‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation

What's done to help sell standard books, but not to help sell books in translation? In a telling interview, Chad Post talks about differences in marketing. The post ‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-02-02 00:00:00 UTC ]
News tagged with: #translation appeared #marketing books #chad post #sell books

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How content providers can take on piracy in emerging markets -- and win

The recent news that musicians in Europe are making more from Spotify royalties than via iTunes is a big deal for all content producers. It may be a defining moment in the ongoing competition between subscription services and pay-as-you go digital downloads in the West. The same struggle is... Continue reading at Betanews

[ Betanews | 2014-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #defining moment #subscription services #digital downloads #emerging markets #make money


Int’l Voices, NBA Authors Star at Miami Book Fair

The Miami Book Fair featured numerous international voices — from Haiti to Germany — as well as all of the 2014 National Book Award winners and finalists. The post Int’l Voices, NBA Authors Star at Miami Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-24 00:00:00 UTC ]
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International Hot Book Properties: Week of November 24, 2014

Among the books generating buzz in international publishing circles this week are the debut by a German screenwriter, a novel that has won a Dutch literary prize, and a Spanish bestseller that has just sold for film. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spanish bestseller


Three thrillers to Orenda Books

New independent publisher Orenda Books has made a flurry of new acquisitions since launching just last month. Orenda Books founder Karen Sullivan has acquired world English language rights for Canada-Australia writer Paul E Hardistry’s debut eco-thriller The Abrupt Physics of Dying. The book... Continue reading at The Bookseller

[ The Bookseller | 2014-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #orenda books


Ladybird to drop gender-labelling of books

Penguin Random House’s Ladybird imprint will no longer publish books labelled “for boys” and “for girls”, in response to a campaign by Let Toys Be Toys. Ladybird has previously published books such as Ladybird Favourite Fairy Tales for Girls and Ladybird Favourite Stories for Boys. The Let... Continue reading at The Bookseller

[ The Bookseller | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ladybird imprint #encourage publishers


Ursula Le Guin shines at National Book Awards

The 65th National Book Awards took place in frigid New York last night (19th November), but the literary establishment donned finery and dinner jackets to the Wall Street venue undaunted by the cold. Perseus c.e.o. David Steinberger noted that this was “the largest crowd” he had addressed in his... Continue reading at The Bookseller

[ The Bookseller | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest crowd


Book Deals: Week of November 24, 2014

Pearson creates ‘Distress’ at Norton and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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National Book Awards go to Phil Klay's 'Redeployment,' Evan Osnos's 'Age of Ambition'

Jacqueline Woodson won the young people's literature prize for her book 'Brown Girl Dreaming,' while Louise Glück was the recipient of the poetry award for her work 'Faithful and Virtuous Night.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #phil klay #literature prize #poetry award


Ladybird drops 'boys and girls' books

One of the leading children's publishers, famed for its classic Peter and Jane reading scheme, is to drop gender branding from its books. Continue reading at BBC News

[ BBC News | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading children #classic peter


PW Picks: Books of the Week, November 24, 2014

This week: the final recollections of Charles Dickens, an eye-opening portrait of the South, and a punk rock memoir. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #charles dickens


Neil Gaiman, Daniel Handler team up to distribute books in New York City

The two handed out National Book Award nominees as well as their own books in advance of the NBAs ceremony. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribute books #neil gaiman


5 Tips for Editing Literary Works in Translation

Three top US book editors and one translator share their top tips for working with and editing literary translations. The post 5 Tips for Editing Literary Works in Translation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-21 00:00:00 UTC ]
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Shanghai Children's Book Fair Draws Crowds

The first two days of the 2014 China Shanghai International Children’s Book Fair (CCBF) featured many booths packed with exhibitors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shanghai children


The National Book Awards

The 65th annual National Book Awards were held on November 19 at Cipriani Wall Street, in a ceremony emceed by Daniel Handler (aka Lemony Snicket). Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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Reinventing Book Printing: The Next Generation of Custom Textbooks

A number of new developments and new technologies suggest that custom textbook publishing is on the cusp of a boom not seen since the early 1990s. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #custom textbooks #technologies suggest #early 1990s


What Every Tech-Savvy Marketer Should Know About the Future of Programmatic Advertising

Premium programmatic is a hot concept, and it's catching on. The ad industry's top brands are embracing more automation for digital campaigns—Cadillac, Tory Burch, CBS—and publishers are too. Instead of open exchanges where low-quality advertisers compete for low-quality Web inventory, a more... Continue reading at AdWeek

[ AdWeek | 2014-11-20 00:00:00 UTC ]
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Macmillan wins at Chinese children’s book awards

Macmillan’s UK and US divisions both won best picture book awards today (19th December) at the Chen Bochui International Children’s Awards in Shanghai, China. The awards took place on the eve of the Shanghai Children’s Book Fair (CCBF) 2014. It is the first year publishers outside China have... Continue reading at The Bookseller

[ The Bookseller | 2014-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book awards #shanghai children #chinese children


BiblioBoard, Bestselling Authors Partner on Library E-books

Dubbed the “Indie Rock Stars” module, the program will launch with the participation of some 90 authors, and will include at least 18 New York Times bestselling books and more than 30 award-winning novels. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library e-books


Shanghai Children’s Book Fair: Bigger, Better, Busier

The three-day event runs from November 20 to 22 at the Shanghai World Expo Exhibition Centre. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shanghai children #book fair


Four Pearson titles on Management Book of Year Prize shortlist

Social purpose is one of the key themes behind the shortlist for the Management Book of the Year Prize. Presented for the past five years by the Chartered Management Institute and the British Library, and supported by the Henley Business School, the £5,000 prize is given to the best book on... Continue reading at The Bookseller

[ The Bookseller | 2014-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #management book #year prize #key themes #british library