Inside Chief Executive’s Data-Driven Evolution

How the 40-year-old business magazine adapted to meet 21st-century market demands. The post Inside Chief Executive’s Data-Driven Evolution appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-10-12 00:00:00 UTC ]

Other Publishing stories related to: 'Inside Chief Executive’s Data-Driven Evolution'


Facebook Just Added Data to Help Brands See If They're Driving Offline Sales

Facebook Atlas, the social platform's ad server that extends far beyond its own site and apps, is getting a few noteworthy updates today.  The Menlo Park, Calif.-based company is announcing Offline Actions, which lets Atlas-using marketers upload their own point-of-sale data and view it... Continue reading at AdWeek

[ AdWeek | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social giant #mobile devices


Digital and Data Drive Growth in Fulfillment Services

Non-traditional products and services are key for fulfillment providers, publishing clients alike, according to the 2016 Fulfillment Services Bureau Survey. The post Digital and Data Drive Growth in Fulfillment Services appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fulfillment services #post digital


Inside Axel Springer’s answer to Facebook’s Instant Articles

Upday has launched as part of the partnership between Samsung and Axel Springer. The news aggregator platform will be pre-installed on Samsung devices, who chose to host Upday because it mixes human and algorithm curation. CEO and former Axel Springer executive vice president Peter Würtenberger... Continue reading at Digiday

[ Digiday | 2016-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #axel springer #share revenue #rss feed


U.S., Cuban Publishing Executives Vow Closer Cooperation

The first U.S. publishing mission to Cuba in decades is seen as a first step in normalizing publishing relations between the two countries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing mission


Lee Enterprises Elects New CEO, Executive Chairman

Newspaper publisher Lee Enterprises has elected Kevin Mowbray president and chief executive officer as part of a succession plan that moves former CEO Mary Junck to executive chairman of the board Continue reading at ABC News

[ ABC News | 2016-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #executive chairman #succession plan


Meet Alison Overholt, ESPN The Magazine’s First Female Editor-in-Chief

Overholt chats with Folio: about her plans for the brand, the status of women's sports in America, and the new and changing ways in which sports and culture continue to intersect in the media. The post Meet Alison Overholt, ESPN The Magazine’s First Female Editor-in-Chief appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #female editor-in-chief


Time Inc buys what is left of MySpace for its user data

Magazine publisher acquires social network’s owner Viant and will mine its membership dataTime Inc has acquired what is left of social media pioneer MySpace in a move designed to hoover up user data to help it target digital ads more effectively.The publisher of magazines including Time, People... Continue reading at The Guardian

[ The Guardian | 2016-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user data #move designed


Kim Wilson to be next editor-in-chief of the Australian Women's Weekly

Head of kidspot.com.au and former editor of New Idea to replace Helen McCabe at helm of the country’s most popular magazineThe new editor-in-chief of the nation’s most popular magazine, the Australian Women’s Weekly, is Kim Wilson, a former editor-in-chief of New Idea.Wilson, whose appointment... Continue reading at The Guardian

[ The Guardian | 2016-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #australian women #german publisher #bauer media


Time Inc’s new beauty site is an e-commerce and data play

Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board... Continue reading at Digiday

[ Digiday | 2016-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #including titles #marie claire #revenue streams #native content


Inside 2015’s Category Bestsellers

Hollywood, perennial bestsellers, and publishing powerhouses were the engines behind the 2015 bestsellers in many categories on the adult fiction and nonfiction sides, with several of PW’s category bestseller lists looking a lot like greatest-hits compilations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adult fiction


Porter Anderson Joins Publishing Perspectives as Editor-in-Chief

Most recently associate editor of FutureBook, Porter Anderson will join international publishing trade magazine Publishing Perspectives as editor-in-chief. The post Porter Anderson Joins Publishing Perspectives as Editor-in-Chief appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #porter anderson


The Canadian approach to fighting ad blockers: trade ads for user data

U.S. publishers could learn a thing or two about fighting ad blockers from their counterparts up north. Narcity Media, which runs a pair of city-focused sites aimed at Canadian millennials, last week started asking ad blockers to log in with their Facebook accounts if they wanted to read its... Continue reading at Digiday

[ Digiday | 2016-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user data #ad blockers #facebook accounts #sponsored content


Australian Women’s Weekly editor-in-chief Helen McCabe resigns after six years

McCabe the latest senior editorial figure to leave Bauer Media, and comes same day the company announced it was outsourcing the printing and distribution of its magazines Helen McCabe has resigned as editor-in-chief of the Australian Women’s Weekly after six years in the high-profile role at the... Continue reading at The Guardian

[ The Guardian | 2016-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #australian women #company announced #magazine world #deputy editor #sunday telegraph


Publishing Executive Shutters Print Edition

Will go digital-only along with Book Business, with plans for more events and webinars. The post Publishing Executive Shutters Print Edition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book business


ABA Winter Institute 2016: Conversations with Keynoters: ‘Small Data,’ Big Impact, With Martin Lindstrom

“The way people buy books today is completely different from how they bought them five or 10 years ago,” Martin Lindstrom says. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big impact


Kobo promotes Swinkels and Anderson to executive vice presidents

Kobo has created two new executive roles to focus on publisher relations and content sales worldwide. Continue reading at The Bookseller

[ The Bookseller | 2016-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #executive roles #publisher relations


Publishers Association Names New Chief Exec

Stephen Lotinga will succeed Richard Mollet as chief executive of the U.K.-based advocacy group for publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen lotinga


'Data-light' in the deep field with Worldreader

"What if the most disruptive thing ebooks ever do is make books truly ubiquitous?" asks Worldreader's Danielle Zacarius in her article for us today. Worldreader's mission uses e-readers, mobile phones and other devices. The programme, a 501(c)3 (non-profit) charity based in San Francisco,... Continue reading at The Bookseller

[ The Bookseller | 2015-12-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make books #mobile phones


EU passes strict new data collection regulations

The European Union has passed strict new data collection rules that will affect how Facebook, Snapchat and other social media giants do business in the region. "More than 90% of Europeans say they want the same data protection rights across the EU -- and regardless of where their data is... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european union


New Book Material Innovation Goes Inside the Surprisingly Clever World of Package Design

A new book called Material Innovation: Packaging Design catalogs all the ways designers are shaking up packaging design. The post New Book Material Innovation Goes Inside the Surprisingly Clever World of Package Design appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-12-08 00:00:00 UTC ]
More news stories like this |