While the Daily Mail relies largely on licensed video to drive views, Elite Daily is investing heavily in original video. The Daily Mail-owned millennial publisher doubled its video team from 8 to 16 last month, though it already has substantial scale, attracting 9.9 million monthly views on YouTube and millions more on Facebook. With a focus on social distribution, the publisher monetizes its video content largely through branded deals, not pre-roll revenue. The post How Elite Daily is building a millennial video strategy appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-05-11 00:00:00 UTC ]
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Chriscynethia Floyd, a former executive at Simon & Schuster and David C Cook, has been hired as v-p and publisher of Our Daily Bread Ministries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-09 05:00:00 UTC ]
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Bath bookshop Toppings & Company is to move to a listed Georgian building, and will begin expansion building works next year. Continue reading at The Bookseller
[ The Bookseller | 2020-11-08 18:39:07 UTC ]
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At least 60% of Slate's podcast audience also visits its site, giving the news publisher a strong foundation for its new first-party data strategy. The post ‘We seized on podcasts’: How Slate used audio as the foundation of its first-party data strategy appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-11-06 05:01:12 UTC ]
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Ella discovered Diagon Alley inside her wardrobe during a game of hide-and-seek on her birthday. Continue reading at BBC News
[ BBC News | 2020-11-04 00:03:40 UTC ]
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More than 500 authors and illustrators have signed a letter by illustrator Dapo Adeola asking the BBC and the wider media to credit illustrators. Continue reading at The Bookseller
[ The Bookseller | 2020-11-03 17:24:53 UTC ]
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“We have taken a path of improvisation and experimentation.” How the literary world reinvented the book festival in real time. | Lit Hub “To be forever alone in your own kingdom seems a unique kind of heartbreak.” LA’s resident mountain lion is a lonely hunter. | Lit Hub Nature The age of... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-03 11:30:17 UTC ]
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DoubleVerify said Monday that its Authentic Brand Safety targeting is now available on Google Display & Video 360, Google Marketing Platform's demand-side platform. The digital media measurement, data and analytics platform said Authentic Brand Safety enables consistent activation of brand... Continue reading at AdWeek
[ AdWeek | 2020-11-02 18:20:24 UTC ]
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Fred Klein, who helped make Bantam Books a major force in mass market paperback publishing in the 1960s and 1970s, died on October 22. He was described by a former colleague as "the greatest ringmaster the publishing world has ever known.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-02 05:00:00 UTC ]
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AS AN EXPRESSIVE MEDIUM, video games have a strange way of reducing central concepts of modernist art and theory to basic operational elements. The technical specifications of “point of view” that have preoccupied novelists since the turn of the 20th century are crudely literalized within game... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-10-31 17:00:02 UTC ]
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The Salt Lake City newspaper will move to weekly editions. The change will not result in any layoffs in the 65-person newsroom, according to the newspaper’s interim editor. Continue reading at The New York Times
[ The New York Times | 2020-10-27 14:16:05 UTC ]
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“My hope was that by embracing openness and vulnerability, my readers would understand and empathize with the situation I had found myself in.” Allison Wood talks to Luna Adler about what a memoir can do. | Lit Hub Memoir “There is enough evidence in the public record to support a complaint that... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-26 10:30:04 UTC ]
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Adrienne Tang, longtime rights director with Kids Can Press, moves to Penguin Random House Canada to create 'an entirely new in-house rights operation,' says CEO Kristen Cochrane. The post Penguin Random House Canada: Adrienne Tang to Build In-House Rights Business appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-23 16:11:39 UTC ]
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Headline will publish Keep the Receipts by the presenters of "The Receipts Podcast", Tolani Shoneye, Audrey Indome and Milena Sanchez. Continue reading at The Bookseller
[ The Bookseller | 2020-10-20 13:32:31 UTC ]
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“The road was a community in which we all pursued our destination at our own pace.” Lynne Sharon Schwartz on a lifetime in cars. | Lit Hub Memoir “People say I arrived in Trump’s America, but is it really Trump’s?” Ajibola Tolase making the move from Nigeria to the USA. | Lit Hub Politics “I’ve... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-09 10:30:37 UTC ]
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Ashley Deibert, CMO, Piano The world of digital advertising is undergoing a paradigm shift. Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies. The demise of third-party cookies promises to accelerate the... Continue reading at Digiday
[ Digiday | 2020-10-08 01:00:00 UTC ]
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In order to fit more texts into my Asian American literature course, I sometimes assign the play adaptation of Jessica Hagedorn’s novel Dogeaters. The novel is canonized within Asian American literature and features an imagined version of the Philippines made from film and radio tropes, found... Continue reading at Electric Literature
[ Electric Literature | 2020-09-17 11:00:54 UTC ]
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The countess who wanted to be the most photographed woman in the world: Nathalie Léger on Virginia Oldoïni of Castiglione. | Lit Hub History Sophia Chang on entering the Wu-Tang Clan’s inner circle: “She’s down with Wu-Tang! And that’s all you need to know!” | Lit Hub Memoir “American authors... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-14 10:30:25 UTC ]
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Barnes & Noble chief executive and Waterstones m.d. James Daunt has said the two-and-a-half month lockdown in the US was "hugely traumatic" and a "body blow" to employees, but that B&N had used the period to bring much needed changes the US chain's estate. Continue reading at The Bookseller
[ The Bookseller | 2020-09-13 18:36:08 UTC ]
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Eight moms on how they're building personal libraries for their children and building their interest in reading. Continue reading at Book Riot
[ Book Riot | 2020-09-11 10:37:00 UTC ]
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Did a revolution in Latin American publishing make One Hundred Years of Solitude the success it is today? | Lit Hub When in doubt, smile like an axolotl: Aimee Nezhukumatathil writes in praise of the “Mexican Walking Fish,” the cutest creature on planet earth. | Lit Hub Nature “The master who... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-11 10:30:08 UTC ]
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