Google AMP officially launched today, and the search giant's new feature promises to help some mobile pages load more quickly and combat ad fraud. AMP stands for Accelerated Mobile Pages, an open-source project that's supported by major publishers like Daily Mail, social platforms such as Twitter and LinkedIn, and advertising networks including OpenX. Downloading mobile websites can be a tedious experience plagued by pages that are built with too much code, which annoys viewers and ultimately hurts Google's ad business. AMP tackles the code-overload issue and brings AMP-approved news articles to the top of search results on smartphones. When readers click on such a link, the page appears almost instantly. In addition to Daily Mail, The New York Times, The Huffington Post, New York Post, New York Daily News, Vox and The Wall Street Journal are using AMP to build their articles. Google distributes them, but the content is hosted by the publisher. Google AMP appears to be a counter move to Facebook's Instant Articles, which lets readers on the social network view an entire story without leaving the site. "Publishers are already dealing with a fragmented content ecosystem with just their own properties—desktop site, mobile site, mobile app," said Yaniv Makover, CEO of software maker Keywee. "Now with Google AMP and Facebook Instant Articles, the fragmentation becomes even greater, and it could ultimately affect readers as they may not get the same experience depending on... Continue reading at 'AdWeek'
[ AdWeek | 2016-02-24 00:00:00 UTC ]
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Industry members have welcomed the confirmation this morning (1st July) of the Penguin Random... Continue reading at The Bookseller
[ The Bookseller | 2013-07-01 00:00:00 UTC ]
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This morning Upworthy.com, which crested at 30 million unique visitors in May thanks to a runaway viral hit, announced that they've started piloting sponsored posts to generate revenue, and shared with Fast Company a bit of their secret sauce. Founded 14 months ago by Moveon.org's Eli Pariser... Continue reading at Fast Company
[ Fast Company | 2013-07-01 00:00:00 UTC ]
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News Corp.’s long-awaited split is official. Rupert Murdoch’s media behemoth Friday completed the separation of its entertainment from its news and information businesses into two publicly traded companies. The new News Corp (spelled with no period, differentiating it from the previous... Continue reading at AdWeek
[ AdWeek | 2013-06-29 00:00:00 UTC ]
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Rupert Murdoch's media empire, News Corporation, officially separates into two companies, splitting its publishing arm from its entertainment division. Continue reading at BBC News
[ BBC News | 2013-06-29 00:00:00 UTC ]
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Rupert Murdoch bowed to investor pressure to split his six-decade-old publishing business from the rest of News Corp. (NWSA)’s media empire. Now it’s time for the newspaper unit to prove it can make it on its own. The publishing ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-06-28 00:00:00 UTC ]
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Rupert Murdoch's media empire News Corp is in the process of being split into separate publishing and entertainment companies. Continue reading at BBC World
[ BBC World | 2013-06-28 00:00:00 UTC ]
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In what is being called "an unprecedented show of solidarity," hundreds of Europe's leading publishers have joined forces to call on European Commission Vice President Joaquín Almunia to reject outright the draft measures offered by Google to end their abusive practices. Continue reading at Media Week
[ Media Week | 2013-06-26 00:00:00 UTC ]
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From Fairchild Fashion Media’s NowManifest to Lucky magazine’s Style Collective, media companies have been snapping up bloggers left and right for the past several years. Now, female-focused digital company Popsugar is launching its own blogger network, Popsugar Select. The network launched... Continue reading at AdWeek
[ AdWeek | 2013-06-26 00:00:00 UTC ]
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Waterstones is to pull out of its Wakefield shopping centre location when the mall redevelops... Continue reading at The Bookseller
[ The Bookseller | 2013-06-26 00:00:00 UTC ]
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June 21, 2013, ATLANTA, GA – Southern Newspaper Publishers Association launched a re-designed website this week designed to serve the needs of newspaper executives by providing a new source of ideas, solutions, resources and information. ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-06-24 00:00:00 UTC ]
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Children's laureate Malorie Blackman has launched the Tesco Bank Summer Reading Challenge... Continue reading at The Bookseller
[ The Bookseller | 2013-06-20 00:00:00 UTC ]
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News Corp. (NWSA)’s publishing spinoff began trading today at a market value of about $9.1 billion, one-seventh the size of the entertainment side of the media empire, underscoring the business’s growth challenges. The &ldqu ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-06-20 00:00:00 UTC ]
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Magzter, an online store front for digital magazines, is to launch an ebook store with a planned... Continue reading at The Bookseller
[ The Bookseller | 2013-06-18 00:00:00 UTC ]
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As print magazine and book publishers struggle to stay afloat, Not Safe For Work, a print magazine and news startup in Las Vegas, has raised $250,000 in seed funding from Base Ventures, VentureWire has learned. The company offers a monthly print ma ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-06-17 00:00:00 UTC ]
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Augmented reality plays are usually rolled out one title at a time, but Meredith has launched the enhanced execution across its entire Parents Network, linking them with a single app. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-14 00:00:00 UTC ]
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Fleeting magazine, an online literary journal which publishes short stories and writer interviews... Continue reading at The Bookseller
[ The Bookseller | 2013-06-11 00:00:00 UTC ]
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After remaining quiet on the hardware front for years, Amazon.com's China business has finally brought the company's Kindle tablet and Kindle e-reader to the country. On Friday, both the Kindle Fire HD and Kindle Paperwhite went on sale through the company's site in the country. The Kindle... Continue reading at PC World
[ PC World | 2013-06-07 00:00:00 UTC ]
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The latest from PublishNews Brazil includes the announcement Saraiva has launched a self-publishing platform and Abril Media Group has acquired ebook aggregator Xeriph. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-07 00:00:00 UTC ]
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The incoming boss of News Corporation's publishing business believes there are reasons to be optimistic about the print industry as its newspapers are reshaped for the digital age. Robert Thomson, who will head the 'new News Corp' once ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-06-06 00:00:00 UTC ]
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Ending an article is no problem in print: You get to the bottom and the reader knows to turn the page. A reader’s next step is less defined online. They may stick with you, but it’s more likely they’ll leave. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-05 00:00:00 UTC ]
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#infinite scroll