Irish market returns to fortune

A print recovery in the past two years has somewhat slowed in 2017, with the Irish market sporting a bestseller-shaped hole. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-06-30 00:00:00 UTC ]

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TIME Names New Sales, Marketing Leads | People on the Move

[caption id="attachment_170617" align="alignright" width="150"] Viktoria Degtar[/caption] Five weeks into Keith Grossman's tenure as president of Time magazine, the list of new additions to its executive ranks is getting longer. Following last month’s appointment of chief legal officer Dana... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-05 19:34:18 UTC ]
More news stories like this | All news stories tagged with: #associate publisher #marie claire #public health #climate crisis #daily newsletter #consumer technology #rolling stone


Stephen King's 'Castle Rock' returns to Hulu October 23rd

Who knew that the Maine woodlands could be so terrifying? Hulu has announced that the second season of Castle Rock, the horror anthology series based on the stories of Stephen King, will debut on October 23rd. Showrunners Sam Shaw and Dustin Thompson... Continue reading at Engadget

[ Engadget | 2019-08-29 18:12:00 UTC ]
More news stories like this | All news stories tagged with: #anthology #october 23rd #castle rock #stephen king


Klaus Flugge Prize winner returns with 'powerful' new picture book

Klaus Flugge Prize winner Kate Milner's new picture book has been snapped up by indie Barrington Stoke.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-28 07:38:33 UTC ]
More news stories like this | All news stories tagged with: #picture book


Bibliotheca Calls Out Amazon for Meddling in the Library E-book Market

In a message sent to library customers, Tom Mercer, senior v-p of digital products for Bibliotheca (formerly 3M), called out Amazon for its role in the increasingly contentious library e-book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-27 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #e-book #digital products #library customers


The Atlantic Names New Global Marketing Head | People on the Move

[caption id="attachment_170049" align="alignright" width="150"] Alisa Leonard[/caption] The Atlantic expanded its marketing and editorial teams this week with three new hires. Alisa Leonard is taking on the role of head of global marketing and will be tasked with leading the brand’s marketing... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-22 14:30:23 UTC ]
More news stories like this | All news stories tagged with: #pulitzer prize #bonnier #health care #civil liberties #national security #investigative journalist #pr manager #staff writer #newly created


Sea-weed? Boston seafood chain celebrates legal pot with trippy campaign: Marketer's Brief

Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. A Boston-area seafood chain is giving new meaning to baked fish. Legal Sea Foods is celebrating the legalization... Continue reading at Advertising Age

[ Advertising Age | 2019-08-21 19:13:12 UTC ]
More news stories like this | All news stories tagged with: #digital media #jessica wohl #previously cmo #executive vp #npd group #75th anniversary


Growing kids’ market appeals to UK firms in Beijing as fair launches dedicated strand

Publishers and agents say they are expecting a positive Beijing International Book Fair, reflecting the growing Chinese market. Continue reading at The Bookseller

[ The Bookseller | 2019-08-20 19:02:53 UTC ]
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George R R Martin honoured at Irish Book Awards

George R R Martin has been honoured with the International Recognition Award at this year’s An Post Irish Book Awards for his contribution to fantasy and science fiction. Continue reading at The Bookseller

[ The Bookseller | 2019-08-20 07:23:59 UTC ]
More news stories like this | All news stories tagged with: #irish book #science fiction


A thrifty marketer’s guide to some of TV’s most overlooked audiences

Just as sure as some big sloppy salmon is going to Augustus Gloop that Fish Tube of Internet renown, so too shall TV viewers, or at least the ones who still watch the commercials, age out of the upper reaches of the demo. Quantitative changes rather quickly become qualitative; differences in... Continue reading at Advertising Age

[ Advertising Age | 2019-08-15 16:37:58 UTC ]
More news stories like this | All news stories tagged with: #nielsen #ll stumble #movie studios #bragging rights #marketing budget


Quarto bolsters campaigns and marketing team with Basset and Price

The Quarto Group has appointed Viviane Basset and Dannie Price to its UK campaigns and marketing team. Continue reading at The Bookseller

[ The Bookseller | 2019-08-15 16:04:41 UTC ]
More news stories like this | All news stories tagged with: #quarto #quarto group #marketing team


Black & White signs McBride's 'inspiring' collection of stories from Irish women

Black & White will publish Caitlin McBride's "intimate and inspirational" collection of stories from Irish women later this year.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-15 13:41:32 UTC ]
More news stories like this | All news stories tagged with: #black white


Gollancz Festival returns with headliner Garth Nix

Gollancz Festival is teaming up with Foyles for its fifth anniversary event in October, featuring headliner Garth Nix. Continue reading at The Bookseller

[ The Bookseller | 2019-08-15 10:16:06 UTC ]
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3 Publishers Share a Page From Their Experiential Marketing Playbooks

Home of the original Shake Shack and lined by food carts and the sprawling Eataly marketplace, it’s not difficult to find a good meal in Manhattan’s Madison Square Park. Nor is it easy to stand out. Taste of Home found a way, when, last December, it offered passersby a chance to win a dinner... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-13 15:42:27 UTC ]
More news stories like this | All news stories tagged with: #bottom lines #b2b publications #target audience


China’s Book Market in the First Half of 2019: Up 10.82 Percent

In another period of double-digit growth for China's book market, children's books are the largest category by sales and online retail is still growing. The post China’s Book Market in the First Half of 2019: Up 10.82 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-09 13:15:13 UTC ]
More news stories like this | All news stories tagged with: #book market #online retail #double-digit growth #post china


Macmillan Education Schools Division to withdraw from Australia market

Macmillan Education is to review its local operations in Australia, "with the intention of withdrawing from the Australian market in due course". Continue reading at The Bookseller

[ The Bookseller | 2019-08-09 08:49:23 UTC ]
More news stories like this | All news stories tagged with: #macmillan #macmillan education


Cisco names Dentsu's Isobar its digital marketing innovation agency of record

Cisco has added Dentsu Aegis Network's Isobar to its roster of agencies, naming it digital marketing innovation agency of record (say that 10 times fast). Under the partnership, Isobar has signed onto a one-year retainer contract with the IT, professional networking and cybersecurity solutions... Continue reading at Advertising Age

[ Advertising Age | 2019-08-06 18:07:06 UTC ]
More news stories like this | All news stories tagged with: #digital media #company spent #virtual meetings #stranger things #air force #clients including #biggest challenges


Why Are Brand Marketers Investing in Magazines?

For retailers and companies looking to build deeper connections with consumers or cast a wider net for audience engagement, launching a print magazine is a bourgeoning trend. Online vacation rental company Airbnb, luggage retailer Away, dating app Bumble and golf equipment and apparel brand... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-06 16:28:13 UTC ]
More news stories like this | All news stories tagged with: #print titles #printed word #hearst #print publication #ad revenues #sales pitch #increasing sales


UM promotes Deidre Smalls-Landau to U.S. chief marketing officer

IPG Mediabrands’ UM has promoted Deidre Smalls-Landau to U.S. chief marketing officer, effective immediately. She will retain her current position as global head of culture while adding oversight of UM’s strategic branding, platforms and initiatives to her remit. Since joining IPG Mediabrands... Continue reading at Advertising Age

[ Advertising Age | 2019-08-06 16:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #vice president #work closely #census bureau


Orion's Clare Hey returns to S&S UK

Orion’s Clare Hey will be returning to Simon & Schuster UK to take up the role of publishing director of fiction across adult publishing. Continue reading at The Bookseller

[ The Bookseller | 2019-08-05 05:51:21 UTC ]
More news stories like this | All news stories tagged with: #publishing director #adult publishing #clare hey #ss uk