‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation

What's done to help sell standard books, but not to help sell books in translation? In a telling interview, Chad Post talks about differences in marketing. The post ‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-02-02 00:00:00 UTC ]
News tagged with: #translation appeared #marketing books #chad post #sell books

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The Miniaturist is Specsavers Book of the Year

Jessie Burton's The Miniaturist (Pan Macmillan) has been crowned the Specsavers Book of the Year for 2014 after a public vote. Continue reading at The Bookseller

[ The Bookseller | 2014-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jessie burton #public vote


On French and German Attitudes to Book Prices

The French and German attitudes toward book prices originate in their long-standing cultural view on the importance of books as a bastion of culture. The post On French and German Attitudes to Book Prices appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book prices


The Miniaturist voted book of the year

Jessie Burton's debut novel The Miniaturist comes top of a public vote to be named Specsavers Book of the Year. Continue reading at BBC News

[ BBC News | 2014-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jessie burton #public vote


Publishing Sales Execs Consider the Future of Book Pricing

A trio of international publishing sales executives reflect on the different attitudes toward book pricing across the world, wondering what the future holds. The post Publishing Sales Execs Consider the Future of Book Pricing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #future holds


10 Must-See Digital Marketing Stats From the Week: Dec. 15-19

Here are this week's 10 most intriguing numbers from the digital marketing space, including data about what's currently on the minds of brand marketers and a few eyebrow-raising social media stats. 1. Facebook's video spigot has apparently opened dramatically in recent weeks. In September, the... Continue reading at AdWeek

[ AdWeek | 2014-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social platform #video channel


Book Review: What If?: Serious Scientific Answers to Absurd Hypothetical Questions

Here is a book review of Randall Munroe's What If? Serious Scientific Answers to Absurd Questions. Overall, a great book. I recommend it. The post Book Review: What If?: Serious Scientific Answers to Absurd Hypothetical Questions appeared first on WIRED. Continue reading at Wired

[ Wired | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book review #scientific answers #randall munroe #great book


ALM Buys Kennedy Consulting, Branches Out From Legal Market

 ALM, formerly known as American Lawyer Media, is the largest B2B publisher in the legal market, but it's branching out with its latest acquisition. Continue reading at Folio Magazine

[ Folio Magazine | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest acquisition


New Books Rule In November

David Foenkinos’s "Charlotte," the story of a German painter who died at Auschwitz at the age of 26, rose six spots to hit #1 on France’s fiction list in November. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hit #1 #fiction list


New Press Eyes U.S. Market From Thailand

In 2012, Cali Dawson and Gordon Ross, a pair of expats living in Bangkok, made plans to start a new publishing company in Thailand. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
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Germany's Thalia 'off the market'

Less than four weeks after Advent appointed the investment bank Macquarie to find a buyer for its German bookselling operation Thalia, the US investor has reportedly taken the chain off the market because none of the interested parties was prepared to pay the asking price.   According to... Continue reading at The Bookseller

[ The Bookseller | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interested parties


Book Clubs Boost Scholastic in Q2

Led by a 14% increase in its children’s book publishing and distribution business, revenue at Scholastic rose 7% in the second quarter ended November 30, 2014 compared to the same period last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #14% increase #book publishing #distribution business


Reading Post bids a print farewell and welcomes an online future

Final issue of a paper that Trinity Mirror is transforming into a digital-only publicationSo it’s farewell to the Reading Post, which has just published its final issue after its owner, Trinity Mirror, decided to stop publishing its newsprint version.The paper marks its inky end with a front... Continue reading at The Guardian

[ The Guardian | 2014-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newsprint version #christmas tree #ll find


These Were Tumblr's Top 20 Sponsored Posts of 2014

Since Tumblr first introduced in-stream sponsored posts in Spring 2013, more than 300 paid advertisers have gotten on board. The brand publishers contribute to an ecosystem of content creators and users who have posted more than 98.4 billion items, at an average rate of 83.3 million posts a day.... Continue reading at AdWeek

[ AdWeek | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #makes sense #time spent #marketing director #company decided


Dear Reader by Paul Fournel review – an elegy for the printed book

A charming French novel about an old-school publisher trying to get to grips with the digital ageAt more than one point in this novel I found myself asking: could this be any more French? Early on we meet a character described thus: “She used to be incredibly good-looking and now at... Continue reading at The Guardian

[ The Guardian | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #electronic readers #attention span #tax breaks


Books of the Year: Newspaper review round-up

Last year marked our first round up of the numerous “books of the year” features across the media. It saw a total of 660 books being touted by various critics, writers and celebrities. This year, our spreadsheet collating the reviews boasts 910 titles that have been recommended across several... Continue reading at The Bookseller

[ The Bookseller | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year features #year marked


Blinkist Condenses Nonfiction Books to 15-Minute Audiobooks

Berlin-based Blinkist condenses nonfiction books down to key points called blinks and is offering an app that delivers books as 15-minute audio summaries. The post Blinkist Condenses Nonfiction Books to 15-Minute Audiobooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-16 00:00:00 UTC ]
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Harris to chair Costa Book of the Year judges

Author Robert Harris will chair the judging panel for the 2014 Costa Book of the Year. He will be joined by writers Maggie O’Farrell, Bernadine Evaristo, Jonathan Stroud, Owen Sheers and Wendy Moore, actress Dame Diana Rigg, the BBC’s economics editor Robert Peston, and actress Samantha... Continue reading at The Bookseller

[ The Bookseller | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jonathan stroud #owen sheers #costa book #category winners


Should the Young Adult Book Category Be Rebranded?

The book term 'young adult' is generally disliked by both teen readers and adult fans. But is there a better alternative? The post Should the Young Adult Book Category Be Rebranded? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young adult #teen readers #adult fans


Mantel attacks Thatcher book critics

Hilary Mantel says criticism of the BBC's decision to broadcast her short story The Assassination of Margaret Thatcher is "froth and bile". Continue reading at BBC News

[ BBC News | 2014-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hilary mantel #short story #margaret thatcher


E-Book Legal Restrictions Are Screwing Over Blind People

For more than a decade, the visually-impaired have been locked in an excruciatingly slow and circuitous battle against US copyright laws. The post E-Book Legal Restrictions Are Screwing Over Blind People appeared first on WIRED. Continue reading at Wired

[ Wired | 2014-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blind people #copyright laws