In order to work more effectively with advertisers, Hearst Magazines, parent to editorial titles including Cosmopolitan and Esquire, plans to reorganize its internal sales structure around industry categories by the end of the first quarter. The move will shift the sales and marketing staff away from their current title-centric model to better support the objectives... Continue reading at 'AdWeek'
[ AdWeek | 2023-02-24 12:33:37 UTC ]
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Asked ahead of Frankfurt's The Markets, Rotterdam's Peter Paul van Bekkum says mobile, direct sales, and self-publishing are the publishing developments to watch in The Netherlands. The post Self-Publishing, Direct Sales, and Mobile: The Netherlands’ Peter Paul van Bekkum appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-08-08 00:00:00 UTC ]
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Latest reorganization focuses on category, brand and digital sales, to make Time Inc. a "one-stop shop" for advertisers. The post Time Inc. Unifies Sales Force, Eliminates Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-07-28 00:00:00 UTC ]
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Hachette Book Group has announced a restructuring of its sales staff in the wake of its acquisition of Perseus. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-27 00:00:00 UTC ]
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Final estimates released this morning by the Association of American Publishers show that total industry sales dipped 0.6% in 2015 compared to 2014, falling to $27.78 billion, from $27.96 billion in 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-11 00:00:00 UTC ]
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The second-largest shareholder of Los Angeles Times owner Tribune Publishing said Wednesday that passing up a buyout offer from rival publishing company Gannett could "destroy enormous shareholder value." In a letter sent to Tribune's board and filed with the Securities and Exchange Commission,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-05-19 00:00:00 UTC ]
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The adult book and religion segments were the only categories in which sales rose last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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Fourth and final excerpt in a series about a great American B2B media company. The post The Sale, Decline, and Ultimate Demise of Cahners Publishing appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-30 00:00:00 UTC ]
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Formerly regional sales director, Joe Murray has been promoted to associate publisher at Publishers Weekly, while Julia Molino joins the company as regional sales director. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-07 00:00:00 UTC ]
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With long-term trends exerting downward pressure on magazines' ad-page sales and newsstand appeal, two of the industry's biggest publishers said last week that they had formed a joint venture to handle back-office operations such as production, procurement and circulation.The competitors and now... Continue reading at Advertising Age
[ Advertising Age | 2016-02-11 00:00:00 UTC ]
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Since its highly publicized decision to stop selling books through Amazon, sales at EDC have skyrocketed. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
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A direct sales force of 5,000 young mothers has increased sales for Indonesia's Pelangi Mizan publishing group fourfold in the last three years. The post Direct Sales Is a Key Strategy for Top Indonesia Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-11 00:00:00 UTC ]
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Some of the UK’s most famous authors and publishers are donating their earnings from book sales to raise £1m for Syrian refugees. The post UK Authors, Publishers Donate Book Sales to Syrian Refugees appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-30 00:00:00 UTC ]
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E-book sales have leveled off for the most part in 2015 to date, continuing a trend that began last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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After selling roughly 300 copies prior to last week, self-published picture book 'The Rabbit Who Wants to Fall Asleep' moved more than 29,000 print copies in the week ended August 23. It's also rumored that the book were acquired by Random House for seven figures. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-26 00:00:00 UTC ]
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Despite heavy losses, publishers say the sale of Family Christian Stores is good for the Christian book industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-14 00:00:00 UTC ]
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Seeing a boom in YA book sales, Argentine publishers are now chasing global trends and marketing to a younger demographic to help boost prospects. The post Argentine Publishers Chase YA Book Sales Boom appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-16 00:00:00 UTC ]
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Simon & Schuster UK has announced a new sales structure, bringing together the adult and children's teams while creating two divisions organized by channels. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-16 00:00:00 UTC ]
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Why would publishers want to jump into bed with their top "frenemy" Facebook? Well, they're not, entirely.Four of the first U.S. publishers to publish mobile articles directly on Facebook through its new Instant Articles program -- The New York Times, BuzzFeed, National Geographic and NBC News... Continue reading at Advertising Age
[ Advertising Age | 2015-05-15 00:00:00 UTC ]
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High court backs Hachette against Hesperus Press, British publisher of Jonas Jonasson’s The 100-Year-Old Man, after claims of missing royalty paymentsThe high court has ordered the British publisher of Jonas Jonasson’s smash-hit novel The 100-Year-Old Man Who Climbed Out of the Window and... Continue reading at The Guardian
[ The Guardian | 2015-04-27 00:00:00 UTC ]
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In this week's Digiday Podcast, Troy Young, president of digital media at Hearst Magazines, joined us to discuss how traditional media companies change -- and what will determine the winners in the fast-changing digital media market. "The whole publishing mechanism for digital is very different... Continue reading at Digiday
[ Digiday | 2015-04-24 00:00:00 UTC ]
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