Regional newspaper publisher extends trial of AdSmart targeted television advertising serviceJohnston Press is seeking to bolster revenues striking a three-year regional advertising deal with Sky to sell targeted TV ad slots to clients.The regional newspaper publisher started a trial to use Sky’s AdSmart product, which tailors what is shown in TV ad breaks according to household post code and profile, to sell to its advertisers in May last year. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-09-10 00:00:00 UTC ]
The book that has moved me most in the past year is Wonder by R.J. Palacio. It’s the fictional story of August Pullman, a 10-year-old with a very different-looking face—the result of a chromosomal abnormality and an illness—and his journey from the nest of homeschooling to the wilds of middle... Continue reading at Slate
[ Slate | 2012-10-10 00:00:00 UTC ]
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Kein & Aber has signed German language rights in Rites by Sophie Coulombeau, the winner of... Continue reading at The Bookseller
[ The Bookseller | 2012-10-09 00:00:00 UTC ]
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Nick Lake, publishing director at HarperCollins Childrens Books, has bought world rights in all... Continue reading at The Bookseller
[ The Bookseller | 2012-10-05 00:00:00 UTC ]
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A first novel from Little, Brown¹s editor-in-chief Antonia Hodgson is among the hot deals... Continue reading at The Bookseller
[ The Bookseller | 2012-10-05 00:00:00 UTC ]
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#pre-fair deals
As one bounces from panel to panel during Advertising Week collecting lanyards, it’s hard not to notice that the digital advertising world is a bit defensive. While the medium’s share of the ad revenue pie continues to grow, the Web continues to pull in more than its fair share of direct... Continue reading at AdWeek
[ AdWeek | 2012-10-04 00:00:00 UTC ]
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Marjorie Scardino, chief executive of Financial Times publisher Pearson, is stepping down at the end of 2012 and will be replaced by John Fallon, chief executive of Pearson's international education division. Continue reading at Media Week
[ Media Week | 2012-10-03 00:00:00 UTC ]
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The publisher of the Daily Press has been elected as president of the Southern Newspaper Publishers Association. Digby A. Solomon - president, publisher and CEO of the Daily Press Media Group since 2007 - was chosen to lead the industry association, ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-10-03 00:00:00 UTC ]
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Pan Macmillan has signed a non-fiction title about the nature of obsession for a significant six-... Continue reading at The Bookseller
[ The Bookseller | 2012-10-03 00:00:00 UTC ]
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There’s no question about it—mobile traffic is booming as people spend more time hunched over their little screens. For magazines, it represents an opportunity to capture more readers and try to convert them to paying ones. But advertising on small screens hasn’t kept up. Research by Flurry... Continue reading at AdWeek
[ AdWeek | 2012-10-01 00:00:00 UTC ]
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Adam Lancaster has been named the SLA School Librarian of the Year 2012, receiving the award this... Continue reading at The Bookseller
[ The Bookseller | 2012-10-01 00:00:00 UTC ]
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J K Rowling's The Casual Vacancy has become "the fastest-selling book in the UK in three... Continue reading at The Bookseller
[ The Bookseller | 2012-09-28 00:00:00 UTC ]
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Aurum Press has won a five-way auction for a non-fiction title about the Golden Age of... Continue reading at The Bookseller
[ The Bookseller | 2012-09-27 00:00:00 UTC ]
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The social video firm Sharethrough wants to help brands run video ads that don't look like video ads. The company, which claims to be able to help advertisers get their ads viewed all over the Web through placements within editorial content rather than paid ad placements (like pre-rolls), has... Continue reading at AdWeek
[ AdWeek | 2012-09-26 00:00:00 UTC ]
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It's all too easy to forget in English-speaking countries that the e-reading selection often isn't as diverse in other parts of the world, where local authors are often kept out of the equation. The Portuguese may know that all too well, which makes Kobo's arrival in their country a potential... Continue reading at Engadget
[ Engadget | 2012-09-25 00:00:00 UTC ]
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Twitter co-founder Evan Williams shares more details about his new publishing platform. Continue reading at AllThingsD
[ AllThingsD | 2012-09-25 00:00:00 UTC ]
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Monica Lewinsky, the former White House intern whose affair with then-President Bill Clinton paralysed the nation, has been shopping a memoir for several weeks, and according to the New York Post, she has apparently sold it for US$12 million (NZ$14.5 million) to an unnamed publisher. Continue reading at Stuff
[ Stuff | 2012-09-24 00:00:00 UTC ]
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The deals between four publishers, Apple and the European Commission over its ebook price-... Continue reading at The Bookseller
[ The Bookseller | 2012-09-20 00:00:00 UTC ]
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Popular children's book character Waldo will soon be spotted in a lot more places around the world as his 25th anniversary kicks into gear.Where's Waldo? He won't be difficult to find once the 25th anniversary kicks off for the bespectacled, and beloved, children's book character. England will... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-09-20 00:00:00 UTC ]
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While plenty of industries have shrunk over the last couple years, few have been hit as badly as newspaper publishing, which was already contracting before the economic downturn began. Since then, economic woes have simply reinforced the long-term tr ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-09-19 00:00:00 UTC ]
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