Forget CPMs, You Should Be Transacting On Time

Publishers weigh in on the FTs cost-per-hour ad pricing model. The post Forget CPMs, You Should Be Transacting On Time appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-05-20 00:00:00 UTC ]
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Google's New Real-Time Audience Measurement Is a Brand Play

Google announced a new partnership with comScore today that it said will improve its ability to tell brand marketers about their digital campaigns. Google touted a new measurement tool—available to DoubleClick advertisers and publishers—that will deliver real-time data about who is seeing ads... Continue reading at AdWeek

[ AdWeek | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #palm springs #ad business #neal mohan #press release


IAB To Advertisers: Time to Step Up Your Mobile Game

The Interactive Advertising Bureau primarily exists to help grow the pie of digital advertising dollars. So, as it kicks off its annual leadership meeting this week, it's focusing on where that growth is expected to occur: mobile.Today, the IAB -- along with a group of publishers including AOL,... Continue reading at Advertising Age

[ Advertising Age | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #ad agencies


Should The Washington Post, The New York Times, and other Top Publishers Pool Their Video in a Consortium?

Interested in the business of high-quality web video? There’s a lot of good stuff from Washington Post video GM Steven Schiffman in this Beet.TV interview about the Post’s broad-strokes strategy for the business side of video. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business side #good stuff #tv interview


Times Co. Reports Digital Subscriber Increase, but Continued Ad Declines

The New York Times Company said it added digital subscribers and slowed its declines in print and digital advertising revenue during the fourth quarter of 2013, a year of transition for the newspaper publisher. For all of 2013, revenue from digital ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fourth quarter


Time Inc. Ad Revenue Grows, but Only Because It Bought AmEx Publishing

Time Warner, the media company that owns HBO and the Warner Bros. film studio as well as Time Inc. for a few more months, surpassed analysts' estimates for both fourth-quarter revenue and profit in results reported on Wednesday.Excluding some items, earnings were $1.17 a share, the New... Continue reading at Advertising Age

[ Advertising Age | 2014-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #warner bros #film studio #york-based company #data compiled #pay-tv providers #fourth quarter


Charlie Chaplin's only novel published for the first time

Footlights, the screen legend's unseen prequel in prose to the film Limelight, reflects his sadness at declining stardomRead an extract from Footlights by Charlie ChaplinThe only work of prose fiction ever written by Charlie Chaplin, a dark, nostalgic novella which was the root of his great... Continue reading at The Guardian

[ The Guardian | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mental health


Pulitzer Prize winners on Sunday Times short story longlist

Two Pulitzer Prize-winners and a Man Booker-shortlisted author are among the 16 people longlisted... Continue reading at The Bookseller

[ The Bookseller | 2014-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pulitzer prize-winners


Time Inc. Candidates for Chief Revenue Officer Include Two Insiders

After casting a wide net in its search for a chief revenue officer, Time Inc. has narrowed the field to candidates including two current executives: Jed Hartman, group publisher of news and business, and Mark Ford, exec VP-president of the sports group, according to people familiar with the... Continue reading at Advertising Age

[ Advertising Age | 2014-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sports group #people familiar #money magazines #sports illustrated


Radio Times seeks to fuel digital success with print profits

Radio Times, which accounts for 60% of its publisher's profits, is undergoing a transformation to woo younger readersWhile other magazine publishers chase the digital-savvy generation of under-25s Radio Times is swimming against the tide somewhat, targeting a slightly older, thirtysomething... Continue reading at The Guardian

[ The Guardian | 2014-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make inroads #investing heavily


Time Inc. Names New Technology Chief

Time Inc. CEO Joe Ripp continues to fill out his leadership ranks as he prepares to spin off the publishing company from Time Warner later this year into a public entity. Today, he named Colin Bodell as evp and chief technology officer, a newly created role at Time Inc. Bodell will be charged... Continue reading at AdWeek

[ AdWeek | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #worth noting #topics ranging #computer science #working closely


Charter makes a $61 billion bid for Time Warner Cable, could be the first of many

After months of trying to negotiate a deal behind the scenes, Charter Communications is publishing details of its offer to buy Time Warner Cable (which split from Time Warner years ago). Despite a bid that including debt is enough to nab 20 or so ... Continue reading at Engadget

[ Engadget | 2014-01-15 00:00:00 UTC ]
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Time-Life Books Gets Set for a Return

Although Time Inc. began publishing books that combined the resources of its Time and Life magazines in 1961, Time-Life Books (T-L Books) was not officially established until 1964. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-10 00:00:00 UTC ]
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Times editor and former PCC member join Ipso's appointment panel

Newspaper publishers have announced the latest stage in their creation of their new regulator, the Independent Press Standards Organisation (Ipso).The former judge who chairs the "foundation group", Lord Phillips of Worth Matravers, and the former civil servant, Sir Hayden Phillips, who was... Continue reading at The Guardian

[ The Guardian | 2014-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great care #recent interview #newspaper industry #royal charter


New York Times Redesign Points to Future of Online Publishing

The last time The New York Times embarked on a wholesale redesign of its Web site, in 2006, the iPhone wasn't on the market. Tablets like the iPad were still years away. So the new design that The Times is unveiling Wednesday is generating mu ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishing #web site


Police officer awarded £60,000 damages over Times article

Report about Met detective sergeant Gary Flood claimed there were strong grounds to believe he was dishonest and corruptA police officer has been awarded £60,000 in damages in a high court judgment against the Times over an article which claimed that there were strong grounds to believe he was... Continue reading at The Guardian

[ The Guardian | 2013-12-19 00:00:00 UTC ]
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Times publisher reports pre-tax losses of £24m

Times Newspapers Limited pays out £14m to departing directors, including chief executive Tom MockridgeThe publisher of the Times and the Sunday Times has reported a pre-tax loss of £24m, as payouts to departing directors hit £14m, according to financial filings for the year to 30 June 2013.Times... Continue reading at The Guardian

[ The Guardian | 2013-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #forseeable future


Time Inc. Eyes Candidates for Chief Revenue Officer, Mulls Cost-Cutting Options

You might think December would be the calm before the storm at Time Inc., which is, to say the least, expecting an eventful 2014. But CEO Joe Ripp is busy this month too.The company, which publishes magazines including People and Sports Illustrated, is slated to spin off from parent Time Warner... Continue reading at Advertising Age

[ Advertising Age | 2013-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people familiar #sports illustrated #recently interviewed


Did Newsstand Sales Affect Time's Choice for Person of the Year?

Did Time magazine pick Pope Francis as its Person of the Year because he'll sell more magazines than Edward Snowden? That's what some media outlets and Twitter users suggested Wednesday after the new pontiff beat out Mr. Snowden for the recognition.Business Insider, for instance, wrote:"Snowden,... Continue reading at Advertising Age

[ Advertising Age | 2013-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media outlets #business insider #pope francis


Did sales affect Time's pick for Person of the Year?

Did Time magazine pick Pope Francis as its Person of the Year because he'll sell more magazines than Edward Snowden? That's what some media outlets and Twitter users suggested Wednesday after the new pontiff beat out Mr. Snowden for the recognition.Business Insider, for instance, wrote:"Snowden,... Continue reading at Crains New York

[ Crains New York | 2013-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vast majority #single-copy sales #declining steadily #broader trend #president obama #mark zuckerberg


Pope Francis is a whistleblower for the poor. Thank you Time for recognising it | Chris Arnade

Snowden showed us the educated and wealthy aren't entirely free. Francis reminds us the poor aren't even given a chanceEdward Snowden was not chosen as Time magazine's Person of the Year, and for this many in the media are outraged. Instead Time chose Pope Francis, a man who in the last year has... Continue reading at The Guardian

[ The Guardian | 2013-12-12 00:00:00 UTC ]
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