The rise of multiple platforms and screen sizes, along with the scary adoption of ad blocking, has publishers obsessing over user experience. Publishers including Mic, The Atlantic and Slate are hiring UX specialists while putting testing on steroids. Beyond ad blocking, the hope is that a premium reader experience will give them an edge in a crowded market. “If we want people to come back again and again, we have to have as polished and distinctive a design as we possibly can," Slate's David Stern said. The post How The Atlantic, Slate and others obsess about user experience appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-07-18 00:00:00 UTC ]
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What if there were an ad that you just couldn't draw your eyes from? It's oddly captivating, almost hypnotic, and it would halt your thumb from scrolling farther down your Facebook feed. There's one such creative format that is only now catching on as the digital world's equivalent of the... Continue reading at AdWeek
[ AdWeek | 2015-02-10 00:00:00 UTC ]
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Macmillan and Southbank Centre have teamed up to put on an immersive theatre production to celebrate the 150th anniversary of Lewis Carroll’s Alice’s Adventures in Wonderland. As part of the Imagine Children’s Festival, sponsored The Book People, which takes place from Monday 9th February to... Continue reading at The Bookseller
[ The Bookseller | 2015-02-06 00:00:00 UTC ]
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Atlantic Media's business news site Quartz may draw the bulk of the headlines, but the company is trying a similar digital-first strategy with the niche but lucrative world of national defense trade publishing. The post Atlantic Media takes a page from Quartz with Defense One appeared first on... Continue reading at Digiday
[ Digiday | 2015-01-22 00:00:00 UTC ]
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Keith Moerer, Director of Apple's iBookstore, revealed that Apple's iBookstore is growing at a million users per month and has seen 1 billion downloads. The post Apple’s iBookstore Growing at One Million Users Per Month appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-16 00:00:00 UTC ]
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Not only has the Apple's iBooks store recently recorded 1 billion ebook downloads since its launch, the online ebook seller is also attracting a 1 million new users a week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-15 00:00:00 UTC ]
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Google is looking to experiment with a "buy now" button that would allow browsers to shop directly through the search engine, without having to visit a retailer's own website. According to a report in the Wall Street Journal, the search giant is seeking to compete directly with Amazon, which... Continue reading at The Bookseller
[ The Bookseller | 2014-12-17 00:00:00 UTC ]
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The Whiting Foundation and the Slate Book Review have joined forces on a new campaign that, according to the two partners, aims to "breathe new life into second novels." This year, the initiative, We Second That, recognizes five of the "greatest second novels of the last five years." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-12 00:00:00 UTC ]
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Students at MIT, Stanford, and elsewhere are learning to build technology products with user well-being in mind.Facebook sparked outrage this summer when it published results of a study conducted on unwitting users. The study looked at whether people who were shown more positive or negative... Continue reading at Fast Company
[ Fast Company | 2014-11-10 00:00:00 UTC ]
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Marvel has unveiled plans for a slate of new superhero films, expanding its already wildly successful comic book universe — and breaking ground with its first solo black and female hero movies. Continue reading at Stuff
[ Stuff | 2014-10-29 00:00:00 UTC ]
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A team at MIT has begun work on microscopic bacteria-like robot which can be injected into the human body.MIT researchers are researching robotic bacteria that walk through human bodies that could help deliver drugs to different organs and even detect tumors. In a journal article published in... Continue reading at Fast Company
[ Fast Company | 2014-10-24 00:00:00 UTC ]
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Adobe Systems said Thursday it is now encrypting data it collects about certain ebooks after facing criticism earlier this month for not protecting the data.The Digital Reader blog reported on Oct. 6 that Adobe’s Digital Editions 4 software, used for downloading and reading ebooks, sent detailed... Continue reading at PC World
[ PC World | 2014-10-24 00:00:00 UTC ]
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Atlantic publishing director Margaret Stead has signed a debut novel chronicling the life of the painter Rembrandt. Rembrandt's Mirror, by Kim Devereux, charts the later years of the artist, who suffered the deaths of his wife and three children, while producing some of his most famous works. Continue reading at The Bookseller
[ The Bookseller | 2014-10-18 00:00:00 UTC ]
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Google was supposed to uproot digital advertising's foundation. But Facebook may beat the search giant to the punch.Confirming what has become advertising's latest worst-kept secret, Facebook said it will begin applying its user data to ads shown outside the social network through a retooled... Continue reading at Advertising Age
[ Advertising Age | 2014-09-29 00:00:00 UTC ]
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On September 2, three candidates for New York’s 52nd Assembly District held a debate in Brooklyn Heights. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-12 00:00:00 UTC ]
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What titles most shaped the site's readers? Harry Potter, To Kill A Mockingbird, The Lord of the Rings—and the Bible. Continue reading at The Atlantic
[ The Atlantic | 2014-09-08 00:00:00 UTC ]
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American author R.J. Huenke discusses his efforts to publish his new novel Cyberwar through Spanish self-publishing crowd-sourcing service Pentian. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-08-25 00:00:00 UTC ]
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Gregory's book will be released sometime in 2015, according to publisher Simon & Schuster. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-08-23 00:00:00 UTC ]
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Will Atkinson has been appointed managing director and publisher of Atlantic, ending a 20-year sojourn at Faber and replacing Toby Mundy who stepped down earlier this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-15 00:00:00 UTC ]
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E-book subscription service Scribd has revealed a “reimagined way to digitally browse and... Continue reading at The Bookseller
[ The Bookseller | 2014-08-07 00:00:00 UTC ]
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FastPencil partnered with Evernote to offer the ability to self-publish Evernote notes as print and ebooks, as well as offer distribution and sales. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-08-05 00:00:00 UTC ]
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