How the 40-year-old business magazine adapted to meet 21st-century market demands. The post Inside Chief Executive’s Data-Driven Evolution appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2016-10-12 00:00:00 UTC ]
It's official: With Windows 10’s Insider Preview Build 15014 for PCs and phones, Microsoft’s officially opened its ebook store, adding some nifty disk- and power-management features, too. Strategically, the ebook wing of Microsoft's Store app is probably the most important for the company. But... Continue reading at PC World
[ PC World | 2017-01-20 00:00:00 UTC ]
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John Fallon has presided over a string of mishaps at the educational giant and a plunge in the share priceForecasting is difficult, especially about the future, as the old line goes – but is it quite as hard as John Fallon, chief executive of Pearson, makes it seem?Two errors in 2016 were... Continue reading at The Guardian
[ The Guardian | 2017-01-18 00:00:00 UTC ]
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The 2017 Digital Book World conference opened with calls for more data-driven decision-making, despite the inherently subjective nature of book publishing. The post DBW 2017 Opening Themes: The Trade, Its Resilience, and Its Data appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-01-18 00:00:00 UTC ]
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Wolfgang Blau becomes president and Albert Read moves into the managing director’s role at the Vogue and Vanity Fair publisher New appointments have been announced by magazine publisher Condé Nast in the wake of Nicholas Coleridge’s decision to step aside and take on the role of... Continue reading at The Guardian
[ The Guardian | 2017-01-16 00:00:00 UTC ]
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Penguin Random House 'holds an effective veto on the success of ebook subscription services," says Shelfie's Peter Hudson. The post What Canada’s Shelfie Data Suggests About Ebook Subscriptions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-01-13 00:00:00 UTC ]
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Matt Hancock’s move follows week in which Donald Trump attacked CNN as ‘fake news’ for reporting on dossier on his Russia linksMinisters have summoned media bosses for talks on “accuracy” in journalism amid growing concern over the rise of fake news. Matt Hancock, the minister of state for... Continue reading at The Guardian
[ The Guardian | 2017-01-13 00:00:00 UTC ]
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Insider, Business Insider’s lifestyle site, has spun off a dozen Facebook pages, including home, art, dessert, beauty -- and even cheese. "People will follow this page because they love cheese," Insider editor in chief Nicholas Carlson said. "And they know exactly what they’re going to get from... Continue reading at Digiday
[ Digiday | 2017-01-11 00:00:00 UTC ]
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Ad Age's Survival Guide maps the changes and challenges in the year ahead, from new ad-tech wars to shifting policies in Washington, D.C.As digital marketers confronted rampant problems with online metrics last year, they were especially jolted by Facebook, which revealed in a series of... Continue reading at Advertising Age
[ Advertising Age | 2017-01-09 00:00:00 UTC ]
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The Wiley's Dummies brand veteran will oversee LPG's 14 imprints and divisions serving the school/library and trade markets, effective January 20. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-05 00:00:00 UTC ]
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The bestselling books over the holidays at the e-tailer were 'Diary of a Wimpy Kid: Double Down,' 'Harry Potter and the Cursed Child,' and a children's backlist book. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-27 00:00:00 UTC ]
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While most legacy media organizations have spent years integrating print and digital newsrooms and commercial teams, there are some who believe that there is a severe lack of understanding at the top in how to juggle the different requirements of a high-growth digital media business and a... Continue reading at Digiday
[ Digiday | 2016-12-14 00:00:00 UTC ]
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Meet the sixteen teams bringing innovation and creativity to marketing in the magazine industry. The post What You Missed: Inside the 2016 Folio: Marketing Awards appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-12-14 00:00:00 UTC ]
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Brooklyn Arts Press is a one-man operation that, despite its scant resources, took home the National Book Award for Poetry this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-09 00:00:00 UTC ]
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"Significant pressure" on school budgets is likely to have a knock-on effect on ed tech, trade association British Educational Suppliers Association (BESA) has warned, after its research on the impact of budgetary constraints showed it will lead to a downgrading of ICT investments in 2016-17. Continue reading at The Bookseller
[ The Bookseller | 2016-12-03 00:00:00 UTC ]
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How bad sex writing and professional jealousy soured Nabokov and Wilson’s literary bromance. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-02 00:00:00 UTC ]
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Longtime Editor Brian Sweany is replaced by Alcalde Magazine's Tim Taliaferro. The post A New Editor-in-Chief at Texas Monthly Following Sale appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-12-01 00:00:00 UTC ]
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The 33-year publishing veteran will oversee all content and sales operations for the company's 40-plus brands. The post EnsembleIQ Taps Jeff Greisch as Chief Brand Officer appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-11-29 00:00:00 UTC ]
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[Sponsored] The age of publishing atomization is upon us. In this era, anything and everything is niche. Audiences are smaller and more specific, content is more consumable, data is more meticulous The post 4 Steps Toward Harnessing The Power of Your Audience Data appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-11-18 00:00:00 UTC ]
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Facebook reveals a further four flaws with the data it shares with publishers and advertisers. Continue reading at BBC News
[ BBC News | 2016-11-16 00:00:00 UTC ]
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Chatto & Windus has acquired feminist campaigner Caroline Criado-Perez’s second book, Atypical, to be published in 2018. Continue reading at The Bookseller
[ The Bookseller | 2016-11-10 00:00:00 UTC ]
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