While the Daily Mail relies largely on licensed video to drive views, Elite Daily is investing heavily in original video. The Daily Mail-owned millennial publisher doubled its video team from 8 to 16 last month, though it already has substantial scale, attracting 9.9 million monthly views on YouTube and millions more on Facebook. With a focus on social distribution, the publisher monetizes its video content largely through branded deals, not pre-roll revenue. The post How Elite Daily is building a millennial video strategy appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-05-11 00:00:00 UTC ]
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A reading list for taking kink seriously, curated by R.O. Kwon and Garth Greenwell. | Lit Hub Reading Lists Literature Live Around the World director Teresa Grøtan talks world peace and literary logistics in bringing together 12 global book festivals for tomorrow’s live program. | Lit Hub “It... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-11 11:30:52 UTC ]
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Interviews with mainline Christian, Catholic, and spirituality publishers found efforts to build a more inclusive staff bump into tight budgets, small staffs, lack of attrition, and high competition for talent. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-02-09 05:00:00 UTC ]
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Scribe has acquired The Herd, an "in-depth analysis" of Sweden's Covid-19 strategy by Swedish journalist Johan Anderberg. Continue reading at The Bookseller
[ The Bookseller | 2021-02-08 20:21:32 UTC ]
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#in-depth analysis
“I needed help because I was the one who carried the psychic burden of our home, its physical state, all the time.” Laura Cronk considers ghosts and the gendered work of cleaning house. | Lit Hub Memoir Russell Shorto on realizing that his grandfather was a small-town mobster and (reluctantly)... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-05 11:30:52 UTC ]
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Tired of the subtweets? The peevish reviews? The [gasp] indecorous email sign-offs? Do you wish the literary world would just conduct its brawls out in the open for all to see? Well, now you can fight along at home with Street Writer, Maxwell Neely-Cohen’s absolutely wonderful literary homage to... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-04 14:06:11 UTC ]
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‘The Ideal City’ collects the most successful urban ideas from around the world, to serve as a sort of cookbook of best practices for city leaders. By the end of the century, if cities continue to grow at current rates, the world’s urban space may expand by 618,000 square miles—the equivalent... Continue reading at Fast Company
[ Fast Company | 2021-02-03 07:00:40 UTC ]
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“Is it the fault of the mother that her child will suffer? Or is empire, white supremacy, the denial of ongoing genocide, and the prison industrial system to blame?” Randa Jarrar on Palestinian mothers, the Virgin Mary, and the Mothers of the Movement. | Lit Hub Memoir The internet has been... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-01 11:30:46 UTC ]
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“Much of what has been created to give purpose to lonely, empty hours will not be seen by future generations—the muffins eaten, the gardens remodeled or abandoned. Words on the page, though, have longevity.” Anne Youngson considers pandemic hobbies and writing fiction. | Lit Hub What it’s like... Continue reading at Literrary Hub
[ Literrary Hub | 2021-01-29 11:30:33 UTC ]
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The fast-growing children's book publisher A Kids Book About is building a podcast network to extend its reach and expand the way it tells stories and sparks conversations. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2021-01-24 19:53:47 UTC ]
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What if the stories we tell in order to live happen to be conspiracy theories? William J. Bernstein on the evolutionary origins of collective delusion. | Lit Hub History Refugee, resident, dissident: Yiyun Li introduces Bette Howland’s 1974 memoir about her stay in a Chicago psychiatric... Continue reading at Literrary Hub
[ Literrary Hub | 2021-01-15 11:30:00 UTC ]
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Want to feel hungry? Read Bryan Washington on his year in takeout orders. | The New Yorker “In the end, Chang’s trauma, and the trauma he inflicted on other people, becomes part of his public persona, while we simply carry ours.” Hannah Selinger on what—and who—David Chang’s memoir leaves out. |... Continue reading at Literrary Hub
[ Literrary Hub | 2020-12-23 11:30:13 UTC ]
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Virago has acquired a Millennial vampire tale—Claire Kohda's debut novel Woman, Eating— in a six-way publisher auction. Continue reading at The Bookseller
[ The Bookseller | 2020-12-17 23:41:35 UTC ]
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Havas has named new executive client and strategy leaders in its Chicago office heading into 2021, hiring Lilia Arroyo Flores as chief strategy officer and Maisha Pearson as chief client officer. "Our clients' business needs are constantly changing--now more than ever--with strategy and... Continue reading at AdWeek
[ AdWeek | 2020-12-17 15:30:20 UTC ]
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Filmmaker Grzegorz Jankowski's new video for the Polish Book Institute introduces New Books from Poland to international book publishers. (Sponsored) The post The Polish Book Institute’s New Video: ‘To Lure Attention’ to Available Rights appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-12-16 12:20:13 UTC ]
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“I personally know the author of this story you’re reading.” Oh look, a new story by Rachel Kushner. | Lit Hub Fiction Finding your craft: Wright Thompson on bourbon, books, and writing your way out of small-town America. | Lit Hub Memoir “He ripped his shirt open, revealing the bloody tooth,... Continue reading at Literrary Hub
[ Literrary Hub | 2020-12-09 11:30:37 UTC ]
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Farewell, Total Audience Measurement. Hello, Nielsen One. In a major overhaul of its video measurement, Nielsen said today it is preparing to offer a new cross-media solution, called Nielsen One. The new video analytics tool will enable publishers and marketers to transact on a single metric... Continue reading at AdWeek
[ AdWeek | 2020-12-08 11:00:33 UTC ]
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“I have never in my life met anyone with such an acute lexical feel for the specific word needed, for the hidden rhythm of a prose sentence.” Aleksandr Solzhenitsyn on his beloved wife Aliya. | Lit Hub Memoir “I am no longer acquainted with the people who made drug ingestion easy, or free, or... Continue reading at Literrary Hub
[ Literrary Hub | 2020-12-03 11:30:56 UTC ]
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For the first time in its storied history, the Hugo Awards will honor a video game. The annual literary award has avoided recognizing the medium for years, but present circumstances being what they are, it will make an exception at the next World Sci... Continue reading at Engadget
[ Engadget | 2020-11-23 22:04:25 UTC ]
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Pearson has created a new direct-to-consumer division, hiring senior talent from Warner Bros to help lead it. Continue reading at The Bookseller
[ The Bookseller | 2020-11-18 06:07:40 UTC ]
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“The temptation to hide the word because the reality of rape is so horrific only made it more critical that it stood front and center in my book.” Memoirist Michelle Bowdler on saying the unsayable. | Lit Hub Memoir “Like poetry, flash often relies on the tiny detail, the single image, or some... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-16 11:30:28 UTC ]
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