Legacy publishers have to balance the needs to sell based on ad category and still represent their titles' individuality. The post Magazine publishers shift to digital-oriented sales organizations appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-10-13 00:00:00 UTC ]
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Rodale, the publishing company responsible for Men's Health, Women's Health and other wellness brands, has opened itself up for a possible sale.The company is exploring "strategic alternatives" to its current business plan that could include selling Rodale as a whole or in part, it said on... Continue reading at Advertising Age
[ Advertising Age | 2017-06-22 00:00:00 UTC ]
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MediaRadar is a cloud-based intelligence platform which uses data science to give ad sales advice on millions of brands. The company published a trend report on Tuesday, Vertical Video Market Snapshot: Q1 2017, which analyzed the use of vertical video advertising by media properties in the first... Continue reading at AdWeek
[ AdWeek | 2017-06-21 00:00:00 UTC ]
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Magazine publisher Time Inc. says it's cutting 300 jobs via buyouts and layoffs as it struggles to adjust to an increasingly digital world Continue reading at ABC News
[ ABC News | 2017-06-14 00:00:00 UTC ]
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With ad revenue challenging, magazine publishers including Time Inc. and Conde Nast are doubling down on brand licensing. The post Why Time, Conde Nast and other magazine publishers are charging into brand licensing appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-13 00:00:00 UTC ]
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Some teams' marketers are already back on the training field in a bid to monetize an uptick in digital consumption they have so far struggled to understand. The post ‘In reality, we are a content company’: Football clubs embrace the role of digital publisher appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-12 00:00:00 UTC ]
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BookNet Canada's annual report, The State of Digital Publishing, shows a slight decline in sales of ebooks last year, even as publishers produced more digital titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-08 00:00:00 UTC ]
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Total sales of audiobooks rose 18.2%, to an estimated $2.1 billion. Unit sales for the year were up even more, rising 33.9% over 2015, to 89.5 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-07 00:00:00 UTC ]
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APA estimates show 2016's audiobook sales growth expanding by almost 20 percent again. Sixty-seven million Americans say they finished an audiobook. The post Audio Publishers Association: Annual Survey Cites a Third Year of Strong US Audiobook Sales Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-06-07 00:00:00 UTC ]
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Toronto-based Kobo and Seattle's Amazon are neck-and-neck in Canadian publishers' use of ebook retailers, BookNet Canada finds, in a new 2016 survey. The post BookNet Canada: Digital Revenue Up in 2016, Ebook Sales Down appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-06-07 00:00:00 UTC ]
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Hearst Autos division will handle industry advertising sales across all magazine titles. The post Hearst Magazines Drives Toward Category Sales appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-05-31 00:00:00 UTC ]
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Reports in Russia describe a 60-percent growth in ebook sales last year, and analysts say digital formats may grow at 30 to 50 percent for years to come. The post Russia’s Readers Raise the Digital Stakes Amid Falling Print Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-22 00:00:00 UTC ]
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Publishing discovered the utility of scannable bar codes early. Just ask the 13-digit ISBN. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-05-19 00:00:00 UTC ]
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In an amicus brief, AAP lawyers argue that a reversal legalizing the resale of digital media would be "catastrophic" for the publishing industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-05-13 00:00:00 UTC ]
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The culprit-of-choice for the new report's 'downturn' in e-reading is 'screen fatigue.' And the usual confusion follows a data-challenged overview. The post Reactions to the Publishers Association’s UK 2016 Report: Clearly Unclear on Digital appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-02 00:00:00 UTC ]
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U.K. publishing sales rose 7% in 2016 over 2015, fueled by rising exports from a Brexit-weakened pound. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-04-28 00:00:00 UTC ]
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'I completely disagree with the phrase "publish or perish," says one voice in academic publishing. So what does the digital disruption disrupt? The post Publish or Plug In? Debating Academic Books and Digital Dynamics appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-04-18 00:00:00 UTC ]
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[Sponsored] Mining Media International implemented Xposure’s FlockXchange platform to change their digital strategy while bringing in new revenue. The post A New Digital Revenue Driver Delivers for Publisher and Their Clients appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-04-11 00:00:00 UTC ]
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BuzzFeed, Bleacher Report, Mashable and Refinery29 want to get into show business. Here's how they are set up to do it. The post How top digital publishers are set up to get into show business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-10 00:00:00 UTC ]
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"General news is a commodity and hard to charge for as it’s free everywhere. We’re focusing on what’s truly distinctive." The post The Times of London sees success in an editions approach to digital publishing appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-07 00:00:00 UTC ]
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Continued strong sales of 'March' helped to drive a 19% increase in revenue in the first quarter ended January 31, 2017, in IDW Media's publishing division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-22 00:00:00 UTC ]
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