Publishers controlling merchandise rights to their brands and characters are starting to experiment with print-on-demand-licensed products through partners such as CafePress, Zazzle, MashOn, and Ty’s Toy Box. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2013-01-26 00:00:00 UTC ]
Businesses should not underestimate the power of personal one-to-one connections with consumers, Joe McEwan, head of digital and communities at drinks company Innocent has advised delegates to the IPG Spring Conference. Continue reading at The Bookseller
[ The Bookseller | 2017-02-09 00:00:00 UTC ]
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Simon & Schuster has acquired world rights in all formats to a yet-to-be-titled new book by Hillary Rodham Clinton that will reflect on her experiences during the 2016 presidential election. The book is slated to publish under the S&S trade imprint in fall 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-01 00:00:00 UTC ]
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Scandinavian publishing giant Schibsted has been centralizing its 250-strong product team over the last year. Currently, the biggest challenge the product team faces it how to give readers the right information to make informed decisions but telling it in ways that feel more personal to readers.... Continue reading at Digiday
[ Digiday | 2017-01-26 00:00:00 UTC ]
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In recognition of her determination, creativity, and energy in making Sourcebooks one of the country’s leading independent publishers, Dominique Raccah is PW’s Person of the Year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-16 00:00:00 UTC ]
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Good Housekeeping's December issue Hearst may be a 129-year-old media company, but even it's planning for a Jetsons-like future when news will be consumed through voice-controlled technology. The New York-based company has quietly launched a 10-person group called the Native and Emerging... Continue reading at AdWeek
[ AdWeek | 2016-12-02 00:00:00 UTC ]
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#mobile app
Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts... Continue reading at Digiday
[ Digiday | 2016-11-28 00:00:00 UTC ]
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#display advertising
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Chicken House m.d. Barry Cunningham, the man who acquired the manuscript for J K Rowling's Harry Potter and the Philosopher’s Stone in the late 1990s, is selling his unique edition of The Tales of Beedle the Bard at Sotheby’s. Continue reading at The Bookseller
[ The Bookseller | 2016-11-08 00:00:00 UTC ]
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Atlantic is to publish The One Who Wrote Destiny, the next novel from Nikesh Shukla, in 2018. Continue reading at The Bookseller
[ The Bookseller | 2016-10-22 00:00:00 UTC ]
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Hannah Hart's fans probably know her pretty well. After all, the YouTube star has uploaded 529 videos in the past five years. However, there have been some things she hasn't been ready to discuss with them—until now. With the release of her second book, Buffering, Hart is showing fans even... Continue reading at AdWeek
[ AdWeek | 2016-10-19 00:00:00 UTC ]
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Increasingly, companies like Google are hiring writers to give their AI a more human edge. Companies building bots for platforms like Facebook and Kik can’t really compete with the resource of these tech giants. But giving bots a personality is becoming more of a competitive advantage, companies... Continue reading at Digiday
[ Digiday | 2016-10-12 00:00:00 UTC ]
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On Sunday, I attended my funeral. It was a short ceremony, held in a small auditorium at the Los Angeles County Museum of Art. The pastor who led it made note of my professional accomplishments. He also cited my habit of eating straight out of the bulk bins at Sprouts. The ceremony ended with a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-09-02 00:00:00 UTC ]
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Michael O'Mara has signed a biography of Manchester United manager José Mourinho to publish in September. Continue reading at The Bookseller
[ The Bookseller | 2016-08-20 00:00:00 UTC ]
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Riding the success of its Put Me in the Story book personalization for children, the independent publisher Sourcebooks rolls out an offering on business-inspirational material. The post Trends: Sourcebooks Expands Book Personalization to Business Titles appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-08-02 00:00:00 UTC ]
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When Stellene Volandes was promoted in March from Town & Country’s executive style director to editor in chief, she knew that the magazine’s 170-year legacy was one of its greatest strengths. That history comes to life in T&C’s offices, headquartered on the 33rd floor of the Hearst Tower... Continue reading at AdWeek
[ AdWeek | 2016-07-13 00:00:00 UTC ]
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Rated at a suitable reading-difficulty level in the seventh year of school, Man Booker Prize winning titles are seen in an interactive filtering grid to have authors who are an average age of 49. The post Trends in Man Booker Winners: Male and Middle-Aged in Third Person appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-07-07 00:00:00 UTC ]
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Snapchat is not the easiest platform for publishers or brands, and it requires considerable resources to do it right, which is why not everyone has found a home there yet. Thrillist, for example, is hiring its first Snapchat team dedicated solely to the messaging and media app. It’s building a... Continue reading at Digiday
[ Digiday | 2016-05-27 00:00:00 UTC ]
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Goodreads Deals will offer "significant" discounts on selected ebooks keyed to the books listed in members' bookshelves Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-17 00:00:00 UTC ]
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Ask any writer, actor, or comedian about their lives, and they all say the same thing: it’s all fodder for their art. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-14 00:00:00 UTC ]
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Hannah Hart is the wildly popular, sometimes sober YouTube personality (2.3 million subscribers), and author of the New York Times bestseller "My Drunk Kitchen." Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-14 00:00:00 UTC ]
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Authors are basically storytellers who do their thing on the printed page (or on your favorite electronic device), instead of around the kitchen table or wherever people gather to swap stories. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-14 00:00:00 UTC ]
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