Get out your crayons and mobile phones. The Toys 'R Us holiday catalog drops this week. At 96 pages, "The Great Big Toys 'R Us Book of Awesome" is its biggest issue ever and includes interactive elements for the first time."The Big Book, as we call it internally, is done every year, but this is a significant revamp of the catalog. What we've done is add more pages, a lot more product authority, interactive virtual reality and lifestyle spreads," said Rich Lennox, Toys 'R Us chief marketing officer. "We felt over time, it had become a little bit too much of a sales promotional vehicle and it had lost some of its magic."The magic added back in includes interactive elements that live on the content-driven lifestyle spread pages. Consumers who download the new Geoffrey Shuffle app to iPhone or Android devices can use it to hover over one of the eight special spreads to get a 3D pop-up shuffle game. It's played like a shell game, with Geoffrey and two other toys in wrapped boxes then mixed around for the player to guess where the iconic giraffe ends up. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-10-26 00:00:00 UTC ]
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With what one of the show's artists calls "a perpetual golden hour" palette, Arna Selznick and her Nelvana team bring Ashley Spires' children's book to animated life. The post Kids Can Press’ ‘Most Magnificent Thing’ Animated Short Is Out From Nelvana appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-03-05 00:00:00 UTC ]
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Will Smith is bringing his most iconic character back, but with a significant makeover. Smith announced that he's launching a children's book series featuring a character called the "Fresh Princess," a re-imagining of his character from the television series "The Fresh Prince of Bel-Air,"... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-23 00:00:00 UTC ]
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Jemma McDonagh gives an agent's perspective following the results of our class survey. Continue reading at The Bookseller
[ The Bookseller | 2019-02-22 00:00:00 UTC ]
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Though some of the publishers that usually attend Toy Fair were absent this year, book publishing exhibitors called the 2019 edition a strong show with new trends rising to the surface. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-19 00:00:00 UTC ]
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The six-day Taipei International Book Exhibition (TIBE) kicked off on February 12 with participation from 735 publishing houses and a roster of more than 1,000 events to promote reading and book-related activities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-13 00:00:00 UTC ]
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Black & White Publishing enters its third decade on the back of a superb, near-record set of results, spurred by strong sales of rugby player Doddie Weir’s memoir. Its co-founders discuss the year ahead. Continue reading at The Bookseller
[ The Bookseller | 2019-02-01 00:00:00 UTC ]
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London Book Fair's 2019 charity is a partnership of BAFTA Kids and Place2Be, which combines film and tv school tours with mental health programming. The post London Book Fair Names BAFTA Kids Roadshow With Place2Be Its 2019 Charity appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-31 00:00:00 UTC ]
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Facebook Inc. has faced congressional panels, government fines and mounting public pressure over its use and handling of private user data. On Wednesday, after a report said the company had been paying people — some as young as 13 — $20 a month to install a research app on their phones that... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-01-30 23:35:00 UTC ]
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Facebook Inc. has faced congressional panels, government fines and mounting public pressure over its use and handling of private user data. On Wednesday, after a report said the company had been paying people — some as young as 13 — $20 a month to install a research app on their phones that... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-01-30 23:35:00 UTC ]
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DC Universe only has so many original shows to go around, and that means you'll need something else to do if you're going to justify that subscription. Thankfully, more is on the way. The service has unveiled the first major expansion of its comic... Continue reading at Engadget
[ Engadget | 2019-01-30 00:00:00 UTC ]
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Scholastic's biennial Kids & Family Reading Report finds American families are reading books aloud to their children more often. The post Scholastic’s New ‘Kids & Family Reading’ Report: Reading Aloud Is Up appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-28 00:00:00 UTC ]
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Translations from Portuguese, German, and Italian open the new imprint from Amazon Publishing. Releases in July, September, October. The post New Amazon Crossing Kids: Translating Picture Books Into English appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-26 00:00:00 UTC ]
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The new imprint will publish English-language translations of picture books from around the world. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-25 00:00:00 UTC ]
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Georgia Amson-Bradshaw has joined Quarto Kids as associate publisher, specialising in non-fiction and novelty for Wide Eyed Editions and Frances Lincoln Children’s Books. Continue reading at The Bookseller
[ The Bookseller | 2019-01-25 00:00:00 UTC ]
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Puffin, part of Penguin Random House Children’s, will this April publish Jeff Kinney’s first novel outside of the Diary of a Wimpy Kid series, about protagonist Greg Heffley’s best friend Rowley Jefferson. Continue reading at The Bookseller
[ The Bookseller | 2019-01-09 00:00:00 UTC ]
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Angie Thomas' follow-up to The Hate U Give, her hugely successful début novel, shines a light on modern day america and the deep divisions that run through it. Continue reading at The Bookseller
[ The Bookseller | 2019-01-05 00:00:00 UTC ]
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Declines in adult fiction and juvenile fiction and nonfiction offset a 7.6% increase in adult nonfiction sales, resulting in a 0.8% drop in unit sales of print books for the week ended Dec. 8, 2018, compared to the similar week last year at outlets the report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-14 00:00:00 UTC ]
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Sales of adult books were flat in October compared to October 2017, according to figures released by the AAP as part of its StatShot program. Sales in the children/young adult segment fell 6.8% in the month compared to 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-06 00:00:00 UTC ]
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Facebook, Google and Apple make the headlines, but there are many inspiring startups to dissipate the sense of techno-dreadA quarter of a century ago, the Canadian author Douglas Coupland published his third novel. Microserfs was the tale of a group of young Microsoft employees who decide to... Continue reading at The Guardian
[ The Guardian | 2018-12-05 00:00:00 UTC ]
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Toronto-based Kids Can Press reports strong international interest at Frankfurter Buchmesse for the publisher's issue-driven list of upcoming titles. The post Canada’s Kids Can Press Finds Rights Interest in Timely Titles at Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-06 00:00:00 UTC ]
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