Hearst Magazines is looking to invest further in experiential events with a new hire: Liz Morley-Ehrlich, who was named the company's first vp of experiential and brand partnerships. The appointment comes as publishers, especially those in the magazine industry, look to expand their reach in events, connect with readers offline and diversify revenue streams. "Deepening... Continue reading at 'AdWeek'
[ AdWeek | 2019-05-30 17:37:00 UTC ]
News tagged with:
#hearst magazines
#brand partnerships
#magazine industry
The new consumer website will feature contributions from Scribner authors and editors, as well as from other Simon & Schuster imprints. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#consumer website
Persona is one of the latest fashion magazines in Tokyo. It’s printed on heavy stock paper and is full of photos of models and clothing. The only thing missing is text.You “read” Persona with a smartphone camera.An app recognizes the images, queries a cloud database and then downloads related... Continue reading at PC World
[ PC World | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fashion magazine
#quarterly magazine
#print version
Instagram as a platform may not be the biggest traffic driver, but magazines publishers finding unique ways of using it to push their brands. The post Three magazine publishers winning at Instagram appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#instagram appeared
Publishers need to hire people who are curious, and must ensure they have adequate support systems to retain staff, Orion's digital marketing director Marissa Hussey told The Bookseller's FutureBook conference. Continue reading at The Bookseller
[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#futurebook conference
Bonnier Publishing has hired Julian Shaw as commercial director, with one of his first roles set to be keeping an eye on Hot Key Books until a replacement can be found for departing m.d. Sarah Odedina. Richard Johnson, c.e.o. at Bonnier Publishing, told The Bookseller that Hot Key Books is... Continue reading at The Bookseller
[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#commercial director
#bonnier publishing
#sarah odedina
#richard johnson
#absolutely perfect
The Conde Nast of old aimed to sign star scribes like Christopher Hitchens and photographers like Annie Lebowitz. The Conde Nast of now has its sights set on YouTube stars.To meet the content demands of its growing millennial audience, the magazine publisher's digital-video division, Conde Nast... Continue reading at Advertising Age
[ Advertising Age | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sights set
#youtube stars
#youtube channels
#original shows
Moritz Loew, VP-sales and marketing at Time Inc. and a key architect of Time.com's ambitious redesign this year, is leaving the company, Ad Age has learned. His last day is Friday.A veteran of the digital media world, Mr. Loew led U.S. ad sales for Time magazine in both print and digital. Jed... Continue reading at Advertising Age
[ Advertising Age | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital sales
#ad sales
#group publisher
Get Ready for Nerf vs. Jenga: The MovieAccording to a report from Deadline.com, DreamWorks Animation, the studio behind such franchises as Shrek and Madagascar, is in talks to shake things up with a pair of moves: a merger with Hasbro and bringing Hearst Publishing into the fold on an online... Continue reading at Fast Company
[ Fast Company | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#dreamworks animation
#shake things
TIME launched its digital archive, "The Vault," on Wednesday, but it's not the only magazine to look to its past for new content, more inventory and increased value for subscribers. Through bundles, tiered subscription models or one-off purchases, titles are able t Continue reading at Folio Magazine
[ Folio Magazine | 2014-11-14 00:00:00 UTC ]
More news stories like this |
New York Magazine has just come out with an in-depth profile of the intensely private Honolulu resident Pierre Omidyar. It quickly gets beyond the basics—"the programmer who created eBay, is one of America's richest men, a 47-year-old philanthropist intent on giving away the fortune he made when... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2014-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#york magazine
#richest men
#personal journey
The Quarto Group has appointed Sally Dwyer into the newly created role of group director of people. Starting with immediate effect, Dwyer will be responsible for Quarto’s human resources strategy across its businesses in the UK, the US, Hong Kong, Australia and New Zealand. Dwyer joins Quarto... Continue reading at The Bookseller
[ The Bookseller | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#human resources
#group director
#hong kong
#recently held
#deutsche bank
#marcus leaver
Tribune Publishing, which owns 10 daily newspapers including the Los Angeles Times and the Chicago Tribune, has hired Michael Rooney as executive VP-chief revenue officer, the company plans to announce Monday. Mr. Rooney, who was chief revenue officer at The Wall Street Journal until last year,... Continue reading at Advertising Age
[ Advertising Age | 2014-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#chicago sun-times
#large audience
Socail engagements were healthy for magazine brands in September across Facebook, Twitter, Google+ and Instagram, especially when it came to epicurean, shelter/home and pop culture & celebrity interests. This, according to data compiled in sister publication min, using True Social Metrics,... Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine brands
#data compiled
Media companies have been streamlining their businesses by cleaving off underperforming print units from more lucrative TV, film and digital businesses. Just this year, Time Warner spun off magazine division Time Inc., Tribune Company split apart its TV and newspaper businesses and Gannett... Continue reading at Advertising Age
[ Advertising Age | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#newspaper businesses
#similar moves
#meredith corporation
#des moines
#iowa-based company
Martha Stewart is getting out of the business of magazines -- mostly.Her company, Martha Stewart Living Omnimedia, has struck a 10-year licensing agreement with Meredith Corp., owner of Better Homes and Gardens and Every Day With Rachael Ray, to handle the advertising sales, marketing,... Continue reading at Advertising Age
[ Advertising Age | 2014-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#business operations
#meredith corp
#martha stewart
#rachael ray
#advertising sales
#non-editorial functions
#paper stock
Martha Stewart Living Omnimedia Inc. will farm out most of its magazine operations to Better Homes and Gardens publisher Meredith Corp., cutting costs as it focuses on brand-licensing deals. Meredith... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine operations
#cutting costs
It's not a shocker that print ad revenue has fallen while the pile of dimes from digital advertising has been growing. Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#things change
#digital advertising
Average print and digital circulation of magazine publisher behind Cosmopolitan, Mens Health and Esquire down by 8.4% Continue reading... Continue reading at The Guardian
[ The Guardian | 2014-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital circulation
#magazine publisher
#mens health
For decades, ad pages were one of the key metrics for gauging the overall health of a magazine. But as magazine brands have come to encompass more than just a printed product, publishing industry insiders have been looking for new data that better reflect those changes. This week MPA–The... Continue reading at AdWeek
[ AdWeek | 2014-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#media buyers
#brenda white
#managing partner
#big loss
#total revenue
An editor whose long career in women's magazines included 20 years as editor-in-chief at Good Housekeeping has died. John Mack Carter was 86. A statement from Hearst Corp. said Mr. Carter died... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#long career
#good housekeeping
#hearst corp