While most people associate Android with text-messages, Google hopes you will think of it in another "text" aspect too -- textbooks. Today, Google announces that it is bringing textbooks to the Play Store. The company has partnered with all five major textbook publishers -- Cengage, Wiley, Pearson, McGraw-Hill and Macmillan. This is a huge win for students, as they will no longer have to carry a large backpack full of books (chiropractors should be worried). Google will also be giving students' wallets some relief -- while they can buy textbooks at normal price, they can also rent them for six… [Continue Reading] Continue reading at 'Betanews'
[ Betanews | 2013-07-25 00:00:00 UTC ]
News tagged with:
#google announces
#play store
#normal price
Thrill to the sight of Obi-Wan Kenobi and Luke Skywalker raising a toast in honor of Sir Alec Guiness's birthday!Today in vaguely surreal photographs: Peter Mayhew, the 7'3" actor and mainstay of the traveling sci-fi/comic book convention circuit whose claim to fame is being the man inside the... Continue reading at Fast Company
[ Fast Company | 2014-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#star wars
The demand for print advertising continued to fall in 2013, but the pace of those losses has slowed, according to a year-end report from the MPA-The Association for Magazine Media. Total ad pages for the 207 consumer magazines tracked fell 4.1 percent year-over-ye Continue reading at Folio Magazine
[ Folio Magazine | 2014-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine media
Plus dealing with misogynistic trolls, China Telecom cuts iPhone cost, Schneier's new job, Rockstar's sale, and moreA burst of 8 links for you to chew over, as picked by the Technology teamWhen misogynist trolls make journalism miserable for women >> The AtlanticConor Friedersdorf: As a... Continue reading at The Guardian
[ The Guardian | 2014-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pinboardto suggest
#microsoftapplegooglecharles arthurtheguardian
#@gdntech
In a filing with the district court, the Authors Guild gave notice that it is appealing Judge Denny Chin’s to dismiss its copyright suit over Google’s library scanning program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#district court
#copyright suit
Open sharing has been around forever, accelerating progress in diverse fields. Computing (e.g., Homebrew Computer Club), code (open source), and even academic publishing ("open access", which goes beyond peer review) are just a few that have multiplied their social impact thanks to this... Continue reading at Wired
[ Wired | 2013-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#creative potential
#academic publishing
#open access
#peer review
#social impact
#central role
Ad units in magazines' iPad editions climbed 16% in 2013, according to a report out Monday by MPA-The Association of Magazine Media and Kantar Media.The report, which looked at 69 magazines with monitored print and iPad editions, is a hopeful sign for traditional publishers stymied by secular... Continue reading at Advertising Age
[ Advertising Age | 2013-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad units
#magazine media
#kantar media
#ipad editions
#hopeful sign
#ad pages
#print editions
#roughly flat
Plus what the Google Books settlement enables, Python v R, what Nokia should do next, and moreA burst of 9 links for you to chew over, as picked by the Technology teamDIY toilet paper tube organizer is ugly, but it's a helluva cable organizer >> LifehackerIf you are a tech head, you've... Continue reading at The Guardian
[ The Guardian | 2013-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ars technica
#pinboardto suggest
#@gdntech
#microsoftapplegooglecharles arthurtheguardian
The New York Times is still the gold standard of publishers. Its embrace of native advertising is an important step in legitimizing this modernized version of the advertorial. Importantly, the Times is also looking to impose far more rigid standards that are currently used throughout the... Continue reading at Digiday
[ Digiday | 2013-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#gold standard
#native advertising
#important step
#modernized version
#publishing world
The mobile ad world has become one of haves and have nots. The Wall Street Journal concentrates on the haves, the platforms like Facebook, but the world of publishers isn’t so luckily.The post Reality Check: Mobile Ads Have a Way to Go appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2013-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#reality check
#mobile ads
Paul Rudd is to star as Ant-Man, the latest Marvel comic book hero to get the big screen treatment. Continue reading at BBC News
[ BBC News | 2013-12-19 00:00:00 UTC ]
More news stories like this |
After swinging the ax on about 75 employees Thursday — several of them top executives in the advertising group — Martha Stewart Living Omnimedia has promoted Amy Wilkins to head of advertising, sales and marketing, the company said Friday.Ms. Wilkins, the publisher of Martha Stewart Weddings,... Continue reading at Crains New York
[ Crains New York | 2013-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing revenues
#ad pages
#keen eye
#meredith corp
Online paywalls are helping some newspaper and magazine websites increase the ad rates they charge, according to a new report from the Online Publishers Association.It's a hopeful sign for publishers that have hesitated to erect paywalls, despite the potential to generate new revenue from... Continue reading at Advertising Age
[ Advertising Age | 2013-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#subscription models
#negative impact
#including time
As the banner ad loses its luster, online publishers from BuzzFeed to Quartz are turning to units that capture the look and feel of the host site's content. The purists say that truly native advertising can't be scaled without losing its bespoke (read: expensive) feel. No wonder, then, that a... Continue reading at AdWeek
[ AdWeek | 2013-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#human touch
#including aol
#global marketing
Alt-week takes a look at the best science and alternative tech stories from the last seven days. Don't pack your bags just yet, but Hubble has found indirect evidence of water on five different planets -- a lot of it, in some cases. Bigger brains ... Continue reading at Engadget
[ Engadget | 2013-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#google books
A number of new developments and new technologies suggest that custom textbook publishing is on the cusp of a boom not seen since the early 1990s. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#custom textbooks
#technologies suggest
#early 1990s
Big publishers have a natural advantage over smaller competition. Increased purchasing power, data collection and cross-marketing opportunities are a few of the perks of having multiple magazines in different markets. The ability to experiment and make mistakes is a less tangible, but equally... Continue reading at Folio Magazine
[ Folio Magazine | 2013-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#playing field
#big publishers
#natural advantage
#data collection
Facebook is being more blunt about the fact that marketers are going to have to pay for reach.If they haven't already, many marketers will soon see the organic reach of their posts on the social network drop off, and this time Facebook is acknowledging it. In a sales deck obtained by Ad Age that... Continue reading at Advertising Age
[ Advertising Age | 2013-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#falling short
#buy ads
#big shift
Amazon has been prising open the wallets of Australian consumers for years – but what will its local push on Kindle mean for readers, writers and publishers?Ben Eltham Continue reading at The Guardian
[ The Guardian | 2013-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book industry
On November 14, Judge Denny Chin dismissed the long-running Authors Guild suit against Google, ruling that the digitization of books for Google Book Search is fair use. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#google books
The European Commission's call today for stronger data privacy protections could help the web's biggest data collectors like Google and Facebook fight data requests from the U.S. government.As expected, the Commission published a collection of recommendations for stronger data protections,... Continue reading at Advertising Age
[ Advertising Age | 2013-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#european commission
#commission published
#general mills