Hearst's John Loughlin Highlights Four Key Drivers for Magazines at DMA Circ Marketing Day

John P. Loughlin, EVP and GM of Hearst Magazines, kicked off DMA's Circulation Marketing Day at the Time Inc. Conference Center in New York City as keynote speaker. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-03 00:00:00 UTC ]
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Hearst Magazines UK Names Anna Jones CEO

Hearst Magazines UK, the principal business for Hearst in the United Kingdom, has named Anna Jones its new chief executive officer per a joint announcement Monday by Hearst Magazines president David Carey and Duncan Edwards, president and CEO of Hearst Magazines International, to whom Jones will... Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-28 00:00:00 UTC ]
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Hearst's New Health Division Is a Departure from Magazines and TV

Hearst Corporation, whose holdings include Cosmopolitan magazine and a stake in ESPN, is continuing its push into healthcare and creating a division called Hearst Health.The unit consists of five healthcare-information companies, as well as an innovation lab and venture fund with a commitment to... Continue reading at Advertising Age

[ Advertising Age | 2014-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #majority stake #innovation lab #venture fund #potential clients


Hearst Magazines Digital Chief Troy Young Discusses Finding Great Editors

Specs Who Troy Young Age 45 New gig President, Hearst Magazines Digital Media Old gig President, Say Media What’s it been like coming from pure-play digital companies like Say Media to Hearst, which has had a print mind-set? It was different at first, for sure. There were a lot more steps... Continue reading at AdWeek

[ AdWeek | 2013-12-13 00:00:00 UTC ]
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All You Courts Hispanic Market With Custom Magazine

Time Inc.'s All You is looking to increase its penetration into the Hispanic women's market with a multipoint holiday campaign. Continue reading at Folio Magazine

[ Folio Magazine | 2013-11-13 00:00:00 UTC ]
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Hearst's Dr. Oz Magazine Takes Shape as 'The Good Life,' Pitches Buyers

Hearst is likely to call its forthcoming Dr. Mehmet Oz magazine "The Good Life," according to two people familiar with the matter. The title will likely also include the celebrity physician's name, though it's unclear precisely how that will be presented.A Hearst spokeswoman declined to... Continue reading at Advertising Age

[ Advertising Age | 2013-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people familiar #tv industry #ad buyers #ad inventory


Hearst Magazines Finds Chief Digital Exec at The New York Times

In its second major digital hire of late, Hearst Magazines has hired Todd Haskell from The New York Times as svp and chief digital revenue officer. Haskell will be responsible for driving sales and revenue for Hearst Magazines Digital Media’s 24 sites, including Cosmopolitan.com, Esquire.com... Continue reading at AdWeek

[ AdWeek | 2013-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business development #forward momentum #working closely #meredith corp #work closely


Hearst to test Dr. Oz magazine next year

Hearst Magazines plans to publish two test issues of a new lifestyle magazine with celebrity physician Dr. Mehmet Oz in the first quarter of 2014, the company said today.The company plans to distribute about 350,000 copies of the first issue to newsstands and another 450,000 to certain... Continue reading at Crains New York

[ Crains New York | 2013-06-25 00:00:00 UTC ]
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Hearst Magazines appoints president of digital media

Hearst Magazines has created the position of president of digital media and appointed Troy Young from Say Media to the role. Continue reading at Media Week

[ Media Week | 2013-05-09 00:00:00 UTC ]
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MJ launches marketing campaign for Marian Keyes

Penguin division Michael Joseph has launched a major marketing campaign to support the paperback... Continue reading at The Bookseller

[ The Bookseller | 2013-04-04 00:00:00 UTC ]
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Hearst's David Carey on How People Are Still Reading Magazines. Really!

Despite what you have read, probably online, print isn't dead insists the magazine exec, speaking at D: Dive Into Media. Hearst's digital subscriptions are also up to 900,000. Continue reading at AllThingsD

[ AllThingsD | 2013-02-12 00:00:00 UTC ]
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3 Key Developing Book Markets for Publishers to Watch in 2013

Korea, Indonesia and Turkey are well positioned to take advantage of the growing interesting in developing book markets from Western publishers in coming years. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-17 00:00:00 UTC ]
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Emerging Markets are Key to Penguin Random House Merger

Overlooked in the much of the discussion of the Penguin Random House merger is just how important Latin America, China and India are to the deal. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-01 00:00:00 UTC ]
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Hearst's Reveal magazine launches first website

Reveal, the celebrity weekly magazine published by Hearst, has launched its first website, which has attracted advertising from Gap. Continue reading at Media Week

[ Media Week | 2012-07-19 00:00:00 UTC ]
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Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
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Design and marketing targeted at Creativity Day

Next Thursday will see the largest gathering of book marketing professionals this year as 170... Continue reading at The Bookseller

[ The Bookseller | 2012-06-13 00:00:00 UTC ]
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Hearst Magazines offloads Coast and Psychologies after seven years

Hearst Magazines UK is selling Coast and transferring its licence to publish Psychologies in the UK to Kelsey Publishing, the Kent-based publisher that acquired several IPC magazines in 2010. Continue reading at Media Week

[ Media Week | 2012-05-29 00:00:00 UTC ]
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Hearst Magazines launches women's quarterly

Hearst Magazines UK has launched a quarterly magazine called Good Ideas, aimed at 35- to 50-year-old women. Continue reading at Media Week

[ Media Week | 2012-04-11 00:00:00 UTC ]
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What He's Reading: Hearst Magazines' David Carey

As president of Hearst Magazines, David Carey devotes most of his reading time to Hearst's 20 titles. He also finds time for personal favorites from other publishers, including Hemmings Motor News (Mr. Carey is a classic-cars buff) and The New Yorker, where he served as publisher. “It's more fun... Continue reading at Crains New York

[ Crains New York | 2012-03-25 00:00:00 UTC ]
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Digital marketeers set for busy Christmas Day

Publishers are planning to up their marketing campaigns over the crucial festive period,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-16 00:00:00 UTC ]
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Hearst Magazines partners Race Online 2012

Hearst Magazines UK has signed up as media partner for Race Online 2012's latest initiative to encourage everyone in the UK to get online by the end of next year. Continue reading at Media Week

[ Media Week | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partner #latest initiative