Hearst Magazines Drives Toward Category Sales

Hearst Autos division will handle industry advertising sales across all magazine titles. The post Hearst Magazines Drives Toward Category Sales appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2017-05-31 00:00:00 UTC ]
News tagged with: #magazine titles

Other news stories related to: "Hearst Magazines Drives Toward Category Sales"


Hearst Magazines Drives Toward Category Sales

Hearst Autos division will handle industry advertising sales across all magazine titles. The post Hearst Magazines Drives Toward Category Sales appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine titles


Hearst Reorganizes Its Sales Structure, Centering Categories Over Publishers

In order to work more effectively with advertisers, Hearst Magazines, parent to editorial titles including Cosmopolitan and Esquire, plans to reorganize its internal sales structure around industry categories by the end of the first quarter. The move will shift the sales and marketing staff away... Continue reading at AdWeek

[ AdWeek | 2023-02-24 12:33:37 UTC ]
More news stories like this | News stories tagged with: #hearst #marketing staff #hearst magazines #sales structure


How Hearst Magazines Leverages Its Scale and Innovation to Drive Consumer Value

In his keynote at FUSE Media 2019, Sheel Shah, VP of strategic partnerships and consumer products at Hearst Magazines, addressed how platforms disrupted the traditional media model – and how Hearst is using the reach of platforms to extract audience insights for consumer product development. Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-05 21:43:18 UTC ]
More news stories like this | News stories tagged with: #hearst #consumer products #strategic partnerships #sheel shah #hearst magazines


Juvenile Categories Drive Sales Gains in Early February

With the juvenile fiction and nonfiction categories both posting 7% gains, total print unit sales were 3% higher in the week ended Feb. 11, 2018, than in the comparable week in 2017 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #3% higher #nonfiction categories #juvenile fiction #early february


Hearst Magazines Hires Two New Senior Executives for U.S. Magazine Division

Today, Hearst Magazines announced that two new senior executives would be joining its U.S. magazine division. Debi Chirichella, former chief operating officer at Condé Nast Digital, will join as senior vice president, chief financial officer; while Grant Whitmore, former chief operating officer... Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice president #grant whitmore #magazine division #senior executives


Digital Sales Drive Gains at HarperCollins

Led by digital audiobooks, sales at HarperCollins rose 4% in the quarter ended September 30 over the comparable period a year ago, and profits jumped 25%. 'Hillbilly Elegy' by J.D. Vance sold 1.5 million copies in the quarter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-11-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins #hillbilly elegy #digital audiobooks


Digital Audio Drives Big July Publishing Sales Gains

Sales of digital audio were up well into double digits in the month, helping to boost July sales by 18% over 2023 at publishers that report to AAP's BookStat program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-10-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #double digits #digital audio


How Hearst Magazines is maintaining signal strength amid the shift from deterministic to probabilistic modeling

The publisher has adopted thresholds for how many users and impressions can serve as the deterministic basis and for how many categories can be in its contextual taxonomy. Continue reading at Digiday

[ Digiday | 2024-09-25 04:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst #hearst magazines


How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business 

Hearst's Sheel Shah took the stage at the Digiday Publishing Summit to speak about why its marketplace business is focusing on authority. Continue reading at Digiday

[ Digiday | 2024-03-27 04:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst #publishing summit #sheel shah #hearst magazines


Britney Drives Up Print Book Sales

Led by blockbuster first week sales for 'The Woman in Me' by Britney Spears and a strong showing in the young adult category, unit sales of print books rose 1.4% last week over the week ended October 29, 2022, at outlets that report to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #print book #circana bookscan #strong showing #britney spears #week sales


Strong Trade Publishing Sales Drive Six-Month Gains at Bloomsbury

Sales were up 11% and profits increased 8% in the first half of the U.K.-based publisher's fiscal year. Sales in the U.S. were about $76 million, accounting for 46% of total revenue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #trade publishing #total revenue #fiscal year #-based publisher


Print Book Sales Fell in All Categories Last Week

Unit sales of print books struggled again last week, falling 7.6% compared to the week ended August 13, 2022. The decline in adult fiction continued, with sales off 9.6%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #6% compared


Book Sales in All Categories Fell in November

Sales in both the adult and children's/young adult categories fell by double digits in November, due in part to soft hardcover sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #double digits #categories fell #book sales


Sephora, SheaMoisture, Stitch Fix, Ritz-Carlton back Hearst Magazines’ ‘Celebrate Black’ event

The second annual edition of the conference, slated for Oct. 18-20, will add in-person elements to its largely streaming format. Continue reading at Advertising Age

[ Advertising Age | 2022-09-27 15:00:48 UTC ]
More news stories like this | News stories tagged with: #hearst


Magazine ABCs: Home and garden titles surge but GQ and Hearst suffer

Actively purchased copy figures show Immediate Media benefitting as readers turn to domestic and children’s magazines. Continue reading at Media Week

[ Media Week | 2022-02-17 16:49:49 UTC ]
More news stories like this | News stories tagged with: #hearst #readers turn #magazine abcs


How Commerce Is Evolving at Publishers BuzzFeed and Hearst Magazines

What do a publisher that was founded in 1887 and one that was founded in 2006 have in common? Plenty, as it turns out, when it comes to their commerce strategies. BuzzFeed senior vice president of ad strategy and partnerships Ken Blom and Hearst Magazines vp of strategic partnerships and... Continue reading at AdWeek

[ AdWeek | 2021-10-27 14:09:20 UTC ]
More news stories like this | News stories tagged with: #hearst #strategic partnerships #ad strategy #hearst magazines


Streaming TV, Films Drive Surge In Graphic Novel Sales

Many of the biggest hits on such streaming services as Netflix and Disney+ have been adapted from comics and graphic novels. Publishers have learned to scramble to be sure the books these shows are based on are available when demand spikes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novel #streaming services #graphic novels


Hearst turns to first-party data to look for new brand licensing categories

Hearst Magazines said its affiliate e-commerce business is up over 150% compared to January of last year. It's applying these insights to licensing. The post Hearst turns to first-party data to look for new brand licensing categories appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-10 05:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst #hearst magazines #first-party data


Lockdown drives 'explosive' online sales across formats, says BookStat's Abbassi

The past six months have seen “explosive” online sales with print books up by 45%, e-books by 30% and audio increasing 28%, according to figures from Bookstat c.e.o. Paul Abbassi. Continue reading at The Bookseller

[ The Bookseller | 2020-11-19 01:00:03 UTC ]
More news stories like this | News stories tagged with: #print books #online sales #paul abbassi


Pandemic drives ebook and audiobook sales by UK publishers to all-time high

Printed book sales plunge in first six months of 2020 on back of shop and school closuresSee all our coronavirus coverageSales of digital books by British publishers are set to hit an all-time high this year as the public turns to reading to escape pandemic cabin fever.However, the ebook and... Continue reading at The Guardian

[ The Guardian | 2020-11-14 07:00:02 UTC ]
More news stories like this | News stories tagged with: #audiobook #printed book #digital books #coronavirus lockdown #schools closed #high streets #printed books #global sales #high cost #audiobook boom #british publishers #all-time high #uk publishers #audiobook sales