When news hit in May that a woman was sent home for wearing flat shoes, Shortlist Media scored a point for equality and filmed blokes going to work in heels. The result was a 23 million views across social media. The publisher's free magazines, Stylist and Shortlist, have a circulation of 900,000 across the U.K. For the last six months, it’s been experimenting to get the formula for social video right before taking it to brands. The post How free city magazine publisher Shortlist Media is expanding into video appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-11-03 00:00:00 UTC ]
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"When I arrived, nothing was broken. We had all the raw materials -- strong brands and great journalists -- but it felt like a bowl of spaghetti." The post Hearst Magazines UK CEO James Wildman: ‘The media world is turning into a messy place’ appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-27 00:00:00 UTC ]
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The 'new influencers,' a panel in Montréal's professional program asserted, are the ones who can reach consumer-readers where they live. The post Talking About the ‘New Influencers’: Social Media Specialists and Canadian Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-27 00:00:00 UTC ]
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European publishers are twice as likely as U.S. publishers to have laid off staff or plan to do so to support their pivots to video. The post Digiday Research: 33 percent of European publishers report layoffs to support the pivot to video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-23 00:00:00 UTC ]
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Numbers show that consumer attraction to sight, sound and motion is undeniable. The post Magazine Brands Credit Video for Increased Social Engagement appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-11-20 00:00:00 UTC ]
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European publishers are less likely than U.S. publishers to make most of their digital video revenues from their owned and operated sites. The post Digiday Research: European publishers are less reliant on their owned sites for video revenue than U.S. counterparts appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-13 00:00:00 UTC ]
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Third quarter sales in Salem Media Group's publishing division, which includes Regnery Press and two self-publishing businesses, fell 20.7%, compared to the third quarter of 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-09 00:00:00 UTC ]
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European publishers are pivoting more heavily to video as they brace for the impacts of GDPR implementation. The post Digiday Research: 94 percent of European publishers will increase their video output appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-06 00:00:00 UTC ]
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The pivot to video came upon the publishing world with a force still being grappled with, even as the video environment continues to evolve. During a panel discussion on the subject during Adweek's first Elevate summit today, Vox general manager Andrew Golis described the experience as "moving... Continue reading at AdWeek
[ AdWeek | 2017-11-02 00:00:00 UTC ]
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The 40-acre site which houses offices, an auditorium and a library (among other things), opened on October 30. Coinciding with the opening of the site, was the launch of an Arabic-language edition of 'Publishers Weekly.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-31 00:00:00 UTC ]
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Penguin Life is publishing pregnancy guru Rebecca Shiller’s "empowering" guide, Your No-Guilt Pregnancy Plan, in March 2018. Continue reading at The Bookseller
[ The Bookseller | 2017-10-18 00:00:00 UTC ]
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Drawn from an 'eclectic mix of innovation' and from 10 countries, the 2017 FutureBook Award shortlists showcase work in traditional and startup publishing. The post FutureBook Award Shortlists Reflect Diversity in Publishing Innovation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-10-16 00:00:00 UTC ]
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This week, our top stories covered publishers’ interest in Twitter live video, Facebook’s sports streaming rights push and more. The post Best of the week: Twitter live video lures publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-13 00:00:00 UTC ]
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Legacy publishers have to balance the needs to sell based on ad category and still represent their titles' individuality. The post Magazine publishers shift to digital-oriented sales organizations appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-13 00:00:00 UTC ]
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Last March, publishing platform Medium introduced its Partner Program, a Netflix-style subscription model that gave members exclusive pieces of writing, access to features before anyone else, an offline reading list and an ad-free experience. The pro... Continue reading at Engadget
[ Engadget | 2017-10-11 00:00:00 UTC ]
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Twitter's approach to promoting and monetizing live video is winning fans among publishers. The post As Facebook Live video dreams fade, publishers look again to Twitter appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-11 00:00:00 UTC ]
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At the Digiday Publishing Summit, publisher executives shared mixed views on the pivot to video and its ability to provide meaningful revenue streams. The post Digiday Research: 80 percent of publishers will spend more on video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-09 00:00:00 UTC ]
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The platform said it's still committed to the fast-loading articles feature and is about to test new features to help publishers. The post With Facebook’s focus on video, publishers hear less about Instant Articles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-06 00:00:00 UTC ]
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A few years ago, Google regularly traded barbs with major news publishers in public. Today, Google is rewiring its search engine to appease them.The Alphabet unit is scrapping a contentious search result rule for subscription news sites and giving them new tools to attract more paying customers.... Continue reading at Advertising Age
[ Advertising Age | 2017-10-02 00:00:00 UTC ]
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Facebook's still testing mid-roll ad breaks with a limited number of publishing partners -- and, yes, the dollars are still low. The post Pivot to pennies: Facebook’s key video ad program isn’t delivering much money to publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-02 00:00:00 UTC ]
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[Sponsored] MediaRadar examines a new ad format that's getting a wide embrace from agencies and publishers alike. The post What Do Publishers Need to Know About Vertical Video? appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-09-19 00:00:00 UTC ]
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