The growing importance of social media, coupled with the powerful wrath of Google, have shaken the once-hot world of cheap search-driven publishing. About.com recently dumped its CEO. Yahoo’s $100 million acquisition of Associated Content (now Yahoo Voices) has yielded a network of 700,000 freelancers who produce secondary content on sites like Yahoo Sports and OMG, but advertisers say they haven’t heard about it in more than a year. Meanwhile, AOL’s Seed project is essentially in limbo. In fact, visitors to Seed.com are currently greeted with the message "We are in the process of reformatting Seed.com and new assignments are currently on hold." In a statement, AOL said it has reduced the number of Seed freelancers “as we evaluate how best to integrate its strengths within [the company].” And then there’s Demand Media, which pioneered the practice of churning out thousands of articles based on Google search data. Last week, three of Demand’s founders exited, a year after its underwhelming IPO. Its signature property, eHow.com, is still massive (around 50 million unique users) but has lost about 10 million users since Google adjusted its algorithm to weed out low-quality content. Demand has very publicly pivoted to celebrity-centric content and splashier design to attract advertisers. Still, Facebook and Twitter likely have more to do with the category’s decline than Google. Wetpaint and BuzzFeed are among a new breed of publishers mastering the creation of highly... Continue reading at 'AdWeek'
[ AdWeek | 2012-02-06 00:00:00 UTC ]
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A novel self-published following a Kickstarter campaign is competing against books from Jonathan Cape and Blackfriars in the best debut novel category at the Kitschies. The Kitschies, which covers novels containing elements of the speculative and fantastic, honours writing in four categories. Continue reading at The Bookseller
[ The Bookseller | 2015-02-14 00:00:00 UTC ]
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Reading charity Booktrust has been chosen as The London Book Fair’s Charity of the Year for 2015, the year of Booktrust's 90th anniversary. Benefits will include promotion and marketing support in the lead-up to the Fair and at the event itself, as well as year-round promotion and an... Continue reading at The Bookseller
[ The Bookseller | 2015-02-14 00:00:00 UTC ]
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Octopus Publishing Group has signed world rights in Churchill: The Life - In His Own Words and Pictures. The illustrated history of the prime minister's life draws on unique archive resources, in association with Churchill Heritage Ltd, and written by historian Max Arthur. Editorial director... Continue reading at The Bookseller
[ The Bookseller | 2015-02-14 00:00:00 UTC ]
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#illustrated history
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Ironmark, a Howard County-based printing, design and marketing company, announced Thursday that it had acquired United Book Press, Inc. to create a book publishing division that would boost annual revenue from $22 to $35 million. Terms of the deal were not disclosed. Continue reading at Baltimore Sun
[ Baltimore Sun | 2015-02-13 00:00:00 UTC ]
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#marketing company
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Indie Book Day is set to make a mark on the UK this year after starting in Germany two years ago and quickly spreading across Europe. The campaign – which hopes to become comparable to the American Record Store Day event, but for books – wants readers to flock to independent bookshops on 21st... Continue reading at The Bookseller
[ The Bookseller | 2015-02-13 00:00:00 UTC ]
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Jon Stewart was known for bringing attention to lower-profile, more obscure books. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-02-13 00:00:00 UTC ]
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Ad blocking technology presents a growing threat to digital publishers and ad-tech companies -- and they're starting to pay close attention.Ad blocking technology removes ads from the internet via a browser extension. There are a number of such extensions -- the two most notable being Adblock... Continue reading at Advertising Age
[ Advertising Age | 2015-02-13 00:00:00 UTC ]
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David Carr, the well-known media columnist for The New York Times, died at work on Thursday, the paper reported last night. He was 58.Although he often used his Media Equation column to spotlight people doing things right, it also cut to the heart of the players, tactics and forces so vigorously... Continue reading at Advertising Age
[ Advertising Age | 2015-02-13 00:00:00 UTC ]
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Morgan James Publishing, which dubs itself a house that functions on the "entrepreneurial" model, is partnering with Aerbook and the Aer.io Retail Network to offer excerpts and sales of its titles via social media. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-12 00:00:00 UTC ]
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Faber has acquired the rights to publish two books based on the BBC comedy panel show "Would I Lie to You?". The publisher beat seven other publishers to acquire the rights and the first, Would I Lie To You? Presents the 100 Most Popular Lies of All Time, will be released in October. The book... Continue reading at The Bookseller
[ The Bookseller | 2015-02-12 00:00:00 UTC ]
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#books based
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Founded in 2013, Peru's Animal de Invierno is drawing attention for its bold new fiction titles and literary translations. The post Peru’s Literary Publisher Animal de Invierno Strides Ahead appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-12 00:00:00 UTC ]
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Nominations open for Christian Small Publishers awards; Barbour books recognized. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-11 00:00:00 UTC ]
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#short takes
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Tom Chicken has been appointed as Transworld’s sales director following Sarah Roscoe’s move to sales director for Penguin Random House Children’s. Chicken originally joined Penguin on the graduate business management scheme in 2002, going on to manage field and key account sales teams, as well... Continue reading at The Bookseller
[ The Bookseller | 2015-02-11 00:00:00 UTC ]
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Joining a slew of other student newspapers nationwide, The Spectrum at the University of Buffalo just released its annual sex edition. You can view it through the popular digital publishing platform Issuu — but only if you sign in first and ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-02-11 00:00:00 UTC ]
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Our January 2015 selection of reviews from BlueInk Review, a service which reviews self-published books. The post February 2015: Top Reviews of Self-Published Books from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-11 00:00:00 UTC ]
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Elsewhere in this, the Digital Issue of Advertising Age, my colleague Michael Sebastian writes about digital publishing companies -- specifically, a half dozen upstarts in various stages of youth, including BuzzFeed (born 2006) and Vox (2011).It's an eye-opening report that looks beyond the hype... Continue reading at Advertising Age
[ Advertising Age | 2015-02-10 00:00:00 UTC ]
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#business model
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Self-published author Sheila Rodgers has sold a million copies of her ebook Only the Innocent and two sequels, agent Lizzy Kremer has confirmed. Rodgers, who writes under the pen name Rachel Abbott, sold her books through Amazon Kindle after being rejected by literary agents. The first, Only... Continue reading at The Bookseller
[ The Bookseller | 2015-02-10 00:00:00 UTC ]
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Madonna's "Sex" had long dominated the list of the top most searched for out-of-print books, but there's a new title on top of the list. The post What are the Most Searched For Out-of-Print Books? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-10 00:00:00 UTC ]
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We spoke with the publisher and co-CEO of Hungary’s nearly four-year-old Libri Publishing House about the shrinking of his local market, why Hungarian readers don't love crime fiction, and the new novel he's recently acquired by a "genius" Hungarian author. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-10 00:00:00 UTC ]
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Amid widening concerns that another startup bubble has formed, digital media remains a white-hot market among the private-investment community.Last year, venture capital poured at least $683 million into digital media companies worldwide -- more than twice the $277 million invested in 2013,... Continue reading at Advertising Age
[ Advertising Age | 2015-02-10 00:00:00 UTC ]
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