How publishers make the most of casual encounters

Publishers have an engagement problem. Here's how some of them are making the best out of the situation and maximizing the drive-by session. The post How publishers make the most of casual encounters appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-07-14 00:00:00 UTC ]
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Best of the week: Amazon makes push for video publishers

This week, our top stories examined Amazon’s video platform and Facebook’s tool that will give publishers more Instant Articles performance data. The post Best of the week: Amazon makes push for video publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #give publishers #video platform #video publishers


Religion Publishers Make New Connections, Raise Questions at BookExpo 2017

Although the trade show, which wrapped this past weekend, was well attended by religion publishers, many left the event questioning its value. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #religion publishers #past weekend #trade show #raise questions


Does Self-Publishing Make Sense for Scholarly Writers? Highlights From a Discussion

Can self-publishing find traction in scholarly publishing as it has parts of general publishing? A recent panel at London Book Fair took up the question. The self-publishing platform Lulu has rolled out a service called Glasstree for scholarly authors. ‘Publishing Perspectives’ contributor... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #recent panel #scholarly publishing #discussion appeared


Polish Publishers Call for Book Tax Deductions and Make Another Bid for Fixed Prices

Having seen a bid for fixed book prices stall out before, the Polish publishers' association is making its case again to legislators in hopes of improving the industry's prospects. The post Polish Publishers Call for Book Tax Deductions and Make Another Bid for Fixed Prices appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #polish publishers #fixed prices


Amazon Publishing’s Newest Imprint Makes Its Debut in Germany

Tinte & Feder is Amazon Publishing's second German-language imprint, and is to focus on contemporary and historical fiction. First titles out March 7. The post Amazon Publishing’s Newest Imprint Makes Its Debut in Germany appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #historical fiction #amazon publishing #germany appeared


Publishers Encounter Political Storms in Turn to Right

Milo Yiannopoulos, an editor at the conservative news site Breitbart News, received a six-figure publishing contract from Threshold Editions, a conservative imprint at Simon & Schuster. The move prompted criticism from some of Simon & Schuster’s authors and calls for a boycott. Continue reading at The New York Times

[ The New York Times | 2017-01-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #simon schuster #conservative imprint #threshold editions #milo yiannopoulos


Book Publishers Scramble to Make Sense of Trump’s Rise to Victory

Katy Tur of NBC News at a campaign rally for Donald Trump in Manchester, N.H., on Nov. 7. Her forthcoming book on Mr. Trump’s campaign and election is called “Unbelievable.” Continue reading at The New York Times

[ The New York Times | 2016-11-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nbc news #make sense


‘No one’s making money on Facebook’: Video publishers share what’s on their minds

Monetizing Facebook, unsurprisingly, is a big concern for video publishers. Other concerns include competing with companies for a small pool of talent that understands social and digital; how Facebook’s algorithm has made it harder for publishers to differentiate while also chasing scale; and... Continue reading at Digiday

[ Digiday | 2016-11-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #chasing scale #making money #video publishers


How one Kiwi author is making $200,000 a year publishing romance novels online

She's a USA Today bestselling author who sells up to 300 books a day and has droves of fans in America – but you won't find Kiwi Leeanna Morgan's name in New Zealand's literary annals. Continue reading at Stuff

[ Stuff | 2016-10-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #kiwi author


Nearly 400 Publishers Have Applied for Medium's Plan to Help Them Make Money

In early April, Medium, the platform founded by Ev Williams, made a pitch to the publishing community: come to Medium, and we'll help you make money. There's not a publisher these days that isn't looking for new revenue streams, so it's not surprising that nearly 400 publishers have applied to... Continue reading at Advertising Age

[ Advertising Age | 2016-06-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing ecosystem #entire site #figures provided #beta version


‘I Have To Make It Happen’: Uganda’s Newest Publishing House

Nayana Kakoma has a daughter and 'I cannot find her stuff to read that does not have ponies and long blonde hair.' So she's starting a publishing company in Uganda. The post ‘I Have To Make It Happen’: Uganda’s Newest Publishing House appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-09 00:00:00 UTC ]
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From paying the bills, to £2,000 a day: making a killing from self-publishing

Her Last Tomorrow, Adam Croft’s latest DIY thriller, lifted his bedroom business into the sales stratosphere. He talks about paying off his mortgage in weeks and why he’s fine with publishers being ‘sniffy’“Could you murder your wife to save your daughter?” That’s the hook for a novel that has... Continue reading at The Guardian

[ The Guardian | 2016-06-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #long time #book deal


Facebook Reactions make up 16 percent of total publisher likes

It’s been two months since Facebook rolled out its five new emoji reactions (love, sad, wow, etc.), to let people express more than just that they “liked” something. NewsWhip looked at their use across 20 publishers over the past two weeks and found that Fox News got the most reactions... Continue reading at Digiday

[ Digiday | 2016-05-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #angry reaction #fox news #facebook rolled


USA Today owner makes $815m offer for LA Times publisher

Gannett hopes to make $50m a year in savings from takeover of Tribune PublishingGannett, which owns local newspaper publisher Newsquest in the UK, has made a $12.25 (£8.44) per share offer to take over Tribune Publishing.The all-cash offer, a 63% premium on Tribune’s closing share price on... Continue reading at The Guardian

[ The Guardian | 2016-04-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #share offer #tribune publishing


Facebook delivers new ways for publishers make money (and get readers) from Instant Articles

Facebook is trying to sweeten the deal for Instant Articles publishers. At its F8 developers conference today. the social network showed off expected new video ads, which can go right into Instant Articles. It also discussed its new branded content policies, which allow publishers to create... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video ads


Kelly’s Efficiency Index, or Using Data to Make Smarter Publishing Decisions

At Digital Book World, Kelly Gallagher showed just how effective data analysis can be and how it can help you make decisions that will lead to more book sales. The post Kelly’s Efficiency Index, or Using Data to Make Smarter Publishing Decisions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book sales #make decisions


The publisher homepage is making a comeback

In the age of Facebook, new publishers have thrived when it comes to building traffic quickly. More difficult, however, has been building brands. Facebook has excelled at getting people to be loyal to Facebook, not the publishers on its platform. As a result, many publishers are trying out ways... Continue reading at Digiday

[ Digiday | 2016-01-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #home page #coming back #building brands


The Big 5 Publishers Sat Out Deal-Making in 2015

The biggest deals in the publishing industry happened in the professional and education markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #biggest deals


Facebook Is Updating Instant Articles to Help Publishers Make More Money

Facebook is updating its policies for Instant Articles, per a rep with the company, which could mean up to 40 percent more ads for publishers on the platform. Starting today, publishers utilizing Instant Articles will be able to place an ad every 350 words instead of every 500 words, according... Continue reading at AdWeek

[ AdWeek | 2015-12-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #daily basis #android users #android apps #mobile web #editorial content #smaller percentage #starting today


Playboy Will Make Its NewFronts Debut in May Along With 5 Other Publishers

A 60-year-old publication will be one of the new kids on the NewFronts block in 2016. Playboy will be among the 37 presenters during the fifth Digital Content NewFronts, where publishers make their case for a slice of the $3 billion digital-video advertising pie. Joining Playboy as first-time... Continue reading at AdWeek

[ AdWeek | 2015-12-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #general manager #waiting list