Have a well-defined set of expectations for customers based on platform and device. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
The author paints alternate realities to explore, obliquely, what it means to be alive today. Continue reading at The Washington Post
[ The Washington Post | 2019-07-16 13:15:03 UTC ]
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Heidi Perks, Dorothy Koomson and Elly Griffiths are among 28 writers to make the Dead Good Reader Awards shortlists, following a record number of nominations. Continue reading at The Bookseller
[ The Bookseller | 2019-06-25 02:16:00 UTC ]
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Facebook, Instagram and Google are still the most powerful customer acquisition channels for online brands, but maturing means building a more diversified marketing mix. The post ‘Digital has its limitations’: DTC brands are testing direct mail appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-24 04:01:40 UTC ]
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This year’s BISG annual meeting, held April 26 at the Harvard Club in New York City, surveyed a range of trends across the publishing supply chain. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-03 04:00:00 UTC ]
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Hesh Kestin, the author of 'Siege of Tel Aviv,' the controversial novel about the destruction of Israel that was pulled by Dzanc Books earlier this week, is making a digital edition of the book available to readers on his website. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-29 00:00:00 UTC ]
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Marc Pritchard has asked a lot from digital media the past two years, but his latest ask may be the hardest to get — civility. In a speech to the Association of National Advertisers Media Conference in Orlando on Thursday, Procter & Gamble Co.’s chief brand officer called for a “New Media... Continue reading at Advertising Age
[ Advertising Age | 2019-04-11 00:00:00 UTC ]
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Vogue may still be best known for its print edition, whose September fashion issue, though thinner each year, remains a relative bible against its competitors. But some may be surprised to learn that 13.3 million U.S. adults visited Vogue.com in February, according to comScore data, an increase... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-05 00:00:00 UTC ]
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Car manual publisher Haynes saw group profit before tax boom by almost a quarter (23%) for the six months ending 30th November 2018. Continue reading at The Bookseller
[ The Bookseller | 2019-01-25 00:00:00 UTC ]
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The Portland Press Herald in Maine said it would bring back its local book reviews if the author and his followers brought in 100 new subscriptions. They brought in twice that. Continue reading at The New York Times
[ The New York Times | 2019-01-14 00:00:00 UTC ]
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#bring back
Folks used to think that e-readers would relegate traditional paper books to the scrapyard of the past and destroy the publishing industry as we knew it. But, in the time since the first Kindle e-reader was unveiled in 2007, the dire declarations of what effect the devices might have on our... Continue reading at PC World
[ PC World | 2018-12-11 00:00:00 UTC ]
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The Cuyahoga County Public Library’s writer-in-residence program demonstrates the library’s increasingly critical role in our literary ecosystem. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
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Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-16 00:00:00 UTC ]
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It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek
[ AdWeek | 2018-10-15 00:00:00 UTC ]
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Philip Pullman, Kamila Shamsie, Carol Ann Duffy, and Tara Westover are some of the authors whose books have been shortlisted by bookshops for 2018's Books Are My Bag Readers Awards. Continue reading at The Bookseller
[ The Bookseller | 2018-10-06 00:00:00 UTC ]
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Vintage took over two Thames Clippers last week to offer free "bibliotherapy sessions" to London passengers as part of the brand's Stories for Every Kind of Summer campaign. Continue reading at The Bookseller
[ The Bookseller | 2018-08-21 00:00:00 UTC ]
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Bustle Digital Group acquired Flavorpill Media Inc. to build out the company's experiential programming, Bustle said. Additional terms of the acquisition, which is effective immediately, were not made public. Flavorpill Media Inc. is an online publisher and experiential brand that launched in... Continue reading at AdWeek
[ AdWeek | 2018-08-15 00:00:00 UTC ]
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#effective immediately
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Kalmbach Media’s Discover, a consumer-facing science magazine, is producing its first digital-to-print special issue publication (SIP), called Strange Science, which will feature 52 unusual, yet true, science stories, curated from some of Discover’s more popular digital articles. Published as a... Continue reading at Folio Magazine
[ Folio Magazine | 2018-08-15 00:00:00 UTC ]
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Graffiti artist Banksy has offered to help support Bristol's threatened library service. Continue reading at The Bookseller
[ The Bookseller | 2018-07-05 00:00:00 UTC ]
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When it comes to popularizing AR, much of the credit goes to Pokémon Go, released in July 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-29 00:00:00 UTC ]
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#digital solutions
[caption id="attachment_126697" align="alignright" width="290"] Hayley Romer, The Atlantic's CRO and Publisher[/caption] Optimism reverberated through the Petite Ballroom in Boston’s Taj Hotel last week at the MPA’s 2018 IMAG conference, and it was palpable. This was my first time attending the... Continue reading at Folio Magazine
[ Folio Magazine | 2018-06-19 00:00:00 UTC ]
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