The rise of multiple platforms and screen sizes, along with the scary adoption of ad blocking, has publishers obsessing over user experience. Publishers including Mic, The Atlantic and Slate are hiring UX specialists while putting testing on steroids. Beyond ad blocking, the hope is that a premium reader experience will give them an edge in a crowded market. “If we want people to come back again and again, we have to have as polished and distinctive a design as we possibly can," Slate's David Stern said. The post How The Atlantic, Slate and others obsess about user experience appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-07-18 00:00:00 UTC ]
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Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
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EVP of revenue, Elizabeth Webbe Lunny, talks business development, management philosophies and the future of her company and publishing. The post When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
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Being a 144-year-old information provider to the agricultural industry, Farm Journal Media typically likes to stage its development deliberately. But when the COVID-19 pandemic rendered all-important live events off-limits, CEO Andy Weber describes the ensuing weeks at the company as more like... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-25 13:36:08 UTC ]
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The Board of Trustees of the Southern Newspaper Publishers Association Foundation elected a new slate of officers for 2020-2021 at Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-06-17 22:27:51 UTC ]
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Usborne will publish A Glasshouse of Stars, a middle-grade novel by Chinese-Australian author Shirley Marr. Continue reading at The Bookseller
[ The Bookseller | 2020-06-02 22:22:27 UTC ]
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Even as layoffs, pay cuts and indefinite furloughs become an almost daily occurrence in the media industry, news about such developments grows no less tragic and alarming. Such was the case Thursday morning, when Atlantic Media chairman David Bradley revealed in a staff memo that, despite... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-21 16:30:08 UTC ]
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New Rivers Press will shut down in spring 2022 due to budget cuts proposed by its host institution, Minnesota State University-Moorhead. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-23 04:00:00 UTC ]
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With the California Consumer Privacy Act now the law, digital media companies are reevaluating their online data collection policies and the procedures Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-22 18:30:50 UTC ]
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Great Lakes Independent Booksellers Association executive director Larry Law opens up in a letter to members about his experience with the new coronavirus as a public service. Law is recovering in quarantine. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-02 04:00:00 UTC ]
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The debut novel intersperses the story of a tech reporter in Silicon Valley with Facebook posts, tweets, Google results and other fragments. Continue reading at The Washington Post
[ The Washington Post | 2020-03-27 13:00:00 UTC ]
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At the coronavirus outbreak reshapes our industry, The Bookseller is inviting staff members from across the book trade to share their experiences of working during the coronavirus outbreak. Continue reading at The Bookseller
[ The Bookseller | 2020-03-24 12:47:26 UTC ]
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Among former Informa, Penton and UBM executive Paul Miller's early initiatives after taking over as CEO of Questex late in 2018 was a reorganization of the company's media and events properties, reducing the number of divisions in the portfolio in an effort to foster more cross-brand... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-27 19:00:10 UTC ]
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Penguin Random House is publishing a new cookbook by Yotam Ottolenghi in September, written alongside Ixta Belfrage: Ottolenghi Flavour. Continue reading at The Bookseller
[ The Bookseller | 2020-02-26 00:45:48 UTC ]
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Despite flipping the “digital-only” switch on many titles, major publishers continue to launch new publications – and reinvest in existing ones – with a heightened focus on paper quality, editorial value, and the luxuries of print. Execs from Meredith, Hearst Autos, and Bonnier Media discuss how... Continue reading at Publishing Executive
[ Publishing Executive | 2020-02-20 22:40:45 UTC ]
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A quality experience is something every publisher wants to offer their audience. Yet, there isn't a playbook on exactly how to do it. There are many variables in what makes for a quality experience, but ultimately it’s the readers/users themselves that decide. Still, there are creative ideas... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-20 17:20:54 UTC ]
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Aimed at growing consumer revenue, Hearst's new experiential division will work to build deeper relationships with readers by creating events that enthusiasts will be tempted to pay for. The post How Hearst is building an ‘experiences’ business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-01-21 05:00:50 UTC ]
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Independent publisher the Experiment has acquired Appletree Press, a publisher of titles on health, food, and lifestyle. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-01-07 05:00:00 UTC ]
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Ad tech will need to reinvent itself or die, and anyone fighting the global wave of privacy-centric legislation that's sweeping the digital media sector will ultimately lose. That's the belief of Thomas Pasquet, co-founder and co-CEO of Ogury, an ad-tech company that today announced it had... Continue reading at AdWeek
[ AdWeek | 2019-12-05 21:44:16 UTC ]
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Two months into life behind a digital paywall, The Atlantic says it sold "record numbers" of subscriptions in both September and October, doubling the amount of sales originally forecast (though it declined to share specific figures). Today, the magazine unveiled what it hopes will be an... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-12 19:44:42 UTC ]
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The notion that a respected publishing house can be replaced by open access publishing is disproved by examining other recent examples, such as the now-closed University of Adelaide Press. Continue reading at The Conversation
[ The Conversation | 2019-11-11 01:43:51 UTC ]
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