Like all publishers, Hearst is diversifying revenues to future-proof itself as print circulation is under pressure while digital advertising remains volatile. The post Hearst pushes further into brand licensing with an Esquire capsule collection appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-10-10 04:01:32 UTC ]
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Rights and licensing trading platform IPR License has launched a new service which allows sellers to place “Buy Rights” buttons next to books featured online. Continue reading at The Bookseller
[ The Bookseller | 2017-06-13 00:00:00 UTC ]
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The brand comes as part of a newspaper-consolidation deal in Connecticut. The post Hearst Acquires Connecticut Magazine appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-06-09 00:00:00 UTC ]
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Pottermore has launched an official art collection, with a selection of posters and mounted prints inspired by the Harry Potter stories (Bloomsbury) by J K Rowling. Continue reading at The Bookseller
[ The Bookseller | 2017-06-09 00:00:00 UTC ]
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The 2017 Licensing International Expo, held last month, highlighted the symbiotic relationship between books and licensed products. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-09 00:00:00 UTC ]
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The Pioneer Woman Magazine is Ree Drummond’s latest project. The post Hearst, Scripps Team Up for Another TV-Inspired Magazine Launch appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-06-07 00:00:00 UTC ]
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In the U.K., Cosmopolitan and Good Housekeeping have produced the most video, but the publisher is forming a centralized video team in the coming months. The post How Hearst UK is centralizing video production appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-07 00:00:00 UTC ]
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Even bestsellers like J K Rowling and Paula Hawkins can’t escape the shadow of Sir Arthur Conan Doyle from beyond the grave. Kiera O’Brien reports. Continue reading at The Bookseller
[ The Bookseller | 2017-05-31 00:00:00 UTC ]
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Hearst Autos division will handle industry advertising sales across all magazine titles. The post Hearst Magazines Drives Toward Category Sales appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-05-31 00:00:00 UTC ]
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BuzzFeed said Tasty is on the verge of becoming Facebook's biggest page, and it's become a template for growing the publisher's social video footprint. The post How food brand Tasty is a template for BuzzFeed’s vertical expansion appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-22 00:00:00 UTC ]
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A trio of promotions at Hearst moves Michael Sebastian up to site director of Esquire.com, Kate Storey to news director, Ben Boskovich to managing editor of Esquire.com and Megan Friedman to deputy news editor of the newsroom. Sebastian joined Hearst in 2015 from Ad Age as senior news editor at... Continue reading at AdWeek
[ AdWeek | 2017-05-17 00:00:00 UTC ]
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This month we are featuring short story collections, with a particular interest in female authors and/or protagonists. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2017-05-16 00:00:00 UTC ]
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Just a few days ago, the BBC revealed that it was planning to introduce password checks for iPlayer users so it could ensure that a valid TV license is in place. Following on from this, the corporation has updated its Privacy and Cookies Policy. The changes mean that personal information is... Continue reading at Betanews
[ Betanews | 2017-05-16 00:00:00 UTC ]
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Now a modern classic, the children’s book “Heather Has Two Mommies” is the perfect Mother’s Day book, times two. “When the book first came out, we didn’t think it was going to become what it became,” its author, Lesléa Newman, explained by phone from Massachusetts. That’s because it almost didn’t... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-05-12 00:00:00 UTC ]
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With a goal of getting South African authors' work to the country's readers, the African Book Trust is working to donate bookjs to library collections. The post African Book Trust Raise Funds for South Africa’s Library Collections appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-11 00:00:00 UTC ]
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The German publisher plans to capitalize on advertisers' brand safety by emphasizing its trust, traffic and technology. The post Axel Springer pushes for transparency in its programmatic advertising appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-05 00:00:00 UTC ]
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Fashion and beauty retailers are following in the footsteps of publishers like Conde Nast and BuzzFeed by setting up shop in Austin. The post Why fashion and beauty brands are setting their sights on Austin appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-04 00:00:00 UTC ]
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Hearst is now hopping onto the hot, youth-focused Musical.ly, with the first official ad partnership on the mobile singing app.Hearst announced the partnership at its NewFronts, where it unveiled its digital roadmap for the year ahead to a crowd of ad buyers and business press.Seventeen magazine... Continue reading at Advertising Age
[ Advertising Age | 2017-05-04 00:00:00 UTC ]
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Calling books 'like glue, binding peoples together,' the International Publishers Association's president stresses commonalities over controversy in China. The post The IPA’s Michiel Kolman in China: ‘We Continue To Push the Literacy Agenda’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-01 00:00:00 UTC ]
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It's official: Time Inc. has not found a buyer -- and is no longer considering offers. In an announcement that put a cap on months of speculation over who would buy the publishing giant and when, Time Inc. said Friday morning that the "Company will continue to pursue its strategic plan."The... Continue reading at Advertising Age
[ Advertising Age | 2017-04-28 00:00:00 UTC ]
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