How Elite Daily is building a millennial video strategy

While the Daily Mail relies largely on licensed video to drive views, Elite Daily is investing heavily in original video. The Daily Mail-owned millennial publisher doubled its video team from 8 to 16 last month, though it already has substantial scale, attracting 9.9 million monthly views on YouTube and millions more on Facebook. With a focus on social distribution, the publisher monetizes its video content largely through branded deals, not pre-roll revenue. The post How Elite Daily is building a millennial video strategy appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-05-11 00:00:00 UTC ]
News tagged with: #investing heavily #original video #video team #social distribution

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PFLAG Adapts Picture Book to Video, Celebrating LGBTQ+ History Month

In celebration of LGBTQ+ History month in October, nonprofit organization Parents, Families, & Friends of LGBT National has brought together a slew of celebrities to voice characters in a video adaptation of picture book 'The Mother of a Movement: Jeanne Manford—Ally, Activist, and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-13 04:00:00 UTC ]
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Ex-Lib Dem MP Simon Hughes makes phone-hacking claim against Daily Mail owner

Exclusive: Associated Newspapers faces first legal case over alleged voicemail interceptionThe Daily Mail’s parent company is facing its first legal claim for phone hacking, after the former Liberal Democrat MP Sir Simon Hughes filed a case against the newspaper publisher.Hughes is alleging that... Continue reading at The Guardian

[ The Guardian | 2022-10-10 17:00:40 UTC ]
More news stories like this | News stories tagged with: #legal case #legal claim #daily mail #phone hacking #private investigator


Lit Hub Daily: October 7, 2022

“A woman is a useful symbol for the splay of land on which such a free man saunters.” Rachel Richardson on Thoreau, running, and the pleasures of not quite knowing where you’re going. | Lit Hub Memoir In praise of multiple narrators: Rubén Degollado recommends Dawnie Walton, Tommy Orange, Juan... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-07 10:30:18 UTC ]
More news stories like this | News stories tagged with: #tommy orange #juan rulfo #memoir


The best video streaming services in 2022

The number of video streaming services available has increased dramatically over the past few years as everyone decides they want a piece of the pie. The days when Netflix was your only option are long gone now, and while that’s great for all of us itching to discover our next favorite TV show,... Continue reading at Engadget

[ Engadget | 2022-10-06 13:15:17 UTC ]
More news stories like this | News stories tagged with: #global pandemic #modern society #takes place #zoom call #news corp #libraries


Lit Hub Daily: October 6, 2022

“Cheever drank. Roth womanized. My grandfather wrote quietly in his office for 60 years.” Alison Fairbrother on learning lessons—in writing and life—from her grandfather, E.L. Doctorow. | Lit Hub Memoir Nina Totenberg reflects on her long friendship with Ruth Bader Ginsburg, a champion of “small... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-06 10:30:07 UTC ]
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Lit Hub Daily: September 27, 2022

“Love and writing are the only two things in the world that I can bear, the rest is darkness.” Read from Annie Ernaux’s lovelorn 1988 diary. | Lit Hub Memoir Why do we overuse (ecstatic!! hyperbolic!!!) language? Emily McCrary-Ruiz-Esparza investigates. | Lit Hub The slow decline of glory:... Continue reading at Literrary Hub

[ Literrary Hub | 2022-09-27 10:30:29 UTC ]
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Why Hearst is building a commerce marketplace

Publisher commerce marketplaces aren't always successful, but Hearst's Sheel Shah hopes his company's new marketplace will capitalize on the natural evolution of its readers' online shopping habits. Continue reading at Digiday

[ Digiday | 2022-09-27 04:01:00 UTC ]
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Indie Presses and Bookstores Discuss Strategies for Success at PNBA

New marketing approaches and sustainable publishing were two of the main topics on the final day of the PNBA fall meeting. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-22 04:00:00 UTC ]
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Lit Hub Daily: September 16, 2022

“It took months of OCD treatment and two Brené Brown books to understand there is no ‘right’ or ‘wrong’ in writing—there are only decisions.” Elissa Bassist reflects on treating her writers’ block by treating her OCD. | Lit Hub Memoir Sometimes, altering the canon is a good thing: How The Rings... Continue reading at Literrary Hub

[ Literrary Hub | 2022-09-16 10:30:58 UTC ]
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Morgan James Publishing: Supporting Authors and Building Community from Page One

Since founding Morgan James Publishing in 2003, entrepreneur David Hancock has helped launch the careers of thousands of authors. Whether it’s a business- or faith-based title, a novel, or a children’s story, the books’ accolades speak for themselves. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-11 04:00:00 UTC ]
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Lust, Rivalry, and Ambition Culminate in a Betrayal at an Elite Art School 

Set on the idyllic New England campus of an elite art school called Wrynn, and situated against the backdrop of the Occupy Wall Street movement, Antonia Angress’ debut novel Sirens & Muses is an exemplary depiction of what can occur at the intersection of art and adolescence. This... Continue reading at Electric Literature

[ Electric Literature | 2022-09-01 11:00:00 UTC ]
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Lit Hub Daily: August 31, 2022

“If it weren’t for Beyoncé, another girl like us with an untraceable name, we wouldn’t have had much in common.” Remica Bingham-Risher on stepmotherhood, lineage, and the weight of names. | Lit Hub Memoir Ben Mathis-Lilley on the inevitability of college football (and why it’s all Thomas... Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-31 10:30:26 UTC ]
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How Neuroscience Can Build a Better Workplace: Spotlight on Friederike Fabritius

In The Brain-Friendly Workplace, Fabritius details how neuroleadership can help companies retain top talent, improve the workplace, and help create better work-life balance for all employees. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-29 04:00:00 UTC ]
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Lit Hub Daily: August 26, 2022

“What better than a little donkey upon which to project my wonderings?” Martha Cooley reflects on emigrating to Venice in her mid-sixties… and befriending a little asinella. | Lit Hub Memoir Olivia Rutigliano ranks the 50 best fictional dragons, to mark the return of House Targaryen. | Lit Hub... Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-26 10:30:00 UTC ]
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Journalists at rightwing Daily Express set to strike over pay

Staff from newspaper that rails against ‘militant trade unions’ will join sister outlets in striking on FridayThe Daily Express has repeatedly warned its readers that “militant trade unions” are bringing Britain to its knees – but this week many of the newspaper’s own staff will go on strike in... Continue reading at The Guardian

[ The Guardian | 2022-08-21 16:41:06 UTC ]
More news stories like this | News stories tagged with: #low pay #daily mirror #local newspapers #news outlets #publishing giant


Lit Hub Daily: August 19, 2022

“She could never be anything but herself, and as herself she was absolutely riveting on-screen.” Alice Sedgwick Wohl on Edie Sedgwick’s first movies with Andy Warhol. | Lit Hub Biography Beth Macy, author of Dopesick, offers a reading list for coping with secondary trauma. | Lit Hub Reading... Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-19 10:30:30 UTC ]
More news stories like this | News stories tagged with: #edie sedgwick #andy warhol


Daily Readings for Difficult Chapters

New devotionals offer a spiritual balm against uncertainty, trauma, and more of today’s biggest challenges. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
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This is definitive proof that Jeff Bezos is building an army of robot ants.

It’s a tale as old as time: a Brazilian writer sets her Kindle aside for a few weeks to work on her own novel, and when she goes back to get a little reading done, finds that the device has been infested with a horde of tiny white ants. “My virtual library had become a […] Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-04 13:07:23 UTC ]
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Lit Hub Daily: August 4, 2022

In part two of a new series, 13 Ways of Looking, Joseph Osmundson considers the visual side of virology. | Lit Hub Science Let us not repeat the mistakes of The Gilded Age: How to adapt Edith Wharton like the great Terence Davies. | Lit Hub Film & TV Lulu Miller in praise of “the […] Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-04 10:30:05 UTC ]
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Lit Hub Daily: August 2, 2022

“It seemed like having a kid was the only adventure I hadn’t undertaken.” Michelle Tea on embracing (unconventional) motherhood. | Lit Hub Memoir Are contemporary novels that don’t acknowledge the pandemic just alt-history? Clare Pollard has thoughts. | Lit Hub Criticism “For every pet that’s... Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-02 10:30:03 UTC ]
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