Hearst Magazines Finds Chief Digital Exec at The New York Times

In its second major digital hire of late, Hearst Magazines has hired Todd Haskell from The New York Times as svp and chief digital revenue officer. Haskell will be responsible for driving sales and revenue for Hearst Magazines Digital Media’s 24 sites, including Cosmopolitan.com, Esquire.com and Elle.com. He fills the role most recently held by Kristine Welker, who has been named vp, publisher and chief revenue officer of Hearst’s planned magazine launch in collaboration with TV’s Dr. Oz. He’ll start Sept. 3 and report to Michael Clinton, president, marketing and publishing director at Hearst. With publishers facing enormous downward pressure on digital ad rates, Hearst has been exploring new forms of ads including native that can command premium ad rates. As group vp of advertising for The New York Times, Haskell, 44, helped shake off the venerable brand’s dusty image by pushing new digital capabilities. Haskell was key to the founding of the Times’ Idea Lab, a group that cooks up customized ad campaigns based on successful editorial features, the Times’ answer to native advertising. “Hearst Magazines Digital Media is in growth mode, and Todd’s leadership and expertise in digital advertising, publishing and business development will continue the forward momentum,” Clinton said in an announcement. “Working closely with HMDM content and product groups, Todd and his team will help marketers build effective multiplatform experiences to engage their consumers in exciting... Continue reading at 'AdWeek'

[ AdWeek | 2013-07-29 00:00:00 UTC ]
News tagged with: #business development #forward momentum #working closely #meredith corp #work closely

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Technology Review Relaunches With Digital Focus

Technology Review has relaunched itself as MIT Technology Review, completing a digital-first transformation worthy of its cutting-edge namesake. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-26 00:00:00 UTC ]
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The Age of Digital Printing: Printing and Paper 2012

Digital print production has long been heralded for its ability to offer publishers the capability to economically produce books as needed and in smaller quantities than traditional offset printing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-26 00:00:00 UTC ]
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Cruise sues magazine publisher

An attorney for Tom Cruise said he filed a US$50 million defamation lawsuit Wednesday against the publishers of Life & Style magazine for articles that said the actor has abandoned his 6-year-old daughter, Suri. Continue reading at Stuff

[ Stuff | 2012-10-25 00:00:00 UTC ]
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MIT Technology Review Relaunches 'Digital-First'

Some 20 weeks before Newsweek set the media into a frenzy with its announcement of a digital-first publishing strategy, Jason Pontin was already grappling with how to move his 113-year-old publication toward a digital future. Pontin announced in June that MIT's Technology Review magazine would... Continue reading at AdWeek

[ AdWeek | 2012-10-24 00:00:00 UTC ]
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Hearst Pulls Content From Multiple Titles for Holiday eBook

Hearst Magazines has announced the release of a new ebook aimed at the holiday chef. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-23 00:00:00 UTC ]
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PLR should remain with govt, survey finds

A huge majority of respondents to the government’s consultation on the future of Public... Continue reading at The Bookseller

[ The Bookseller | 2012-10-18 00:00:00 UTC ]
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Hearst appoints Discovery Network's Turnbull as replacement for Macleod Smith

Hearst Magazines has appointed Amanda Turnbull as group publishing director of Esquire and Harper's Bazaar, replacing Tess Macleod Smith who left last year to join Net-a-Porter. Continue reading at Media Week

[ Media Week | 2012-10-16 00:00:00 UTC ]
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Wimpy Kid books to go digital

Puffin is releasing the first six Wimpy Kid books by Jeff Kinney as ebooks for the first time on... Continue reading at The Bookseller

[ The Bookseller | 2012-10-16 00:00:00 UTC ]
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'A Wrinkle in Time' receives the graphic novel treatment

Madeline L'Engle's classic 'A Wrinkle in Time' has been adapted into a graphic novel by writer and illustrator Hope Larson, the creative force behind the graphic novel 'Mercury.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-12 00:00:00 UTC ]
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Frankfurt 2012: Making the Digital Leap

At the beginning of a standing-room-only Frankfurt Book Fair discussion, Richard Mollet, CEO of the U.K. Publishers Association, said he imagined there was a day 100 or more years ago at a book fair when, after yet another panel on how electricity was going to revolutionize the business, an... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-12 00:00:00 UTC ]
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Creators! Submit! Top Digital Comics Distributor Opens Its Platform To Independent Artists

DC. Marvel. You. ComiXology, digital comics partner to the giants, wants your self-published creations. Continue reading at Fast Company

[ Fast Company | 2012-10-11 00:00:00 UTC ]
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Chicago Tribune Launches Ebook Initiative - but L.A. Times Opts Out

Tribune Company has kicked off an ebook initiative in partnership with Agate Publishing, collecting stories and photos from the Chicago Tribune and two other newspapers and selling them as digital long-form features. Tribune, which has already relea ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-11 00:00:00 UTC ]
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Times Publishing Company Selects Brainworks Advertising

Sayville, Long Island, October, 2012 – Brainworks Software, the leading provider of newspaper advertising and circulation systems for North America has announced that the Times Publishing Company has selected Brainworks to provide their pro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-10 00:00:00 UTC ]
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Time Inc., Quad/Graphics Expand Printing Partnership

Time Inc. and Quad/Graphics reached an agreement to expand their existing printing partnership, the companies announced today. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-09 00:00:00 UTC ]
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Frankfurt: 'agile publishers must find space on new platforms'

Publishers are facing a dystopian future in which they are bit-part players in the ecosystem... Continue reading at The Bookseller

[ The Bookseller | 2012-10-08 00:00:00 UTC ]
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Google and publishers reach settlement on digitized books case

Publishers can now decide whether Google can digitize out-of-print books still protected by copyright, but does not settle the issue of individual author rights. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-06 00:00:00 UTC ]
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Hodder finds All it Wants

Hodder & Stoughton has acquired erotic romance All I Want Is You by Elizabeth Anthony.... Continue reading at The Bookseller

[ The Bookseller | 2012-10-05 00:00:00 UTC ]
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Google, Association of American Publishers strike deal over book digitization

The Association of American Publishers (AAP) and Google today announced an agreement that marks the end of nearly seven years of litigation, kicked off in 2005, when five members of the organization filed an infringement suit against the online giant. The deal helps bring digitized books and... Continue reading at Engadget

[ Engadget | 2012-10-04 00:00:00 UTC ]
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Adobe Digital Editions 2.0 is now available

Adobe has released Adobe Digital Editions 2.0, its freeware application for managing ebooks on a PC or Mac. Digital Editions is required for transferring protected eBook files to compatible mobile eBook Readers using Adobe’s EPUB and PDF standards. Version 2.0 includes accessibility support for... Continue reading at Betanews

[ Betanews | 2012-10-03 00:00:00 UTC ]
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Time Inc senior executive denies IPC is up for sale

Evelyn Webster, executive vice president of Time Inc's lifestyle group, has denied long-running speculation that the company is considering the sale of the UK magazine unit, which houses titles such as NME, Marie Claire and Look, confirming "IPC is not being sold". Continue reading at Media Week

[ Media Week | 2012-10-02 00:00:00 UTC ]
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