Why Hearst is building a commerce marketplace

Publisher commerce marketplaces aren't always successful, but Hearst's Sheel Shah hopes his company's new marketplace will capitalize on the natural evolution of its readers' online shopping habits. Continue reading at 'Digiday'

[ Digiday | 2022-09-27 04:01:00 UTC ]
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Other news stories related to: "Why Hearst is building a commerce marketplace"


Why Hearst is building a commerce marketplace

Publisher commerce marketplaces aren't always successful, but Hearst's Sheel Shah hopes his company's new marketplace will capitalize on the natural evolution of its readers' online shopping habits. Continue reading at Digiday

[ Digiday | 2022-09-27 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #hearst #natural evolution


How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business 

Hearst's Sheel Shah took the stage at the Digiday Publishing Summit to speak about why its marketplace business is focusing on authority. Continue reading at Digiday

[ Digiday | 2024-03-27 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #hearst #publishing summit #sheel shah #hearst magazines


Hearst wants Gen Z’s social shoppers to use its new commerce platform, FirstFinds

Hearst wants to find a way to shorten the time between discovering a product, learning more about it and ultimately buying it. Continue reading at Digiday

[ Digiday | 2022-10-31 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #hearst


How Commerce Is Evolving at Publishers BuzzFeed and Hearst Magazines

What do a publisher that was founded in 1887 and one that was founded in 2006 have in common? Plenty, as it turns out, when it comes to their commerce strategies. BuzzFeed senior vice president of ad strategy and partnerships Ken Blom and Hearst Magazines vp of strategic partnerships and... Continue reading at AdWeek

[ AdWeek | 2021-10-27 14:09:20 UTC ]
More news stories like this | All news stories tagged with: #hearst #strategic partnerships #ad strategy #hearst magazines


How Hearst UK’s e-commerce revenue grew 322% during the second quarter

Titles leaning more heavily into e-commerce include Cosmopolitan, Good Housekeeping, Digital Spy and Runner’s World. The post How Hearst UK’s e-commerce revenue grew 322% during the second quarter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-08-21 04:01:50 UTC ]
More news stories like this | All news stories tagged with: #hearst #good housekeeping #hearst uk


How Hearst is building an ‘experiences’ business

Aimed at growing consumer revenue, Hearst's new experiential division will work to build deeper relationships with readers by creating events that enthusiasts will be tempted to pay for. The post How Hearst is building an ‘experiences’ business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-21 05:00:50 UTC ]
More news stories like this | All news stories tagged with: #hearst #business appeared


How Hearst’s Product Team Helps Build Audience, Revenues

“We don’t do anything without an audience opportunity and a revenue opportunity,” Robertson Barrett, President of Digital Media at Hearst Newspapers, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-08 15:06:02 UTC ]
More news stories like this | All news stories tagged with: #digital media #hearst #hearst newspapers


Hearst Is Launching a 10-Person Team Tasked With Building Voice-Activated Experiences

Good Housekeeping's December issue Hearst may be a 129-year-old media company,  but even it's planning for a Jetsons-like future when news will be consumed through voice-controlled technology. The New York-based company has quietly launched a 10-person group called the Native and Emerging... Continue reading at AdWeek

[ AdWeek | 2016-12-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile app #machine learning


Facebook to Test New E-Commerce Marketplace, Shoppable Ads

Facebook is looking to sell retailers on selling more products through Facebook.After rolling out its "buy" button and adding e-commerce shops to companies' Facebook pages, the social network plans to start testing two new ways for merchants to market their wares on the social network, including... Continue reading at Advertising Age

[ Advertising Age | 2015-10-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #start testing #facebook --


Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad tech #magazine websites


Hearst-Owned Magazines Launching Daily Deals With Group Commerce

Hearst-owned magazines is treading on to Groupon's territory with the launch of group-buying discounts, starting off with Road & Track and Car and Driver. Continue reading at AllThingsD

[ AllThingsD | 2011-07-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #road track


New Hearst App Blends the Marketplace with the Newsroom

There have been tons of focus groups, studies and market research done on the topic: how do you intersect content and commerce? Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #market research #focus groups


Hearst Names Neeraj Khemlani Executive Vice President and Deputy Group Head of Hearst Newspapers

Hearst today announced that Neeraj Khemlani has been named executive vice president and deputy group head of Hearst Newspapers. The Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-17 23:12:56 UTC ]
More news stories like this | All news stories tagged with: #hearst #hearst newspapers


William Randolph Hearst III Named Hearst Corp. Board Chairman

*Editor's Note: This story originally appears on FOLIO: sister site, minonline.com. Continue reading at Folio Magazine

[ Folio Magazine | 2013-01-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sister site #*editor #board chairman


“I Did Not See Ghosts, But Beautiful Building”: Haunted Libraries Across the US

Haunted libraries exist throughout the United States. Here are four with chilling stories—plus the story of a haunted library book! Continue reading at Book Riot

[ Book Riot | 2024-10-31 14:00:00 UTC ]
More news stories like this | All news stories tagged with: #libraries #haunted libraries


OpenAI partners with Cosmopolitan and Elle publisher Hearst

Hearst has become the latest major US publisher to sign an agreement to license its content to ChatGPT creator OpenAI. As part of a partnership announced on Tuesday, content from more than 60 Hearst-owned publications will appear in ChatGPT and other OpenAI products. Some of the publisher’s more... Continue reading at Engadget

[ Engadget | 2024-10-08 18:05:17 UTC ]
More news stories like this | All news stories tagged with: #hearst #chicago tribune #ai giant #news broke


PNBA Builds Back to Pre-Pandemic Attendance

The Pacific Northwest Booksellers Association wrapped up its annual trade show on October 1 in Portland, Ore.. The show, executive director Brian Juenemann said, saw its best attendance since 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-10-03 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #booksellers association


Hearst Names Derek Schnell Regional Director of News

Derek Schnell has been promoted to regional director of news for Hearst Television. Schnell has been the news director at KCRA and KQCA in Sacramento since 2018. He will continue to serve as KCRA/KQCA news director. In his new position, Schnell will have management... Continue reading at AdWeek

[ AdWeek | 2024-10-01 18:28:35 UTC ]
More news stories like this | All news stories tagged with: #hearst #hearst television #regional director #news director


Canadian Publishing 2024: Building Community

The Canadian Independent Booksellers Association is gathering steam and growing its membership. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #booksellers association


Canadian Publishing 2024: Building on Success

In her new role at the top of Simon & Schuster Canada, Nicole Winstanley wants to create a culture of inclusion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #schuster