Last week, TechCrunch reported that Google was in talks to buy display advertising company Admeld for $400 million. Now, it looks like the deal has been closed. Google announced Monday that it had signed a deal to officially acquire Admeld. Financial terms of the acquisition weren't disclosed, according to The Wall Street Journal, but people familiar with the matter estimated that the $400 million price tag was correct. If the deal passes regulatory scrutiny, it will be Googles sixth-largest purchase to date. We often hear from major website publishers that ad management today is still mind-numbingly complicated and inefficient. Weve been investing in our publisher tools to try and improve this landscape and have made great progress, but we think we can do even better, Googles head of display advertising, Neal Mohan, said in a company blog post Monday. By combining Admelds services, expertise, and technology with Googles offerings, were investing in what we hope will be an improved era of flexible ad management tools for major publishers. Mohan added that after the acquisition, Admeld will continue to support other ad networks, demand side platforms, exchanges and ad servers, to yield the best possible results for publishers. Continue reading at 'AdWeek'
[ AdWeek | 2011-06-14 00:00:00 UTC ]
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Hachette's Octopus Publishing Group has bought Lewes-based illustrated reference publisher Ilex. Ilex will become an imprint of Octopus, with its titles distributed from the LBS warehouse at Littlehampton. Ilex founder and publisher Alastair Campbell is retiring, but there will be no other... Continue reading at The Bookseller
[ The Bookseller | 2014-12-01 00:00:00 UTC ]
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The Google Play Store is joining in on the cyber week sale madness, offering some tempting deals on a variety of digital content.Click over to the Play Store to scroll through everything that is up for grabs. Some of the best deals are on entertainment, with Academy Award winner Her available... Continue reading at PC World
[ PC World | 2014-11-27 00:00:00 UTC ]
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Mapping company Lovell Johns has been bought out by its management, with plans to develop its publishing business, Maps International. David Stephens and Liz Murray, the management team at the company, bought it out from Times Media Group, one of South Africa's largest newspaper and magazine... Continue reading at The Bookseller
[ The Bookseller | 2014-11-27 00:00:00 UTC ]
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The Blake Society is asking people to donate funds via text to help buy the cottage William Blake lived in, as it races to meet a deadline later this week. Blake’s cottage in Felpham, on the Sussex coast, is the location where he wrote the words for the hymn "Jerusalem". The charity has been... Continue reading at The Bookseller
[ The Bookseller | 2014-11-27 00:00:00 UTC ]
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Ebury Publishing imprint Virgin Books has acquired a “timeless business book” by a basketball coach. Ed Faulkner, Ebury deputy publishing director, bought UK and Commonwealth rights to Eleven Rings by Phil Jackson from Simon Trewin at WME. During his career as head coach of the Chicago Bulls... Continue reading at The Bookseller
[ The Bookseller | 2014-11-26 00:00:00 UTC ]
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South Korean ad company Cheil Worldwide has reached a deal to buy a stake in Iris Worldwide, a London-based international agency network that works with clients including Samsung, Reckitt Benckiser, Shell, Adidas, Barclaycard, Domino's and Diageo.The companies declined to disclose terms of the... Continue reading at Advertising Age
[ Advertising Age | 2014-11-25 00:00:00 UTC ]
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Pan Macmillan’s Carole Tonkinson has made her first acquisition for the publisher’s new non-fiction imprint. Tonkinson bought UK and Commonwealth rights to Sharon Salzberg’s Real Love from Joy Harris of the Joy Harris Literary Agency in New York in a joint deal with Bob Miller at Macmillan US... Continue reading at The Bookseller
[ The Bookseller | 2014-11-24 00:00:00 UTC ]
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Google, the biggest seller of online ads, has created a way for publishers to make money without ads.Google on Thursday introduced an invitation-only crowdfunding program called Contributor that lets people pay $1 to $3 each month to visit sites devoid of ads. The Onion, Mashable, WikiHow, Urban... Continue reading at Advertising Age
[ Advertising Age | 2014-11-21 00:00:00 UTC ]
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Web publishers for 15 years have struggled with getting readers to pay for content they are accustomed to acquiring for free. Pay walls have been built and dismantled, print-and-digital packages have launched and often failed, but Google's going to see if viewers are happy to throw coins into... Continue reading at AdWeek
[ AdWeek | 2014-11-21 00:00:00 UTC ]
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Pan Macmillan has bought J Randy Taraborrelli’s new biography of Beyoncé. Editorial director Ingrid Connell acquired UK and Commonwealth rights from Dorie Simmonds of the Dorie Simmonds Agency Ltd on behalf of Grand Central Publishing. Connell said: “J Randy’s books are always insightful,... Continue reading at The Bookseller
[ The Bookseller | 2014-11-21 00:00:00 UTC ]
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The Hachette Book Group has agreed to acquire Black Dog & Leventhal in a deal set to close in the next several months. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-20 00:00:00 UTC ]
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The Oxford-based Casemate Group is to acquire International Publishers Marketing, the trade book distributor based in Dulles, Va. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-20 00:00:00 UTC ]
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Regional newspaper publishers pool ad space to compete with tech companies such as Facebook, Microsoft and Google Continue reading... Continue reading at The Guardian
[ The Guardian | 2014-11-19 00:00:00 UTC ]
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Two Roads has acquired The Words in My Hand, a book about a Dutch servant girl’s relationship with René Descartes. Publisher Lisa Highton bought UK rights to the book, by Guinevere Glasfurd, from Veronique Baxter at David Higham. Set in the 17th century Dutch Republic, it tells the story of... Continue reading at The Bookseller
[ The Bookseller | 2014-11-12 00:00:00 UTC ]
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UPDATE: This morning's crash of Google's DoubleClick ad server took down ads for more than 55,185 websites, equivalent to 315 ad network outages, according to data from online monitoring firm Dynatrace. Around 9 a.m. this morning, Google's DoubleClick ad server, which powers advertising for... Continue reading at AdWeek
[ AdWeek | 2014-11-12 00:00:00 UTC ]
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Jaguar has a clever way to take you inside the plot of its latest villain-themed campaign. Today, the brand is linking print ads in Condé Nast's Vanity Fair, Condé Nast Traveler, GQ and Wired magazines to digital content through the Blippar app for Google Glass and mobile devices. The app is... Continue reading at AdWeek
[ AdWeek | 2014-11-11 00:00:00 UTC ]
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If you’re one of the few who actually reads instruction manuals, then you may want to grab a new ebook from Google.The Android Quick Start Guide is a free download on Google Play Books that outlines basic Android Lollipop features, such as connecting your Google account, setting up a security... Continue reading at PC World
[ PC World | 2014-11-11 00:00:00 UTC ]
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You can take the book out of the library but you can't take the library out of the book.Krissy Wilson's Tumblr project, The Art Of Google Books, works on our nostalgia for both the printed word and our (now long gone) wide-eyed awe at digitizing it. Google Books was born in 2004, when accessing... Continue reading at Fast Company
[ Fast Company | 2014-11-10 00:00:00 UTC ]
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HarperCollins Worldwide's acquisition of Harlequin has boosted its revenue and profits according to the first set of results released since the purchase was approved. Revenues for the three months ending 30th September 2014, the first quarter of the 2015 fiscal year, stood at $406m (£254m), up... Continue reading at The Bookseller
[ The Bookseller | 2014-11-07 00:00:00 UTC ]
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The most dominant story in magazine media over the last decade-the decline in print as digital media surges-may be changing, according to an all-star panel of ad agency executives at a min breakfast Thursday. There was general consensus on the panel of four that the decline has stopped and... Continue reading at Folio Magazine
[ Folio Magazine | 2014-11-07 00:00:00 UTC ]
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