new ad partnership today with Mocean Mobile. Both companies are looking to rev up their mobile ad businesses through the new Mocean Mobile Marketplace. “Mocean Mobile will work with Yahoo to help advertisers and publishers efficiently buy and sell premium mobile inventory,”... Continue reading at AdWeek

[ AdWeek | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad platforms #mobile advertising


Bookstores Make a Comeback in Bulgaria

“In recent years, new bookstores have virtually mushroomed in the city of Sofia," says Rumyana Tsvetkova, reporting for Radio Bulgaria, Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-03 00:00:00 UTC ]
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