Hearst Magazines Hires Its First VP for Experiential

Hearst Magazines is looking to invest further in experiential events with a new hire: Liz Morley-Ehrlich, who was named the company's first vp of experiential and brand partnerships. The appointment comes as publishers, especially those in the magazine industry, look to expand their reach in events, connect with readers offline and diversify revenue streams. "Deepening... Continue reading at 'AdWeek'

[ AdWeek | 2019-05-30 17:37:00 UTC ]
News tagged with: #hearst magazines #brand partnerships #magazine industry

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Longtime Glamour Editor Joins People Magazine | People on the Move

People editor-in-chief Dan Wakeford announced his first hire and several promotions since taking on his new role in March. [caption id="attachment_160467" align="alignright" width="150"] Wendy Naugle[/caption] Wendy Naugle was brought on as the new deputy editor for the magazine. She joins... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-20 16:36:32 UTC ]
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Argos hires Essence for digital and in-housing

Sainsbury's-owned retailer's digital media account moves from retail-specialist agency Summit. Continue reading at Media Week

[ Media Week | 2019-06-14 08:24:52 UTC ]
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Pay Attention, Publishers: Outsiders Are Redefining What a Magazine Can Be

Software mogul, golf equipment manufacturer, movie-streaming service, mattress maker, actress, social media behemoth: It seems everyone wants to get into the magazine-publishing business these days. Everyone, that is, except for “real” magazine-media publishers. Whenever a well-known... Continue reading at Publishing Executive

[ Publishing Executive | 2019-06-11 15:31:24 UTC ]
More news stories like this | All news stories tagged with: #publishing business #pay attention #print magazine

Hearst Names Michael Sebastian New Esquire Editor in Chief

Three weeks after Esquire editor in chief Jay Fielden announced his exit, Hearst Magazines has named his successor. Michael Sebastian has been tapped as the new editor in chief for Esquire, overseeing its print and digital content, strategy and operations, said Hearst president and CEO Steven R.... Continue reading at AdWeek

[ AdWeek | 2019-06-10 15:12:45 UTC ]
More news stories like this | All news stories tagged with: #digital content #michael sebastian #hearst magazines

Hearst names Michael Sebastian Esquire editor-in-chief

Ad Age veteran Michael Sebastian has been named the new editor-in-chief of Esquire, Hearst Magazines announced today. Sebastian succeeds Jay Fielden, who took over in 2016 and announced his imminent departure last month. Sebastian has had a couple of digital-focused roles at... Continue reading at Advertising Age

[ Advertising Age | 2019-06-10 14:28:22 UTC ]
More news stories like this | All news stories tagged with: #roles immediately #work closely #written extensively #cover stories #strong teams #polished approach #acting responsively #great storyteller #news department #creating content

Hearst names Michael Sebastian editor-in-chief of Esquire

Creatives Explain the New Definition of Magazines

[caption id="attachment_159535" align="aligncenter" width="768"] magCulture founder Jeremy Leslie[/caption] NEW YORK—During the second annual ModMag NYC summit last week, organized by the London-based magazine shop and creative studio magCulture, creatives from across the industry attempted to... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-04 13:56:27 UTC ]
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Bucking the Trend: Print Magazines Still Work for (Some) Publishers

Much like the several years that have preceded it, 2019 will see the deaths of many a once-formidable print magazine. Some will find new life online, some will fade into irrelevance, and many that survive will scramble to implement new business models, hoping to save their print foundations... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-30 18:30:31 UTC ]
More news stories like this | All news stories tagged with: #pushing girls #sees potential #key areas

Reflections From My Not-So-Romantic Stint in the Magazine Business

Yeah, I was in the magazine business before you were. Probably. This was from 1973 to 1977, a gentler time when baseball uniforms were double-knit and Nazis had the decency to cower in South America and Good & Plenty was a household name. It was a time, dear reader, before Photoshop. Before... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-30 14:46:31 UTC ]
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RealSelf Preps for Editorial Expansion With Shape and NewBeauty Hires

[caption id="attachment_159239" align="alignright" width="300"] Tara Kraft (left) and Carolyn Hsu[/caption] RealSelf, the Seattle-based website that provides reviews and information about cosmetic procedures, has recruited former Shape editor-in-chief Tara Kraft and Carolyn Hsu, NewBeauty’s... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-29 12:20:00 UTC ]
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Wainscot Media Acquires Pair of Fashion Industry B2B Magazines

Footwear Plus and 103-year-old Earnshaw's magazines join Wainscot's growing roster of titles. The post Wainscot Media Acquires Pair of Fashion Industry B2B Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-28 20:57:54 UTC ]
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Magazine Media: Talking About a Better User Experience Isn’t Enough

Publishers are still challenged by digital media's limitations, but a few have found solutions. The post Magazine Media: Talking About a Better User Experience Isn’t Enough appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-28 14:20:54 UTC ]
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Jay Fielden Joins List of Troy Young-Era Departures at Hearst | People on the Move

Jay Fielden Esquire editor-in-chief Jay Fielden is out after three-and-a-half years at the helm. The latest in a long line of editors and execs to depart Hearst following the appointment of Troy Young to president of Hearst Magazines, Fielden announced on Instagram that he has decided to... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-23 18:32:49 UTC ]
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Life After Print: How 3 Magazines Are Navigating Their New Business Models

As consumers and advertisers continue to shift their attention to digital media platforms, traditional print publishers are increasingly coming to the difficult decision that their future doesn’t include a print publication at all—or at least not one with a regular frequency. In the last month... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-21 14:39:41 UTC ]
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Hearst’s Michael Clinton on Retirement, ‘Failing Fast’ and the Future

From start to finish, Michael Clinton’s tenure in media is an unusual one. First off, he started as a business reporter for DNR, the now defunct men’s wear industry paper and a brother publication to WWD under the Fairchild Fashion umbrella. Not a typical training ground for marketing... Continue reading at Publishing Executive

[ Publishing Executive | 2019-05-17 17:29:25 UTC ]
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“Brand Power” Is Not a Myth for Magazine Publishers

Last week was an interesting one for me. Not only because I attended two very different conferences in two cities, but because of the theme I saw play out between each conference and in the days following. First was The Social Shake-Up, a sister brand of Folio:’s for social media practitioners.... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-16 16:54:43 UTC ]
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Hearst’s Michael Clinton to Retire After 21 Years

Longtime Hearst exec Michael Clinton is retiring after 21 years with the company and a total of 41 years in the magazine publishing industry. Clinton has served as the president of marketing and publishing director of Hearst Magazines for the past nine years, and currently serves on the... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-14 00:00:00 UTC ]
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Palm Coast Data Sold to Irish Magazine Publisher for $1 Million, Plus Rent

Palm Coast Data (PCD), the Florida-based provider of subscription and ecommerce fulfillment services to magazine publishers including F+W Media, MotorTrend Group and New York Media, has been sold by former longtime owner AMREP Corp. in exchange for $1 million in cash. The buyer, Studio... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-08 00:00:00 UTC ]
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Press Release: Meredith and Hearst Among First Publishers to Commit to Adopting IAB Tech Lab Transparency Label

This week Meredith Corporation and Hearst Magazines pledged to adopt the IAB Tech Lab’s proposed industry standard Data Transparency Label. The label will provide advertisers and buyers with four key sets of data: data solution provider information, audience snapshot, audience construction, and... Continue reading at Publishing Executive

[ Publishing Executive | 2019-05-03 16:21:31 UTC ]
More news stories like this | All news stories tagged with: #provide advertisers #press release #data set

CILIP launches magazine to promote diversity in children’s publishing

CILIP, the library and information association, is going to promote diverse and inclusive children’s literature via a new magazine, Pen&inc. The first edition of Pen&inc launches today (2nd May) with information about 450 titles, submitted by publishers ranging from Egmont and Hachette... Continue reading at The Bookseller

[ The Bookseller | 2019-05-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tiny owl #promote diversity #hachette children #inclusive children #otter-barry books #lantana publishing #information association