Google AMP officially launched today, and the search giant's new feature promises to help some mobile pages load more quickly and combat ad fraud. AMP stands for Accelerated Mobile Pages, an open-source project that's supported by major publishers like Daily Mail, social platforms such as Twitter and LinkedIn, and advertising networks including OpenX. Downloading mobile websites can be a tedious experience plagued by pages that are built with too much code, which annoys viewers and ultimately hurts Google's ad business. AMP tackles the code-overload issue and brings AMP-approved news articles to the top of search results on smartphones. When readers click on such a link, the page appears almost instantly. In addition to Daily Mail, The New York Times, The Huffington Post, New York Post, New York Daily News, Vox and The Wall Street Journal are using AMP to build their articles. Google distributes them, but the content is hosted by the publisher. Google AMP appears to be a counter move to Facebook's Instant Articles, which lets readers on the social network view an entire story without leaving the site. "Publishers are already dealing with a fragmented content ecosystem with just their own properties—desktop site, mobile site, mobile app," said Yaniv Makover, CEO of software maker Keywee. "Now with Google AMP and Facebook Instant Articles, the fragmentation becomes even greater, and it could ultimately affect readers as they may not get the same experience depending on... Continue reading at 'AdWeek'
[ AdWeek | 2016-02-24 00:00:00 UTC ]
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News Corp., the publishing company that owns The Wall Street Journal, reported $506 million in net income for the fiscal year ended June 30, the last year before its split from Rupert Murdoch's entertainment operations.The profit, which amounted to 87 cents a share, compared with a loss of $2.08... Continue reading at Crains New York
[ Crains New York | 2013-09-21 00:00:00 UTC ]
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The phrase "virtual book club" may not conjure romantic visions of low-lit rooms and vintage wines, but you don't necessarily need those things to throw fancy words around. Amazon-owned Goodreads hosts user-created online clubs, but a Google patent application that's surfaced today imagines a... Continue reading at Engadget
[ Engadget | 2013-09-19 00:00:00 UTC ]
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The Bodley Head and the Financial Times have launched their annual essay prize. The award will... Continue reading at The Bookseller
[ The Bookseller | 2013-09-19 00:00:00 UTC ]
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Sage has launched a transatlantic campaign with other social science bodies to raise awareness of... Continue reading at The Bookseller
[ The Bookseller | 2013-09-18 00:00:00 UTC ]
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Last November, then-Time Inc. CEO Laura Lang announced that the company was gearing up to launch a digital video unit complete with new studios and programming, plus a new leader in former Meredith video exec J.R. McCabe, Time Inc.’s first svp, video. It wasn’t exactly a revolutionary move—other... Continue reading at AdWeek
[ AdWeek | 2013-09-16 00:00:00 UTC ]
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The City of London Police have launched an intellectual property crime unit backed by £2.5m... Continue reading at The Bookseller
[ The Bookseller | 2013-09-13 00:00:00 UTC ]
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Hanley Wood unveiled details for two new events, The International Surface Event East and TileExpo, in an effort designed to enhance the relationship between the flooring and surfaces i Continue reading at Folio Magazine
[ Folio Magazine | 2013-09-12 00:00:00 UTC ]
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Mobile devices are fast becoming the preferred way for people to keep up on the news, but a new survey of consumers shows big usage differences by gender, app type and device. Men were much more likely than women to download news apps for the smartphone, while women often were more likely to... Continue reading at AdWeek
[ AdWeek | 2013-09-11 00:00:00 UTC ]
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Kobo is to launch in the Philippines through a partnership with the country’s National Book... Continue reading at The Bookseller
[ The Bookseller | 2013-09-11 00:00:00 UTC ]
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Google's got an ad exchange. So does Facebook. Twitter is said to be working on one too. But in the meantime, the company has just purchased MoPub, a burgeoning mobile ad exchange business. Terms of the deal were not disclosed. MoPub has built an ad exchange through which mobile publishers... Continue reading at AdWeek
[ AdWeek | 2013-09-10 00:00:00 UTC ]
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Ellen Page is reportedly talking to 20th Century Fox to headline a big-screen adaptation of Greg Rucka's Queen & Country. Could she be the next big comic-book-inspired action star? Continue reading at Wired
[ Wired | 2013-09-10 00:00:00 UTC ]
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Google+ is a great social media service for people to interact with friends and strangers alike. However, much like fellow social media sites Facebook and Twitter, it also serves as a great tool for bloggers and writers. Yesterday, Google announced that it is bolstering its social media service... Continue reading at Betanews
[ Betanews | 2013-09-10 00:00:00 UTC ]
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Model Lily Cole, journalist Jon Snow and "Britain's Got Talent" judge Amanda Holden... Continue reading at The Bookseller
[ The Bookseller | 2013-09-09 00:00:00 UTC ]
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SAN FRANCISCO — As part of its increasingly aggressive moves to get more people to use Google+ and to keep Facebook and Twitter from dominating the social networking business, Google is rolling out two new tools that it says will help authors and publishers build a bigger audience on the Web. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-09-09 00:00:00 UTC ]
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San Diego-based b-to-b publisher Wells Media, true to plan, has followed the February launch of its CarrierMangement.com site with a Continue reading at Folio Magazine
[ Folio Magazine | 2013-09-06 00:00:00 UTC ]
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Looks like Amazon is making good use of its Goodreads acquisition. When it debuted the latest Kindle e–reader Tuesday, among the features and specs touted––faster processor, higher–contrast screen, next–gen light––was Goodreads integration, giving readers a built–in community of 20 million to... Continue reading at Fast Company
[ Fast Company | 2013-09-04 00:00:00 UTC ]
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When Amazon launched AutoRip, we looked at our bookshelves and wished that us readers would get something similar. Fortunately, the company had the same idea, and is now announcing Kindle Matchbook. In short, if you've bought one of 10,000 selected titles from Amazon, you'll be entitled to snag... Continue reading at Engadget
[ Engadget | 2013-09-03 00:00:00 UTC ]
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Random House has launched "The Happy Foodie" website, together with a newsletter and... Continue reading at The Bookseller
[ The Bookseller | 2013-09-02 00:00:00 UTC ]
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Hearst is preparing to launch a digital weekly edition of monthly men's magazine Esquire this week, in an attempt to appeal to younger readers and stem double-digit circulation falls. Continue reading at Media Week
[ Media Week | 2013-09-02 00:00:00 UTC ]
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Adweek: Tell me about BuzzFeed’s Social Storytelling program, which you launched in May. Jon Steinberg: It’s very much evocative of the kind of authorization and training programs that we did when I was at Google [where Steinberg was strategic partner development manager on the company’s small... Continue reading at AdWeek
[ AdWeek | 2013-08-30 00:00:00 UTC ]
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