Lockdown diaries: the marketing executive

I usually don’t travel back to my hometown in Lancashire unless it's to visit family and friends - and that isn’t often, as I regularly catch up with them on their visits to London. In March 2020, however - after five days in my new role as marketing executive at Icon Books - I left the capital with a spare change of clothes, anticipating a week or two off from the daily grind. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-08-06 17:57:58 UTC ]
News tagged with: #lockdown diaries #marketing executive #travel back #daily grind

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3 Epiphanies About Social Media Marketing for Books

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[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
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In Brazil, Ebooks Predicted to Reach 2.63% Market Share

Extrapolating from recent sales figures from ebook distributor DLD, we estimate ebook sales to reach some 3.57 million units—or 2.6% of the overall market—by the end of 2013. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-26 00:00:00 UTC ]
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Penguin produces app of Anne Frank's Diary

Penguin has released a digital version of Anne Frank's famous diary, with Penguin imprint... Continue reading at The Bookseller

[ The Bookseller | 2013-01-25 00:00:00 UTC ]
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Advance Publications Buys Digital Marketing Agency, POP

Advance Publications, parent company of Condé Nast, has stepped up its efforts on two fronts with the acquisition of digital marketing agency, POP. Continue reading at Folio Magazine

[ Folio Magazine | 2013-01-25 00:00:00 UTC ]
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Publishing CEOs on Direct-to-Consumer Sales and Marketing

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[ Publishing Perspectives | 2013-01-17 00:00:00 UTC ]
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'E' market nears £300m

E-book sales at the top trade publishers doubled in 2012, meaning that the UK ebook market grew... Continue reading at The Bookseller

[ The Bookseller | 2013-01-17 00:00:00 UTC ]
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Kobo claims 20% of global e-reading market

Kobo increased its global e-ink device sales by 150% in December, making it the "biggest... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
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Publishing Executive Survey Shows Industry Settling into Digital

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[ Publishing Perspectives | 2013-01-16 00:00:00 UTC ]
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Murakami diary app from Vintage

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[ The Bookseller | 2013-01-10 00:00:00 UTC ]
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Pan Mac restructures sales, marketing, publicity

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[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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[ Publishing Perspectives | 2012-12-17 00:00:00 UTC ]
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[ Publishing Perspectives | 2012-12-11 00:00:00 UTC ]
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Cuban Publishers Eager to Embrace Ebooks, Open US Market

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[ Publishing Perspectives | 2012-12-06 00:00:00 UTC ]
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[ Publishers Weekly | 2012-12-01 00:00:00 UTC ]
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[ Publishing Perspectives | 2012-11-29 00:00:00 UTC ]
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Johnston Press appoints BBC exec to head up marketing

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[ Media Week | 2012-11-27 00:00:00 UTC ]
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[ Publishers Weekly | 2012-11-09 00:00:00 UTC ]
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Autumn half-term break boosts book market

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[ The Bookseller | 2012-11-06 00:00:00 UTC ]
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[ Publishing Perspectives | 2012-11-05 00:00:00 UTC ]
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[ The Bookseller | 2012-11-05 00:00:00 UTC ]
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