Last week, TechCrunch reported that Google was in talks to buy display advertising company Admeld for $400 million. Now, it looks like the deal has been closed. Google announced Monday that it had signed a deal to officially acquire Admeld. Financial terms of the acquisition weren't disclosed, according to The Wall Street Journal, but people familiar with the matter estimated that the $400 million price tag was correct. If the deal passes regulatory scrutiny, it will be Googles sixth-largest purchase to date. We often hear from major website publishers that ad management today is still mind-numbingly complicated and inefficient. Weve been investing in our publisher tools to try and improve this landscape and have made great progress, but we think we can do even better, Googles head of display advertising, Neal Mohan, said in a company blog post Monday. By combining Admelds services, expertise, and technology with Googles offerings, were investing in what we hope will be an improved era of flexible ad management tools for major publishers. Mohan added that after the acquisition, Admeld will continue to support other ad networks, demand side platforms, exchanges and ad servers, to yield the best possible results for publishers. Continue reading at 'AdWeek'
[ AdWeek | 2011-06-14 00:00:00 UTC ]
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The “rise of the hybrid author” was discussed at London Book Fair, with the prediction that writers will increasingly buy back rights to their own books from publishers. Continue reading at The Bookseller
[ The Bookseller | 2021-06-24 22:00:58 UTC ]
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Bertelsmann is expanding its footprint in Brazil’s fast-growing education market, buying a major stake in medical company Afya. Continue reading at The Bookseller
[ The Bookseller | 2021-06-08 11:31:52 UTC ]
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Another unexpected boost for publishers, as Abu Dhabi's crown prince puts the equivalent of US$1.6 million into play for book purchases. The post Sheikh Mohamed Funds Book Buying at Abu Dhabi International Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-05-24 18:01:11 UTC ]
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In a huge deal in the library and information publishing world, London-based Clarivate has agreed to acquire ProQuest, an acquisition expected to be completed later this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-17 04:00:00 UTC ]
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Elliott Management, which acquired Barnes & Noble in September 2019, has reached an agreement to buy the stationery retailer Paper Source. B&N CEO James Daunt will add oversight of Paper Source to his responsibilities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-12 04:00:00 UTC ]
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Waterstones and Barnes & Noble owner Elliott Investment Management is buying the assets and operations of US stationery and gift retailer Paper Source, with James Daunt overseeing the chain. Continue reading at The Bookseller
[ The Bookseller | 2021-05-11 23:30:36 UTC ]
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RBmedia has acquired the audiobook publishing business of McGraw-Hill Professional in a deal that adds about 400 business books to the audio publisher's list, chief content officer Troy Juliar said. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-11 04:00:00 UTC ]
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The Society for Promoting Christian Knowledge (SPCK) is acquiring the publishing business of Lion Hudson from the AFD Group to become the UK’s largest Christian publisher. Continue reading at The Bookseller
[ The Bookseller | 2021-04-21 20:30:24 UTC ]
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The $349 million deal will help the publisher expand its back catalog at a moment of growing consolidation in the book business. Continue reading at The New York Times
[ The New York Times | 2021-03-29 19:44:12 UTC ]
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Rupert Murdoch’s News Corp. is buying Houghton Mifflin Harcourt’s book-publishing division, with titles by J Continue reading at ABC News
[ ABC News | 2021-03-29 16:27:03 UTC ]
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Hodder & Stoughton has bought two books, including The Presidents, to be edited by former Biteback chief Iain Dale. Continue reading at The Bookseller
[ The Bookseller | 2021-03-22 02:46:01 UTC ]
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Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday
[ Digiday | 2021-03-08 05:01:00 UTC ]
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Users of connected TV's most popular platform are about to see a major advertising upgrade. Roku and Nielsen are shaking up the connected TV advertising landscape with a landmark deal and strategic alliance: Roku is acquiring Nielsen's advanced video advertising (AVA) business, including the... Continue reading at AdWeek
[ AdWeek | 2021-03-01 21:30:00 UTC ]
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Confused about where to buy ebooks without breaking the bank? Here's your ultimate guide to finding discounts and sales for your next read. Continue reading at Book Riot
[ Book Riot | 2021-03-01 11:35:00 UTC ]
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Google's News Corp deal may pacify Australian lawmakers, but publishing industry members worry about repercussions for smaller publishers. The post ‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-18 05:01:00 UTC ]
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Google's News Corp deal may pacify Australian lawmakers, but publishing industry members worry about repercussions for smaller publishers. The post ‘I’m afraid of repercussions’: Publishing industry members question Google’s motives in paying off News Corp appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-18 05:01:00 UTC ]
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Google has signed a three-year agreement to carry content from News Corp publications. In the US, UK and Australia, Google’s News Showcase will now feature stories from The Wall Street Journal, MarketWatch and other outlets. The financial terms of th... Continue reading at Engadget
[ Engadget | 2021-02-17 18:42:24 UTC ]
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News Corp will receive ‘significant payments’ to feature news outlets in Google’s News ShowcaseGoogle and Rupert Murdoch’s News Corp have signed a multi-year partnership that will lead to the search engine paying for journalism from news sites around the world, including the Wall Street Journal,... Continue reading at The Guardian
[ The Guardian | 2021-02-17 17:11:57 UTC ]
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Cornerstone imprint Arrow has acquired Sophie Cousens' second novel Just Haven’t Met You Yet, a "high-concept love story" about a hopeless romantic. Continue reading at The Bookseller
[ The Bookseller | 2021-02-15 16:40:25 UTC ]
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