HBO's Whisper Ad Campaign Asks People to Confess 'Big Little Lies'

HBO wants the internet to give up its lies.To do so, it's working with Whisper on a piece of the marketing for the new show "Big Little Lies" in an effort to generate conversation around the program. Whisper, launched as an anonymous app, gained some popularity in 2014 when the internet started embracing more private forms of social media; today it's reshaping itself into a digital media publisher that helps brands develop content.Instead of relying on its own properties of apps and websites for traffic, Whisper has take a digital distribution approach similar to BuzzFeed. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-02-13 00:00:00 UTC ]

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Indigenous-Minority Poets from China: 15 Recordings for International Day of the World’s Indigenous Peoples, by Ming Di

Indigenous-Minority Poets from China: 15 Recordings for International Day of the World’s Indigenous Peoples, by Ming Di Audio Poetry [email protected] Tue, 08/08/2023 - 14:48 Photo by Nicolas Winkler / Flickr To celebrate the International Day of... Continue reading at World Literature Today

[ World Literature Today | 2023-08-08 19:48:59 UTC ]
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Amazon Prime Big Deal Days: Here's what to expect this October Prime Day

Amazon Prime Day came and went in July, but Amazon’s not done with its membership-only sales events for 2023. The company just announced that it will hold another Prime Day of sorts in October, potentially mirroring what it did at the same time last year. This year’s event is dubbed “Prime Big... Continue reading at Engadget

[ Engadget | 2023-08-08 19:00:44 UTC ]
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As New Law Looms, Follett Asks Publishers to Help ‘Rate’ Their Own Books for Sale in Texas

With a lawsuit pending to block a controversial new "book rating" law from taking effect in Texas, publishers and industry groups are balking at a request from the nation's largest school distributor to help rate their own titles for sale in the state. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-07 04:00:00 UTC ]
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My big Birmingham bookshop crawl: why booksellers are suddenly thriving

In 2009, two bookshops a week were closing in the UK and the days of physical books seemed numbered. Now, indie stores are booming. What explains the turnaround – and can it be sustained?When Sarah Mullen was asked to set up a children’s book festival in a leafy suburb of Birmingham in 2012, she... Continue reading at The Guardian

[ The Guardian | 2023-07-27 09:00:32 UTC ]
More news stories like this | News stories tagged with: #covid pandemic #friday morning #write poems #small retailers #independent bookseller #children’s book #bookshop


See the cover for Sloane Crosley’s new novel, Grief is for People.

Literary Hub is pleased to reveal the cover for Grief is for People, a first memoir from the sharp-eyed essayist and novelist Sloane Crosley, which will be published by Macmillan on February 27, 2024. Here’s a bit about the book from the publisher: For most of her adult life, Sloane and Russell... Continue reading at Literrary Hub

[ Literrary Hub | 2023-07-19 14:00:54 UTC ]
More news stories like this | News stories tagged with: #sloane crosley #literary hub #sharp-eyed essayist #adult life #russell worked #macmillan #memoir


See the cover for Sloane Crosley’s new memoir, Grief is for People.

Literary Hub is pleased to reveal the cover for Grief is for People, a first memoir from the sharp-eyed essayist and novelist Sloane Crosley, which will be published by MCD/FSG on February 27, 2024. Here’s a bit about the book from the publisher: For most of her adult life, Sloane and Russell... Continue reading at Literrary Hub

[ Literrary Hub | 2023-07-19 14:00:54 UTC ]
More news stories like this | News stories tagged with: #sloane crosley #literary hub #sharp-eyed essayist #adult life #russell worked #memoir


Apple’s powerhouse headphone brand Beats has a new designer. See his first big product

We talk to Samuel Ross about the new Beats Studio Pro. It’s the first update to the Beats Studio line since 2017. I’m holding the box for Beats Studio3 headphones. They were released in 2017—in other words, a lifetime ago. The box is nothing short of peak packaging, with a hefty fiberboard... Continue reading at Fast Company

[ Fast Company | 2023-07-19 10:00:00 UTC ]
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How The Guardian US Fetched Ad Revenue Hike of 42% Despite Broader Downturn

The U.S. outpost of the general news publisher The Guardian finished the first quarter of its fiscal year, which ended June 30, with advertising revenues up 42% year over year, according to senior vice president of advertising Luis Romero. The hikes buck common trends most publishers are seeing.... Continue reading at AdWeek

[ AdWeek | 2023-07-12 08:56:56 UTC ]
More news stories like this | News stories tagged with: #fiscal year #advertising revenues #news publisher


Yu and Me Books is asking for support after a fire.

Yu and Me Books opened in December 2021 on Mulberry Street in Manhattan’s Chinatown, and was named for owner Lucy Yu’s mother. It was the first Asian-American woman-owned bookstore on the island. Following a July 4, 2023, fire in a neighboring residential unit, the store has lost most of its... Continue reading at Literrary Hub

[ Literrary Hub | 2023-07-07 15:59:28 UTC ]
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Prince Harry asks for £440,000 in damages as phone-hacking case ends

If Harry wins he will have to thank legal precedent set by apprentice chimney sweep 300 years agoIf Prince Harry wins his phone-hacking claim against Mirror Group Newspapers he will have to thank a legal precedent set by an apprentice chimney sweep more than 300 years ago.The royal’s case... Continue reading at The Guardian

[ The Guardian | 2023-06-30 16:17:33 UTC ]
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Ordinary People in Extraordinary Times: Life Under Occupation in WWII

Before you say it, I know: there are so, so many books about the Second World War. And when I set out to write my most recent novel, The Paris Deception, the thought crossed my mind—do we really need another book about Paris during the war? But historical fiction is a rich field, and there […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-30 08:55:14 UTC ]
More news stories like this | News stories tagged with: #world war #ordinary people #historical fiction


All the big tech layoffs of 2023

The tech industry is reeling from the combination of a rough economy, the COVID-19 pandemic and some obvious business missteps. And while that led to job cuts in 2022, the headcount reductions have unfortunately ramped up in 2023. It can be tough to keep track of these moves, so we’ve compiled... Continue reading at Engadget

[ Engadget | 2023-06-29 15:28:56 UTC ]
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The AP Debuts New Website Designed to Attract More Ad Spend

Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content... Continue reading at AdWeek

[ AdWeek | 2023-06-28 09:22:55 UTC ]
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Introducing Ad Age Leading National Advertisers 2023

Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #internet companies #recession looms #digital media


Panel Mania: Anaïs Nin: A Sea of Lies by Léonie Bischoff

Léonie Bischoff's 'Anaïs Nin: A Sea of Lies' is an elegantly comprehensive, sometimes mystic, graphic biography of Nin. An 11-page excerpt. The book is out now from Fanatagraphics Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-21 04:00:00 UTC ]
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News publishing giant Gannett sues Google for monopolizing ad tech

Gannett, a news publisher accused of monopolistic behavior, is suing Google for monopolistic behavior. It’s the latest in a string of lawsuits against the search giant, and it repeats many of the arguments made by the Department of Justice in its second lawsuit against Google, filed earlier this... Continue reading at Engadget

[ Engadget | 2023-06-20 16:46:02 UTC ]
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How ad platforms are inflating streaming TV performance

The rise of streaming television has threatened to dethrone Nielsen as the standard-bearer for how every single agency and advertiser measured a TV campaign — creating an even playing field for all parties involved. Now, there are too many new players — such as Samba TV, VideoAmp, Comcore and... Continue reading at Digiday

[ Digiday | 2023-06-20 13:41:01 UTC ]
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Lorrie Moore Will Not Confess

In a literary culture obsessed with self-disclosure, her brilliant short stories — and, now, a new novel — have always been about art, not autobiography. Continue reading at The New York Times

[ The New York Times | 2023-06-17 14:55:00 UTC ]
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Hitting the books: Why you shouldn't blog about asking a cop to go shopping for you

You get free stuff, you get free travel, you get the nifty cool title of "brand ambassador," what's not to love about being an internet influencer? There's the consequences, for one. Not even just the warranted consequences of your actual actions, mind you, but also those arriving unbidden based... Continue reading at Engadget

[ Engadget | 2023-06-11 14:30:57 UTC ]
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