Publishers need to directly monetise content to sustain editorial

Just as the TV industry has developed to directly monetise content through interactive services, product placement and sponsored programmes, online publishers need to explore innovations that use more than just the space around the content, says Vibrant Media's Fiona Salmon. Continue reading at 'Media Week'

[ Media Week | 2013-02-06 00:00:00 UTC ]
News tagged with: #online publishers #tv industry #vibrant media

Other Publishing stories related to: 'Publishers need to directly monetise content to sustain editorial'

Publishers need to directly monetise content to sustain editorial

Just as the TV industry has developed to directly monetise content through interactive services, product placement and sponsored programmes, online publishers need to explore innovations that use more than just the space around the content, says Vibrant Media's Fiona Salmon. Continue reading at Media Week

[ Media Week | 2013-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #tv industry #vibrant media

The publishers that put their content directly on social platforms

As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday

[ Digiday | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content directly #social platforms #creating content #designed specifically

‘Scale itself isn’t that transformative’: Insights on sustainable publishing models from the Digiday Publishing Summit Europe

Publishers gathered in Milan, Italy, on March 5 – 7 to discuss revenue diversification and monetizing audiences overseas. The post ‘Scale itself isn’t that transformative’: Insights on sustainable publishing models from the Digiday Publishing Summit Europe appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post scale #publishers gathered

'PW' Taps Cevin Bryerman to Lead New Venture, PW Content Studio; Joe Murray Promoted to Publisher

Launched earlier this year, PW Content Studio is devoted to creating new experiences and offerings for the professional publishing community, including custom content and events. Murray has been with 'Publishers Weekly' for 25 years, most recently serving as v-p of sales and associate publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #associate publisher #launched earlier

Sustainability at London Book Fair: The ‘Publishing 2030 Accelerator’

A final workstream in the Publishing 2030 Accelerator project publishes its findings on London Book Fair's second day, as CFOs are introduced to the concept. The post Sustainability at London Book Fair: The ‘Publishing 2030 Accelerator’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-13 07:22:14 UTC ]
More news stories like this | News stories tagged with: #london book

At Guadalajara: Mexico’s Publishers Promote Sustainability, Social Responsibility

The Mexican book chamber's commission on sustainability and issues in diversity has gained traction, according to officials at a session at the Guadalajara Book Fair. The post At Guadalajara: Mexico’s Publishers Promote Sustainability, Social Responsibility appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-04 14:25:42 UTC ]
More news stories like this | News stories tagged with: #social responsibility #gained traction #guadalajara book

Kindle Direct Publishing Will Beta Test Virtual Voice–Narrated Audiobooks

Amazon's self-publishing arm has begun a beta test on technology allowing KDP authors to produce audiobook versions of their e-books using virtual voice narration. The audiobooks will be available wherever Audible titles are sold. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #beta test #audiobook

Self-publishers must declare if content sold on Amazon’s site is AI-generated

Retailer announces new rules for its Kindle Direct Publishing forum after complaints about AI-produced works being sold under human writers’ namesAmazon has introduced new rules and guidance for Kindle books generated by artificial intelligence tools, including the requirement that authors... Continue reading at The Guardian

[ The Guardian | 2023-09-11 17:08:53 UTC ]
More news stories like this | News stories tagged with: #company announced #beginning today #self-publish #kindle

CONTEC Mexico: ‘Is the Publishing Industry Sustainable?’

In his opening keynote at CONTEC Mexico, Hugo Setzer has encouraged publishers to join the SDG Publishers Compact and work together. The post CONTEC Mexico: ‘Is the Publishing Industry Sustainable?’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-05 19:17:56 UTC ]
More news stories like this | News stories tagged with: #contec mexico #opening keynote #hugo setzer #publishing industry

The Guardian view on Bloomsbury’s success: publishing wizardry | Editorial

The Harry Potter publisher ascribes its record profits to a hunger for affordable diversion. That’s the magic of booksIn the gloom of a UK economy teetering on the edge of recession, a glittering puff of smoke wafted up last week from the publisher that will for ever be associated with Harry... Continue reading at The Guardian

[ The Guardian | 2023-06-04 17:25:05 UTC ]
More news stories like this | News stories tagged with: #record profits #uk sales #cut back #guardian view #jk rowling #boy wizard #nigel newton #ebooks #harry potter

Venezuela's Editorial Dahbar Receives 2022 AAP International Freedom to Publish Award

The AAP cited the Venezuelan publisher for exhibiting "tremendous courage and commitment in continuing to publish, even as the social and political environments in Venezuela have deteriorated, causing many others to flee the country,” Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-30 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publish award

Christian Publishers Sharpen a Direct-to-Consumer Focus

Christian publishers are working all angles to reach book buyers, with new sales strategies involving book clubs, customer management software, conference attendance, coordinated cross-media campaigns, and much more Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #direct-to-consumer focus #christian publishers

The Guardian view on the book publishing industry: no one size fits all | Editorial

The failure of a recent bid to merge two large publishing companies shines a light on a central issue of cultural powerDespite a rise in self-publishing, commercial publishers are still the main gatekeepers of what arrives on our bookshelves. As such, they have great cultural and – if a book... Continue reading at The Guardian

[ The Guardian | 2022-11-04 18:25:28 UTC ]
More news stories like this | News stories tagged with: #book takes #planned merger #simon schuster #publishing market #2bn deal #penguin random house #publishing companies #book publishing

Digiday+ Research: Direct-sold ads lose favor with publishers, while programmatic ads make gains

In surveys spanning from Q1 to Q3, Digiday+ Research found a difference growing between how publishers make money from direct-sold ads and programmatic ads. Continue reading at Digiday

[ Digiday | 2022-10-17 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digiday+ research #programmatic ads #publishers make

Meta to Stop Paying U.S. Publishers for News Content

Facebook's parent company Meta is telling its U.S. publishing partners that the company will no longer pay for news content that aggregates on Facebook's news tab. Facebook's News Tab and Bulletin newsletters will be put on the back burner as Meta moves forward with investing in AI-based video... Continue reading at AdWeek

[ AdWeek | 2022-07-29 17:11:09 UTC ]
More news stories like this | News stories tagged with: #news publishers #news content #publishing partners

Academic Publishing: AUPresses’ 91 Design Winners and Ukraine Content

A competition in academic publishing design and an aggregation of content relative to Ukraine from the Association of University Presses. The post Academic Publishing: AUPresses’ 91 Design Winners and Ukraine Content appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-29 15:50:11 UTC ]
More news stories like this | News stories tagged with: #university presses #academic publishing

Lia Ronnen Named Publisher, Editorial Director at Workman

Effective May 2, Ronnen will assume the role of publisher and editorial director of Workman's adult publishing program, all while continuing her role as publisher and editorial director of the Artisan imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-03 05:00:00 UTC ]
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Publishing industry 'needs to collaborate' to improve sustainability

The publishing industry needs to collaborate in order to improve its sustainability, because the size of the challenge is “so enormous” FutureBook audiences were told today.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-20 06:42:09 UTC ]
More news stories like this | News stories tagged with: #publishing industry

Revue, Twitter Test Newsletter Subscription Option Directly via Publishers’ Profiles

Twitter acquired newsletter publishing platform Revue in January, allowing it to continue to run as a stand-alone service, and the two companies began testing a way to integrate their respective platforms Thursday. Revue said in a tweet that all of its creators can begin enabling people to... Continue reading at AdWeek

[ AdWeek | 2021-08-19 22:40:00 UTC ]
More news stories like this | News stories tagged with: #publishing platform