German publishing giant Gruner + Jahr has been experimenting with a range of different methods to reduce ad blocking levels over the last year. The latest to receive attention is its core news title Stern. For this it's gone for a mixed approach of humor and strategically placed ad blocker pop-ups. G+J's ad blocking strategist Oliver Von Wersch, who has also played a major part in the forming of the global ad blocking coalition announced last week, talks through the process. The post German publisher Gruner + Jahr’s latest ad blocking tactic: Humor appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-09-19 00:00:00 UTC ]
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Jennifer 8 Lee needed programming help to launch her publishing startup Plympton, but she didn’t have the cash. So what did she do? She got creative. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-02-14 00:00:00 UTC ]
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[PRESSWIRE] 14.02.2013 -- Meeting this week in Brussels, Members of the European Publishers Council criticised the deal between Google and French publishers clinched last week to settle the dispute over copyright, remuneration and article sni ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-02-14 00:00:00 UTC ]
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According to Fortune, the media giant is meeting with a reps from Meredith--but nothing's been confirmed. Could Time Warner be following in the steps of News Corp. and considering spinning off its publishing division? According to a report by Fortune (a Time Inc. publication), the media... Continue reading at Fast Company
[ Fast Company | 2013-02-14 00:00:00 UTC ]
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A new survey of startups, publishers and venture capitalists reveals what needs to change for the three groups to collaborate and continue to innovate the book industry. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-02-14 00:00:00 UTC ]
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A new bi-monthly magazine, World News Publishing Focus, has just been launched by the World Association of Newspapers and News Publishers (WAN-IFRA) to provide members and other readers with a professional international publication focused on the ind ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-02-14 00:00:00 UTC ]
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Penguin-owned Author Solutions Inc (ASI) has opened a self-publishing imprint called Partridge in... Continue reading at The Bookseller
[ The Bookseller | 2013-02-08 00:00:00 UTC ]
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Every day, publishing is finding new ways to connect books to readers, but few traditional publishers give as much control to their audience as Osprey Publishing, a U.K.–based military history publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-02-08 00:00:00 UTC ]
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Biz Stone's and Ev Williams's fledgling online publishing platform takes a few more social steps toward maturity. Medium, from the same minds that brought us Twitter, is already a new kind of online publishing platform...and now it's trying out a novel commenting system for published pieces:... Continue reading at Fast Company
[ Fast Company | 2013-02-08 00:00:00 UTC ]
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This months reviews of top self-published books features a witty novel about a coupon-clipping mother and her stoic daughter, and a memoir of life on the island of Malta, among several other appealing reads. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-02-07 00:00:00 UTC ]
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Digital royalty rates on ebook only lists are beginning to rise, as publishers look to grow... Continue reading at The Bookseller
[ The Bookseller | 2013-02-07 00:00:00 UTC ]
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As glad as we are that digital bookstores let authors skip the usual gatekeepers, that doesn't help much if they can't get noticed. Apple is giving those self-publishing writers more of a chance to shine with the launch of a permanent Breakout Books section in the US iBookstore. The section... Continue reading at Engadget
[ Engadget | 2013-02-06 00:00:00 UTC ]
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Just as the TV industry has developed to directly monetise content through interactive services, product placement and sponsored programmes, online publishers need to explore innovations that use more than just the space around the content, says Vibrant Media's Fiona Salmon. Continue reading at Media Week
[ Media Week | 2013-02-06 00:00:00 UTC ]
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Today, perhaps the most ambitious and aggressive community in publishing is self-publishing. How practical is it for a self-publisher to pursue licensing deals? Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-02-05 00:00:00 UTC ]
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Education secretary Michael Gove's announcement of changes to the A-Level exam system has... Continue reading at The Bookseller
[ The Bookseller | 2013-02-04 00:00:00 UTC ]
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Google's long had a contentious relationship with France. But it seems the Mountain View-based company has come up with a way to squash that problem: by throwing money at it. Taking to the company's official blog today, Chairman Eric Schmidt announced the creation of a €60 million Digital... Continue reading at Engadget
[ Engadget | 2013-02-02 00:00:00 UTC ]
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In what's become a trend, Korean publishers are opening popular bookstore cafes. Should more Western publishers follow suit or is bookselling no longer part of their DNA? Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-02-01 00:00:00 UTC ]
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Last year was a big one for publishing on Kickstarter. The Web site is the most popular crowdfunding online destination, with 1,666 projects successfully funded in the publishing category, and a total of $11,057,252 pledged. In addition, $8,482,598 was raised for comics, which are listed as a... Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-02-01 00:00:00 UTC ]
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The American Library Association has created a scorecard that asks library workers to grade publishers on the way that they are offering ebooks for lending. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-01-30 00:00:00 UTC ]
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To mark its 50th anniversary the Bologna Children’s Book Fair, will award six new prizes for publishers at the "forefront of innovation" and "creative editorial choices." Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-28 00:00:00 UTC ]
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Despite the advances in digital books and storytelling technology, Penguin executive Jeff Gomez says that publishers have so far focused on the wrong things. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-28 00:00:00 UTC ]
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