GfK MRI Launches Digital Ad Measuring Service

To address the growing need for accountability in digital marketing, GfK MRI has launched a syndicated service called Starch Digital. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
News tagged with: #digital marketing #gfk mri

Other news stories related to: "GfK MRI Launches Digital Ad Measuring Service"

Kobo to launch in Japan

Kobo will launch in Japan later this month, selling the Kobo Touch for ¥7,980 (£65).... Continue reading at The Bookseller

[ The Bookseller | 2012-07-02 00:00:00 UTC ]
More news stories like this |

Ebury launches SFF Del Rey imprint

Ebury's new science-fiction and fantasy imprint, Del Rey, which shares its name with the... Continue reading at The Bookseller

[ The Bookseller | 2012-07-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #del rey #fantasy imprint

Steep rise in digital revenues at CUP

Cambridge University Press has seen its digital revenues rise 70% over the past year to account... Continue reading at The Bookseller

[ The Bookseller | 2012-06-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital revenues

Digital Sales Up 38% at B&N

Sales of what has been Barnes & Noble’s core business for most of its history—“tangible” books, music, movies, rentals, and newsstand—made up 66% of the chain’s total revenue in the fiscal year ended April 28, 2012, according to figures published in the company’s annual report. Sales in the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #product mix #digital devices #annual report #figures published

Google Launches Nexus 7 Tablet Starting at $200

Google took a cue from Amazon's Kindle Fire announcing the Nexus 7 tablet optimized for content from Google Play including books, games, TV shows, movies, apps, and magazines. Continue reading at PC World

[ PC World | 2012-06-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tv shows

Guinness to release digital-only title

Guinness World Records is launching its first digital-only title next week, Totally Bonkers... Continue reading at The Bookseller

[ The Bookseller | 2012-06-28 00:00:00 UTC ]
More news stories like this |

Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad tech #magazine websites

Sage launches e-bookstore

Academic press Sage has launched an e-bookstore, part of its online social science platform Sage... Continue reading at The Bookseller

[ The Bookseller | 2012-06-21 00:00:00 UTC ]
More news stories like this |

S&S launches online crime community

Simon & Schuster has launched new microsite The Dark Pages, intended to be an online crime... Continue reading at The Bookseller

[ The Bookseller | 2012-06-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #simon schuster

More Tablet Owners Want Free Apps, With Ads, Instead of Paid

Both the number of people who use tablets and usage per tablet user are exploding. But tablet users' appetite for paid apps isn't following the trend. A new study commissioned by the Online Publishers Association found that 54% of tabl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #study commissioned #tablet users #tablet user #free apps

B&N Nook digital business up 45%

Barnes & Noble has reported revenues for its Nook digital business for $933m for the full... Continue reading at The Bookseller

[ The Bookseller | 2012-06-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #barnes noble

The Media Equation: Huffington Magazine Continues Digital Media’s Incursion

Arianna Huffington speaking at the party last week for Huffington, the new iPad weekly magazine. Continue reading at The New York Times

[ The New York Times | 2012-06-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media equation

Hardman and Swainson launch new agency

Literary agents Caroline Hardman and Joanna Swainson, former colleagues at Christopher Little,... Continue reading at The Bookseller

[ The Bookseller | 2012-06-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #joanna swainson

Waterstones launches summer campaign

Waterstones has today (12th June) launched a buy-one-get-one-half-price (BOGOHF) Summer Reading... Continue reading at The Bookseller

[ The Bookseller | 2012-06-12 00:00:00 UTC ]
More news stories like this |

Bloomsbury launches cycling imprint

Bloomsbury has launched a new imprint, Rouleur Books, in partnership with specialist cycling... Continue reading at The Bookseller

[ The Bookseller | 2012-06-12 00:00:00 UTC ]
More news stories like this |

French rival to Apple's Newsstand launches in UK

Lekiosk, a digital magazine newsstand app, has launched in the UK and is offering subscriptions to around 100 titles from publishers including Condé Nast, Immediate Media and Dennis. Continue reading at Media Week

[ Media Week | 2012-06-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #offering subscriptions