GfK MRI Launches Digital Ad Measuring Service

To address the growing need for accountability in digital marketing, GfK MRI has launched a syndicated service called Starch Digital. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
News tagged with: #digital marketing #gfk mri

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News Corp parts ways with chief digital officer Jonathan Miller

News Corporation is parting company with chief digital officer Jonathan Miller at the end of September, ahead of the separation of its publishing and entertainment business. Continue reading at Media Week

[ Media Week | 2012-08-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #entertainment business #news corporation


First UK Nook Christmas could see digital 'step change'

Analysts have predicted that this Christmas could herald a "real step change" for... Continue reading at The Bookseller

[ The Bookseller | 2012-08-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #step change


Orchard to launch Sea Quest in 2013

Hachette Children’s imprint Orchard Books is to launch a Beast Quest spin-off series,... Continue reading at The Bookseller

[ The Bookseller | 2012-08-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hachette children


Amazon launches India Kindle store

Amazon has opened an India Kindle store on Amazon.com, as well as launching the device for sale... Continue reading at The Bookseller

[ The Bookseller | 2012-08-22 00:00:00 UTC ]
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Hot Key hires Orringer, extends digital

Hot Key Books has hired Amy Orringer as digital coordinator as the children's publisher... Continue reading at The Bookseller

[ The Bookseller | 2012-08-22 00:00:00 UTC ]
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Amazon launches India Kindle Store, swap rupees for good reads

Indian consumers haven't been cut off from Amazon's world of ebook goodies, but their experience is about to get a lot more native with the launch of a local Kindle Store. The prices of over a million books are now available in rupees, and if you're in need of hardware, the latest bare-bones... Continue reading at Engadget

[ Engadget | 2012-08-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #kindle app #million books #good reads


Moscow Evening Newspaper Re-launches Print and Online Editions with vjoon K4

vjoon, a leading provider of cross-media publishing solutions and global reseller of Adobe® Digital Publishing Suite, announced today that Vechernyaya Moskva, one of the most popular Moscow newspapers with a rich heritage, was re-launched suc ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #announced today #leading provider


German Publisher Axel Springer Launches its First Mobile and Table Editions for its Weekly Sport Bild

There is no doubt that it is easier to publish a tablet edition if your publication is a monthly, as opposed to either a daily or weekly. That is why most daily newspapers have chosen to either go the replica edition route, or else build apps that ta ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tablet edition #daily newspapers


Condé Nast's Latest Digital Move

Magazine publishers have been criticized for being slow to meet advertisers’ demands for performance metrics, but Condé Nast is taking a step in that direction with an investment in Flite, a cloud-based platform that lets brands measure and adjust their ads in real time. Condé Nast has been a... Continue reading at AdWeek

[ AdWeek | 2012-08-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital advertising #digital revenue #print advertising #greater emphasis #digital offerings


M&B launches campaign building on erotica 'revolution'

Romance specialists Mills & Boon has launched its first billboard advertising campaign,... Continue reading at The Bookseller

[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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Michael Joseph to launch ebook short from Keyes

Michael Joseph is launching a digital campaign to support publication of The Mystery of Mercy... Continue reading at The Bookseller

[ The Bookseller | 2012-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #support publication #digital campaign #michael joseph


Rupert Murdoch's News Corp Launches Anti-Corruption Review

Rupert Murdoch's News Corporation has launched a review of anti-corruption controls in several of its publishing arms, including News International in London. Murdoch told News Corp staff in a memo on Wednesday that the company recently launched ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing arms #news corporation #rupert murdoch


Sheffield libraries under threat as consultation launched

Libraries could face closure as Sheffield City Council looks to make savings in its annual budget... Continue reading at The Bookseller

[ The Bookseller | 2012-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #make savings #face closure #sheffield libraries


BA launches bookshop-finder web function

The Booksellers Association has created a search button for host websites which will direct book... Continue reading at The Bookseller

[ The Bookseller | 2012-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #booksellers association


The Daily Beast’s Digital Challenge

In 2008, The Daily Beast launched as an ambitious online effort by magazine legend Tina Brown. That effort took a detour two years ago, when it merged with old-line print publication Newsweek. The result is a publication that has crafted a model tha ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #daily beast


Pearson launching degree course

International publisher Pearson is setting up a college in the UK to teach degree courses, a first for a FTSE 100 company. Continue reading at BBC News

[ BBC News | 2012-08-14 00:00:00 UTC ]
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Trade gears up for J K Rowling launch

Little, Brown says it has designed a unified international marketing campaign for J K Rowling... Continue reading at The Bookseller

[ The Bookseller | 2012-08-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #trade gears #rowling launch


Transworld Ireland launches new imprint

Transworld Ireland has launched a new imprint, Doubleday Ireland, aiming to "discover... Continue reading at The Bookseller

[ The Bookseller | 2012-08-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #doubleday ireland #transworld ireland


Digital market 'not yet there' for illustrated

Illustrated publishers say the digital market is yet to take off for their businesses, with... Continue reading at The Bookseller

[ The Bookseller | 2012-08-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital market


News Corp restructures digital magazine

News Corp's digital tablet magazine The Daily is letting go of 50 employees, around 29 per cent of its total, as it streamlines production to focus on its most popular features. Continue reading at Stuff

[ Stuff | 2012-08-01 00:00:00 UTC ]
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