Johnston Press strikes three-year Sky deal for local TV ads

Regional newspaper publisher extends trial of AdSmart targeted television advertising serviceJohnston Press is seeking to bolster revenues striking a three-year regional advertising deal with Sky to sell targeted TV ad slots to clients.The regional newspaper publisher started a trial to use Sky’s AdSmart product, which tailors what is shown in TV ad breaks according to household post code and profile, to sell to its advertisers in May last year. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-09-10 00:00:00 UTC ]

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Flipboard Rival: New York Times Deal is Good News for the Media Industry

Publishing giants The New York Times and The Wall Street Journal firmed up exclusive deals with Flipboard and Pulse earlier in the week for exclusive content to go out to these third-party mobile apps, but as one Flipboard rival explains, this news c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-02 00:00:00 UTC ]
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Deal close in EC ebook probe

Five of the six parties under investigation by the European Commission over ebook prices... Continue reading at The Bookseller

[ The Bookseller | 2012-07-02 00:00:00 UTC ]
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Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
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‘The Art Forger:’ Can Lightning Strike Twice for Algonquin?

In a day and age when computer data rule book ordering and midlist authors can be penalized for their track records, Algonquin Books of Chapel Hill is trying to give Barbara Shapiro a fresh start for The Art Forger. It’s a tack that the press, an imprint of Workman Publishing, used successfully... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-22 00:00:00 UTC ]
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More Tablet Owners Want Free Apps, With Ads, Instead of Paid

Both the number of people who use tablets and usage per tablet user are exploding. But tablet users' appetite for paid apps isn't following the trend. A new study commissioned by the Online Publishers Association found that 54% of tabl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-19 00:00:00 UTC ]
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Mail commercial chief John Teal to leave after 25 years

Mail Newspapers group advertising director John Teal is to leave the newspaper publisher in the autumn after 25 years. Continue reading at Media Week

[ Media Week | 2012-06-19 00:00:00 UTC ]
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Engage wins sports book of the year

Engage: The Fall and Rise of Matt Hampson has won the British Sports Book Awards Sports Book of... Continue reading at The Bookseller

[ The Bookseller | 2012-06-15 00:00:00 UTC ]
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Israeli authors fight book deals

A group of Israeli authors launch a battle to stop the country's leading bookstores from slashing prices, claiming it reduces their royalties. Continue reading at BBC News

[ BBC News | 2012-06-15 00:00:00 UTC ]
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Sainsbury's in Anobii refinancing deal

Sainsbury’s has backed Anobii chief executive Matteo Berlucchi’s call for publishers... Continue reading at The Bookseller

[ The Bookseller | 2012-06-14 00:00:00 UTC ]
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WHS sees sales drop but 'confident' for next year

W H Smith has reported a like-for-like sales decrease of 3% across the group in the last quarter... Continue reading at The Bookseller

[ The Bookseller | 2012-06-14 00:00:00 UTC ]
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Phaidon Press up for sale

Art and cookery specialist Phaidon Press is up for sale, with owner Richard Schlagman looking for... Continue reading at The Bookseller

[ The Bookseller | 2012-06-13 00:00:00 UTC ]
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Six-year Google Books spat ends

Google has struck a deal to digitise French books, ending a six-year legal battle. Continue reading at BBC World

[ BBC World | 2012-06-11 00:00:00 UTC ]
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More deals as publishers embrace erotica

The erotica trend sparked by Fifty Shades of Grey looks set to sizzle all summer, with... Continue reading at The Bookseller

[ The Bookseller | 2012-06-08 00:00:00 UTC ]
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Maximizing Digital Ad Inventory

As advertising dollars continue to tighten, publishers are looking for ways to prove their inventory’s worth to clients. Forbes relies on digital ad and inventory management provider Maxifier to optimize the metrics important to its advertising partners. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-07 00:00:00 UTC ]
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Stork Press buys Polish award-winner

Stork Press has acquired 21.37 by Mariusz Czubaj, winner of the High Calibre Award for the best... Continue reading at The Bookseller

[ The Bookseller | 2012-05-31 00:00:00 UTC ]
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Headline fires up Tinder Press

Headline is set to grow its literary fiction publishing with the launch of a new imprint,... Continue reading at The Bookseller

[ The Bookseller | 2012-05-31 00:00:00 UTC ]
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Printed book sales slump to nine-year low

As temperatures soared across the UK, printed book sales slumped to their lowest level in nine... Continue reading at The Bookseller

[ The Bookseller | 2012-05-30 00:00:00 UTC ]
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Hearst Magazines offloads Coast and Psychologies after seven years

Hearst Magazines UK is selling Coast and transferring its licence to publish Psychologies in the UK to Kelsey Publishing, the Kent-based publisher that acquired several IPC magazines in 2010. Continue reading at Media Week

[ Media Week | 2012-05-29 00:00:00 UTC ]
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