How Bonnier is Finding Success with Branded Content

Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
News tagged with: #finding success #branded content #display advertising #ad blockers #bonnier

Other Publishing stories related to: 'How Bonnier is Finding Success with Branded Content'


Maine Magazine Finds New Owners After Harassment Allegations Force Sale

A group of investors led by Esteem Media founder Adam Japko has acquired the company six weeks after allegations surfaced against owner Kevin Thomas. The post Maine Magazine Finds New Owners After Harassment Allegations Force Sale appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #investors led


‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers

Google's vp of news says the company wants to enable the success of news publishers, but that direct payments come with pitfalls. The post ‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #richard gingras


With Boost from Bourdain, Out-of-Print Cookbook Finds New Light

Seven Stories Press is releasing forty-year-old 'The Provincetown Cookbook' by Howard Mitcham, with a little help from Anthony Bourdain. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #anthony bourdain #stories press


Graphic Novels Find Their Place at BookExpo, BookCon, and NYRF

In a signal of the continuing growth of the category in the book trade, graphic novel publishers announced new titles and had a lively presence at BookExpo, BookCon, and at the inaugural New York Rights Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #continuing growth #book trade #lively presence


Industry Notes: Asian Festival of Children’s Content; Macmillan, Binc Open Diversity Scholarships

In recognition of the Singapore Book Council's 50th anniversary, the Asian Festival of Children's Content names Singapore its 'Country of Focus.' And in the States, Macmillan and Binc open a second year of diversity-driven bookseller scholarships. The post Industry Notes: Asian Festival of... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #asian festival


Parker to leave Bonnier Publishing after 20 years

Sharon Parker, Bonnier Publishing's group chief operating officer, is stepping down from her role after 20 years with the company. Continue reading at The Bookseller

[ The Bookseller | 2018-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bonnier publishing


Kobo hires Coveney as content lead

Nick Coveney, former digital innovation director at HarperCollins, has joined Kobo as publisher relations and content lead for the UK, Australia and New Zealand. Continue reading at The Bookseller

[ The Bookseller | 2018-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nick coveney #publisher relations


Two ‘Younger’ Fans, and S&S Staffers, Find a New Project in Their Favorite Show

When two Simon & Schuster employees saw that a central character on the TV show 'Younger,' which is set in the world of New York book publishing, was releasing a novel, they wanted to make sure that book hit shelves in the real world. Now it will. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real world #central character #tv show


BookExpo 2018: Ten Years In, a Successful Experiment

Ten years ago Matthew Lore, who had been v-p and executive editor at Da Capo Press, teamed up with his business partner, Peter Burri, to found the Experiment. The press’s mission is to have a list in which “every book is a test of new ideas.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #successful experiment #ten years #business partner


Publishers Association Issues Statement on UK VAT for Digital Content

'It makes no sense in the modern world that readers are being penalized with an additional 20-percent VAT for choosing to embrace digital,' says the Publishers Association chief. The post Publishers Association Issues Statement on UK VAT for Digital Content appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #modern world #embrace digital


Imagine That hires former Bonnier employees

Independent children’s publisher Imagine That, formerly known as Top That Publishing, has hired several former Bonnier employees, including Rose Taylor. Continue reading at The Bookseller

[ The Bookseller | 2018-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher imagine #independent children


5 questions publishers have about Snap’s new content creator incubator

In its quest to win back the love of influencers and stay alive in Facebook’s world, Snap has created an incubator for storytellers. The post 5 questions publishers have about Snap’s new content creator incubator appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #win back #stay alive


Q&A: WSJ’s Membership GM on Why We’re Seeing More Paywalls for Digital Content

While more publishers, including Bloomberg, Vanity Fair, Business Insider and Adweek, have recently introduced paywalls, we wanted to know how one of the original digital subscription sites, The Wall Street Journal, has adapted its paywall since it launched more than 20 years ago. Gone are the... Continue reading at AdWeek

[ AdWeek | 2018-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #vanity fair #business insider


HBG, Amazon Partner on Narrative Content for Echo Device

In a move that shows where the future of storytelling may be headed, HBG has teamed with Amazon to create an interactive title specifically for Amazon's voice-activated digital assistant aimed at children, Echo Dot. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #echo dot


Bonnier Zaffre signs 'sweeping' saga by Mollie Walton

Bonnier Zaffre has signed a three-book deal to publish The Ironbridge Saga by Mollie Walton. Continue reading at The Bookseller

[ The Bookseller | 2018-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bonnier zaffre #three-book deal


Waterstones abandons ‘indie branding’ in Edinburgh following outcry

Waterstones has U-turned on its decision to brand a new branch in Edinburgh "Stockbridge Books", following an outcry from a nearby independent bookseller. Continue reading at The Bookseller

[ The Bookseller | 2018-05-17 00:00:00 UTC ]
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Trapeze and eharmony seek to find 'next great love story'

Trapeze Books is partnering with dating website eharmony to launch a creative writing competition seeking to "find the next great love story". Continue reading at The Bookseller

[ The Bookseller | 2018-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trapeze books


Indie Bookstores Find New Love for Romance Books

Politics and Prose and Harvard Book Store both have newly minted sections for romance books, signs of growing interest in a genre that indie booksellers have traditionally paid little attention to. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #romance books #growing interest #indie booksellers


Finding a home for everyone

BookTrust's c.e.o Diana Gerald explains the challenges of finding books that appeal to children of every background. Continue reading at The Bookseller

[ The Bookseller | 2018-05-09 00:00:00 UTC ]
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Books by women priced 45% lower, study finds

Analysis of more than 2m titles shows that on average, male authors’ work is strikingly better valuedA study of more than 2m books has revealed that titles by female authors are on average sold at just over half the price of those written by men. The research, by sociologist Dana Beth Weinberg... Continue reading at The Guardian

[ The Guardian | 2018-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study finds #female authors #queens college-cuny