Hearst Magazines Finds Chief Digital Exec at The New York Times

In its second major digital hire of late, Hearst Magazines has hired Todd Haskell from The New York Times as svp and chief digital revenue officer. Haskell will be responsible for driving sales and revenue for Hearst Magazines Digital Media’s 24 sites, including Cosmopolitan.com, Esquire.com and Elle.com. He fills the role most recently held by Kristine Welker, who has been named vp, publisher and chief revenue officer of Hearst’s planned magazine launch in collaboration with TV’s Dr. Oz. He’ll start Sept. 3 and report to Michael Clinton, president, marketing and publishing director at Hearst. With publishers facing enormous downward pressure on digital ad rates, Hearst has been exploring new forms of ads including native that can command premium ad rates. As group vp of advertising for The New York Times, Haskell, 44, helped shake off the venerable brand’s dusty image by pushing new digital capabilities. Haskell was key to the founding of the Times’ Idea Lab, a group that cooks up customized ad campaigns based on successful editorial features, the Times’ answer to native advertising. “Hearst Magazines Digital Media is in growth mode, and Todd’s leadership and expertise in digital advertising, publishing and business development will continue the forward momentum,” Clinton said in an announcement. “Working closely with HMDM content and product groups, Todd and his team will help marketers build effective multiplatform experiences to engage their consumers in exciting... Continue reading at 'AdWeek'

[ AdWeek | 2013-07-29 00:00:00 UTC ]
News tagged with: #business development #forward momentum #working closely #meredith corp #work closely

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Self-publishing Goes Big Time

If it wasn’t clear before that self-publishing is transforming the book industry, Pearson’s $116 million acquisition of self-publishing vendor Author Solutions Inc. should wipe away any lingering uncertainty. The purchase of Author Solutions—which has 1,600 employees, has published 150,000... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
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RCS Libri launches digital-first list

Italian publisher RCS Libri has launched Rizzoli First, a digital-first list that will publish... Continue reading at The Bookseller

[ The Bookseller | 2012-07-18 00:00:00 UTC ]
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Digital Imprints Take Root

Traditional trade publishers have been testing the digital-first/digital-only publishing waters for more than two years now, and the pace is accelerating. This month alone, Penguin is reviving the Dutton Guilt Edged Mysteries line as a digital only imprint, Kensington has launched eKensington as... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital imprints #publishing waters #beta test #romance books #harper voyager


Media Decoder Blog: Spin Magazine Is Sold to Buzzmedia, With Plans to Expand Online Reach

The sale to Buzzmedia, a portfolio of music and celebrity Web sites, calls into question Spin's future as a print publication. Continue reading at The New York Times

[ The New York Times | 2012-07-10 00:00:00 UTC ]
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Publishers still launching print magazines

Despite a troubled print advertising market, publishers still believe in the power of glossy paper and ink: They launched 114 magazines in the first half of 2012. That puts the year roughly on par with 2011, when 111 new titles appeared during the same period, according to online database... Continue reading at Crains New York

[ Crains New York | 2012-07-09 00:00:00 UTC ]
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How Much Does the Times Book Review Matter?

The front page of the New York Times Book Review has always been—and continues to be—a much coveted spot for authors and publishers alike. But just how much does a Book Review cover affect a book’s sales in today’s publishing climate—does the revered paper publication still move units in the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-06 00:00:00 UTC ]
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Digital takes £50m bite from physical in 2012

E-books, plus the consumer downturn, have taken a £50m bite out of the print book market... Continue reading at The Bookseller

[ The Bookseller | 2012-07-06 00:00:00 UTC ]
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Booming Digital Sales Could Put Auto Trader Out Of Print

Booming digital revenues now make up almost 80 per cent of sales at Auto Trader and could hasten the end of the print version of the car-classifieds magazine in 12-18 months. Annual turnover rose only 1 per cent to £257.2m, but digital sa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-05 00:00:00 UTC ]
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Digital Sales Up 38% at B&N

Sales of what has been Barnes & Noble’s core business for most of its history—“tangible” books, music, movies, rentals, and newsstand—made up 66% of the chain’s total revenue in the fiscal year ended April 28, 2012, according to figures published in the company’s annual report. Sales in the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-29 00:00:00 UTC ]
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Steep rise in digital revenues at CUP

Cambridge University Press has seen its digital revenues rise 70% over the past year to account... Continue reading at The Bookseller

[ The Bookseller | 2012-06-29 00:00:00 UTC ]
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Guinness to release digital-only title

Guinness World Records is launching its first digital-only title next week, Totally Bonkers... Continue reading at The Bookseller

[ The Bookseller | 2012-06-28 00:00:00 UTC ]
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App Retention Increases, One-Time Usage Drops

As the app market evolves, a publisher’s success is measured less by the number of downloads and more by the engagement level and number of returning customers. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-28 00:00:00 UTC ]
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EU publishing chiefs to discuss ebook tax

The chiefs of Europe's publishing houses will meet today (26th June) in Brussels at a round-... Continue reading at The Bookseller

[ The Bookseller | 2012-06-26 00:00:00 UTC ]
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Time Broadcasts Its First Google+ Hangout On Air

Last week, Time magazine hosted its first Google+ "Hangout On Air,"a video chat that is streamed live to the public and shared via Google+, YouTube and Time.com.  Hangouts On Air are an offshoot of Google+'s standard Hangouts Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-26 00:00:00 UTC ]
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E-book library borrowing rate is low, Pew survey finds

E-book readers have been relatively slow to borrow digital works from the library, deterred by a limited selection and by not even knowing whether their local branch offers e-releases, according to a new study. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-06-23 00:00:00 UTC ]
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SmartMoney magazine goes online-only

Dow Jones is closing the print edition of SmartMoney, the 20-year-old personal finance magazine, and expanding its digital news team, the company said today, confirming news first reported by The Wall Street Journal. The print edition's September issue will be its last, meaning the elimination... Continue reading at Crains New York

[ Crains New York | 2012-06-22 00:00:00 UTC ]
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Penguin slinks back into ebook lending for New York City libraries, with a possible catch

You might say Penguin has had a rocky relationship with libraries. That looks to be on the tentative mend, as the publisher and 3M have together cut deals with the Brooklyn Public Library and New York Public Library to bring Penguin's ebook catalog back as part of a test program. Under the terms... Continue reading at Engadget

[ Engadget | 2012-06-22 00:00:00 UTC ]
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Flipboard finally brings its magazine-like news reader to Android

Flipboard, the social newsreader with a stylish magazine-like design, has emerged from beta and is now available free for all Android devices, including the Kindle Fire (although it’s optimized for smartphones rather than tablets). Editor's Note: It's not compatible with my ASUS Transformer Pad... Continue reading at Betanews

[ Betanews | 2012-06-22 00:00:00 UTC ]
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SmartMoney Magazine To Fold Print Edition

After 20 years in print SmartMoney magazine will cease its print presence with the August issue and direct all of its content efforts to SmartMoney.com. At the same time the Dow Jones publication will expand its digital team (to 15) and report to the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-21 00:00:00 UTC ]
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Media Decoder Blog: From Penguin, a Plan to Make Its E-Books Available in New York City Libraries

The publisher, in conjunction with city libraries and 3M, will make its books available in e-format, though they will not be available immediately after release. Continue reading at The New York Times

[ The New York Times | 2012-06-21 00:00:00 UTC ]
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