Forget CPMs, You Should Be Transacting On Time

Publishers weigh in on the FTs cost-per-hour ad pricing model. The post Forget CPMs, You Should Be Transacting On Time appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-05-20 00:00:00 UTC ]
News tagged with: #time appeared #publishers weigh

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Schupf Up at Time Home Entertainment

Margot Schupf has been named publisher of Time Home Entertainment, Inc., the book and bookazine publishing division of Time Inc. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #named publisher

What Publishers Really Think About Time Spent

Time-based metrics are used by almost every leading publisher to measure themselves, but there's been hesitancy to transact on the basis of numbers like time spent and ad exposure time. That could change soon though as a member Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time spent #time-based metrics #leading publisher

Survey: 80% of Premium Publishers Want to Sell Ads Based on Time

Just weeks after the Financial Times said it would begin selling digital ads based on the time for which they're exposed to readers, a new survey shows other digital publishers are growing bullish about the tactic. The survey, from Digital Content Next, found that 80% of "premium" publishers are... Continue reading at Advertising Age

[ Advertising Age | 2014-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #time-based metrics

International New York Times Enters Publishing Agreement with Republica in Nepal

The New York Times Company today announced a new publishing agreement between the International New York Times (INYT) and Republica that will create a combined print edition in Nepal. The new product, in which each publication will have a distinct s ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-10-17 00:00:00 UTC ]
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Panel Mania: 'Aama The Invisible Throng' Journeys Through Space And Time

Swiss cartoonist Frederik Peeters' sci-fi series, Aama continues Verloc Nim's reluctant space journey with his brother Conrad and the android chimpanzee, Churchill, as they search to uncover any material relating to the mysterious experiment known as Aama. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sci-fi series #material relating

It's Time to Take a Responsive Approach to Content Marketing

Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age

[ Advertising Age | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #banner ad

Digital Newsstand Preps Makeover with Former Time Inc. CTO

Time Inc.’s former CTO, Abe Cytryn, is joining Magzter in the same role as the digital newsstand company preps a series of new features for both publishers and consumers. Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-10 00:00:00 UTC ]
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Time Inc UK almost doubles pre-tax profits

Marie Claire and NME publisher, formerly known as IPC Media, reports £21.5m profit as revenues fall 7% year on year Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire #ipc media

Honoring Women’s Books in Translation: It’s Time

Writing on the blog Love German Books, translator Katy Derbyshire makes the call for a prize honoring women authors in translation. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-01 00:00:00 UTC ]
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Publishing Vet Builds His Own Cathedral, One Rock at a Time: Bill Henderson

Bill Henderson, founder of Pushcart Press and recipient of the National Book Critics Circle’s Lifetime Achievement Award, tells the story of “an aging man who builds a holy place in his backyard” in his new book. The memoir features bugs, cancer, spiritual wavering, and rocks. Lots of rocks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bill henderson #pushcart press

Time Inc. done talking with Newspaper Guild

Time Inc.'s transformation from Time Warner division to stand-alone publicly traded company has taken a new turn with a breakdown in talks between the publisher and the Newspaper Guild, which... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper guild

Time Inc. Seeks Power to Ship Edit Jobs Abroad, Newspaper Guild Alleges

Time Inc. wants the ability to outsource nearly 200 editorial jobs overseas, according to the Newspaper Guild of New York, which has been locked in an 18-month-long contract negotiation with the nation's largest magazine publisher, owner of People, Sports Illustrated and InStyle, among... Continue reading at Advertising Age

[ Advertising Age | 2014-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper guild #sports illustrated #statement friday

Tampa Bay Times Cuts Employee Pay 5 Percent, Reduces Severance Payments

Paul Tash, CEO and chairman of the Times, announced the cuts in a memo to employees Thursday, citing a difficult summer that resulted in lower than expected revenue. "Newspaper publishing remains a tough business," he wrote. Anticipating jo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #expected revenue

Time Inc., Newspaper Guild at ‘Impasse’ on Talks

Newspaper Guild negotiators on Friday rejected the latest offer from Time Inc., prompting the nation&rsquo;s No. 1 magazine publisher to declare an impasse in its labor negotiations. The biggest stumbling block appears to be the publisher&r ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
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Time Inc. to Take Page From National Geographic Playbook

Time Inc. will borrow a page from the National Geographic playbook to revive its declining print empire. Joe Ripp, the chief executive of Time Inc., who has unnerved old timers at America&rsquo;s largest magazine publisher with ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-05 00:00:00 UTC ]
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IPC name to disappear as Time Inc rebrands magazine publisher

Home of Marie Claire, NME and Whats on TV to become Time Inc UK to provide strategic clarity Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire

Time Inc. Names New Editors, Including a Former Hill Holliday and JWT Exec

Time Inc., the nation's largest magazine publisher and owner of titles like People and Time, announced another editorial shakeup Wednesday, marking its second masthead move in a week.Hunter Lewis, the executive editor at Time Inc.'s Southern Living magazine, was named editor of Cooking Light on... Continue reading at Advertising Age

[ Advertising Age | 2014-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #named editor #cooking light #verified circulation #audited media

Net Pricing: Is It Time to Take Prices off Book Covers?

Pointing to the need for pricing flexibility at a time when bookstores face a growing number of economic challenges, some booksellers question whether it’s time for publishers to stop printing suggested retail prices on book covers and dust jackets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book covers #growing number #economic challenges #dust jackets

Hard books for hard times: literary experimentation gains popularity

For some authors, a demanding era for publishing calls for complicated stories not cautious and conservative ones and they're finding readersBetween the decline of the traditional bookshop and the internet wrecking our concentration, many thought the novel was on its last legs. With all the... Continue reading at The Guardian

[ The Guardian | 2014-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary fiction