Inside Brit + Co’s new Snapchat Discover partnership to brand the holidays

Brit + Co. is bringing its DIY lifestyle to Snapchat for the Easter and the rest of holidays going forward, thanks to a deal it struck with the media messaging app, which was being announced today. Brit Morin is the face of the digital media and commerce-focused publisher, and is now the latest content partner to latch its star to Snapchat’s growing platform of 100 million, mostly young, users. The terms of the deal were not released, but Brit + Co., after a trial run over the holidays last year, will host a semi-regular Discover channel. The post Inside Brit + Co’s new Snapchat Discover partnership to brand the holidays appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-25 00:00:00 UTC ]
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Where the headlines are made: inside newsrooms around the world - in pictures

Noel Bowler photographed some of the largest newsrooms across the world, exploring the physical spaces that house our modern press. With declining readership, reduced advertising and persistent questions about ‘truth’ and relevance of newspapers in the 21st century, the structures of print media... Continue reading at The Guardian

[ The Guardian | 2020-11-30 06:00:50 UTC ]
More news stories like this | News stories tagged with: #declining readership #21st century #print media


Has the Holiday Shopping Surge Started? Book Sales Say Yes

Unit sales of print books increased 18.3% last week, an indication that the early shopping surge that retailers have been hoping for may be taking place. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #taking place


Self-Published Author Moves Brand into Consumer Products

Popular self-published children's author-illustrator Diane Alber is partnering with Surge Licensing to expand her brand and characters globally. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer products


Cable’s Holiday Marathon Programming Is Hotter Than Ever Due to the Pandemic

As the industry was still unsure when sports would return and TV production would resume, Ed Georger, evp, advertising sales and digital media for Crown Media Family Networks, Hallmark Channel's parent company, had a calming message for clients. "The one thing you can count on: They will not... Continue reading at AdWeek

[ AdWeek | 2020-11-16 01:00:00 UTC ]
More news stories like this | News stories tagged with: #tv production #advertising sales #digital media


Chronicle Books acquires three game brands from Wild and Wolf

Chronicle Books, which is distributed in the UK by Abrams & Chronicle Books, has acquired three "signature" Wild and Wolf game and toy brands.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-16 00:22:57 UTC ]
More news stories like this | News stories tagged with: #game brands #chronicle books


Chronicle Buys Game Brands from Wild + Wolf

Chronicle Books has acquired three toy and game brands from Wild + Wolf, a Bath, England–based gift specialist. The deal adds some 350 products to Chronicle's gift and game offerings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #chronicle books #game brands


Alison Rich Takes Reins on PRH's Author Brand Development

Alison Rich has been named to the newly created role of senior v-p of author development at Penguin Random House, and is charged with growing authors' platforms in ways that may be tangential to the business of marketing their books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-12 05:00:00 UTC ]
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DoubleVerify Authentic Brand Safety Targeting Comes to Google Display & Video 360

DoubleVerify said Monday that its Authentic Brand Safety targeting is now available on Google Display & Video 360, Google Marketing Platform's demand-side platform. The digital media measurement, data and analytics platform said Authentic Brand Safety enables consistent activation of brand... Continue reading at AdWeek

[ AdWeek | 2020-11-02 18:20:24 UTC ]
More news stories like this | News stories tagged with: #demand-side platform #digital media


See inside one of the world’s most beautiful bookstores

Dujiangyan Zhongshuge is the latest bookstore designed by X+Living, and it’s stunning. The very best books transport you to another world, and the most magical bookstores help make that a reality. Chinese bookseller Zhongshuge is renowned for its stunning bookstores, and its latest outpost, in... Continue reading at Fast Company

[ Fast Company | 2020-11-02 08:00:34 UTC ]
More news stories like this | News stories tagged with: #bookseller #bookstore


A Revolutionary Brand's Second Coming: Spotlight on Patricia Bragg

A classic library of health books becomes new again and aims to reach another generation of readers. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-02 05:00:00 UTC ]
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Thalia Mayersche makes strategic partnership with Osiander

German bookseller Osiander’s shock decision to enter a strategic partnership with Thalia Mayersche is sending ripples of concern throughout the industry. Continue reading at The Bookseller

[ The Bookseller | 2020-11-01 19:10:51 UTC ]
More news stories like this | News stories tagged with: #strategic partnership #german bookseller


HC partners with D&AD on hunt for emerging designer for Narnia branding

HarperCollins is collaborating with graphic design company Design and Art Direction (D&AD) to find an emerging designer who will create a new brand identity for C S Lewis' The Chronicles of Narnia series.   Continue reading at The Bookseller

[ The Bookseller | 2020-10-29 10:43:11 UTC ]
More news stories like this | News stories tagged with: #brand identity #harpercollins


Wilson and Sharratt to end 30-year partnership with final book

Puffin has announced the final book in Jacqueline Wilson’s and Nick Sharratt’s 30-year-partnership, The Runaway Girls. Continue reading at The Bookseller

[ The Bookseller | 2020-10-29 00:56:46 UTC ]
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Beyond ‘The Shining’: Let’s talk about our favorite scary stories that take us inside unusual hauntings

“The Way Inn,” “The Terror,” “The Deep” and pretty much anything by Shirley Jackson. Continue reading at The Washington Post

[ The Washington Post | 2020-10-19 15:34:52 UTC ]
More news stories like this | News stories tagged with: #shirley jackson


How One Book Biz Insider Is Getting Books to Prisoners

W.W. Norton's Liveright imprint publicity director Peter Miller moonlights as a bookstore owner in Brooklyn—and he's working with Books Through Bars to get books into the hands of the imprisoned. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore owner #bookstore


Thomas Nelson, Lysa TerKeurst Launch New Book Brand

Thomas Nelson's Nelson Books imprint is partnering with bestselling author Lysa TerKeurst on COMPEL, a new author training and publishing program geared toward female Christian authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #thomas nelson #publishing program #bestselling author #books imprint


Midas launches new brand identity

Communications agency Midas has launched a new brand identity as it expands into fresh business areas under c.e.o. Jason Bartholomew. Continue reading at The Bookseller

[ The Bookseller | 2020-09-22 17:44:05 UTC ]
More news stories like this | News stories tagged with: #brand identity #jason bartholomew


A searing look at the Mueller investigation — from the inside

Andrew Weissmann targets Barr, Trump and his own Justice Department colleagues for criticism. Continue reading at The Washington Post

[ The Washington Post | 2020-09-22 05:53:09 UTC ]
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Inside the Washington Post newsroom: History-making moments and good gossip

Former editor Leonard Downie Jr. offers a behind-the-scenes account of his 44 years at the newspaper. Continue reading at The Washington Post

[ The Washington Post | 2020-09-18 12:00:00 UTC ]
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Frankfurter Buchmesse Announces WIPO Partnership on Intellectual Property

Frankfurt’s new program with the World Intellectual Property Organization is intended to position book publishing amid accelerating content developments in the creative industries. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Boos: Issues Are ‘Evolving at an Extraordinary Pace’ s... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-17 09:00:09 UTC ]
More news stories like this | News stories tagged with: #intellectual property #creative industries #porter anderson #frankfurter buchmesse #book publishing