Forbes Expands Contributor Approach

Two years after Forbes Media made a radical break with traditional journalism by letting outside contributors and advertisers publish content on its site, it’s taking the model a step further by having contributors publish ebooks under its name. The first, however, is by Lewis DVorkin, chief product officer of Forbes and architect of the contributor model. Called The Forbes Model For Journalism in the Digital Age: Training a New Generation of Entrepreneurial Journalists, it compiles DVorkin’s Forbes.com posts on his journalistic approach. It's being sold starting June 6 for $4.95 via Amazon, Barnes & Noble and Hyperink, a startup funded by Andreesen Horowitz that's helping Forbes determine the content for its ebooks. Forbes isn't the first publisher to see the opportunity to give its brands more legs through ebooks, but it stands out because of the unconventional contributor model it started adopting two years ago. The approach has been accused of watering down the financial news brand, doing content on the cheap by using unpaid contributors, and most of all, confusing readers by letting brands blog under the Forbes banner. DVorkin, for his part, explained Forbes' latest initiative this way: “The larger point to me is to support entrepreneurial journalists. What we’re really attempting to do is help journalists have a voice on Forbes and other platforms.” DVorkin’s ebook will be followed by two more, also by Forbes contributors. Mike Federle, Forbes’ chief... Continue reading at 'AdWeek'

[ AdWeek | 2012-06-06 00:00:00 UTC ]
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Rich Expands to Nan A. Talese

Alison Rich, v-p and executive director of publicity for Doubleday, will take on the additional role of associate publisher for Knopf Doubleday imprint Nan A. Talese Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-11 00:00:00 UTC ]
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Paul Kingsnorths The Wake: a novel approach to Old English

Prize-winning fiction set in 11th century and using innovative language gains critical success after rejection by mainstream publishersOf the 120 reader reviews on Amazon for Paul Kingsnorths debut novel The Wake, most are either adoring five stars hailing one of the most unexpectedly exciting... Continue reading at The Guardian

[ The Guardian | 2014-11-09 00:00:00 UTC ]
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Expanding the International Rights Market for Children’s Books

A new breed of independent foreign rights professionals specialized in children’s book rights sales has emerged, and they are finding new homes abroad for kids' literature. The post Expanding the International Rights Market for Children’s Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-07 00:00:00 UTC ]
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AP Sees Expanded Coverage, Growth Ahead

The Associated Press will continue its efforts to retain U.S. newspaper publishers next year, adding an intermediate service level and a “shared news desk” for increased state coverage, says President and CEO Gary Pruitt.   E ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-11-04 00:00:00 UTC ]
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France’s Hachette Expands Interests in Russia

France's Hachette Livre has extended its stake in Azbuka Atticus, Russia's ninth largest publishing conglomerate. The post France’s Hachette Expands Interests in Russia appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-30 00:00:00 UTC ]
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It's Time to Take a Responsive Approach to Content Marketing

Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age

[ Advertising Age | 2014-10-15 00:00:00 UTC ]
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Facebook Expands Mobile Ad Net to Make a Run at Google, Yahoo

Facebook's mobile ad network is officially open for business.Five months after the social network formally launched its Audience Network with a small set of app publishers and advertisers, Facebook is opening up the mobile ad network to any media buyer and seller. The company is also adding a... Continue reading at Advertising Age

[ Advertising Age | 2014-10-07 00:00:00 UTC ]
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Six new billionaires from Bay Area make the Forbes 400 list

A half-dozen of the 27 newcomers on the Forbes annual list of the 400 richest U.S. citizens disclosed this week are from the San Francisco Bay Area, including four in technology, one in biotechnology and one in venture capital. Topping the newcomer list in net worth was Jan Koum, co-founder and... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-10-01 00:00:00 UTC ]
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Omidyar, other billionaires with Hawaii ties, on Forbes list of richest Americans: Slideshow

Pierre Omidyar, founder of eBay and Honolulu Civil Beat, was the only full-time Hawaii resident to make Forbes magazine’s l ist of the 400 richest Americans. But part-time isle residents such as Larry Ellison, Michael Dell and Oprah Winfrey — and soon-to-be landowner Mark Zuckerberg — also made... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-09-30 00:00:00 UTC ]
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Magazine Metrics Expand Beyond Ad Pages to Digital

For decades, ad pages were one of the key metrics for gauging the overall health of a magazine. But as magazine brands have come to encompass more than just a printed product, publishing industry insiders have been looking for new data that better reflect those changes. This week MPA–The... Continue reading at AdWeek

[ AdWeek | 2014-09-29 00:00:00 UTC ]
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The High Holy Days: New Books Take Fresh Approaches

Readers with introspective and questing spirits have three new books for the Jewish High Holy Days--beginning with Rosh HaShanah at sundown on September 24--offering poetry, alternative liturgies, theological essays, and thoughtful explorations of Jewish identity. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-23 00:00:00 UTC ]
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Indies First Movement Expands

The ABA will launch a second, larger Indies First/Small Business Saturday campaign this Thanksgiving weekend. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-12 00:00:00 UTC ]
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Laurel Book Store to Expand

The Oakland store is moving downtown in early October and quadrupling its space. To help defray costs she just launched an Indiegogo campaign. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-27 00:00:00 UTC ]
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Sharlto Copley and Michelle Forbes Will Star in PlayStation's Powers

Sharlto Copley will star as the lead in Powers, Sony PlayStation Network’s first foray into original programming. Copley, of District 9 and recent box office grand slam Maleficent, joins the lineup of stars in the drama adapted from a Marvel comic book series. FX had been trying to develop the... Continue reading at AdWeek

[ AdWeek | 2014-08-19 00:00:00 UTC ]
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BuzzFeed Expands Thanks to $50M Investment

Changes are coming for millennial-targeted publisher BuzzFeed. The company announced on Monday that it received $50 million in series E funding from venture capital firm Andreessen Horowitz and planned to restructure the company with the funds.  "Today we think the time is perfect to grow our... Continue reading at AdWeek

[ AdWeek | 2014-08-12 00:00:00 UTC ]
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Amazon Publishing Expands

Amazon has made new additions to its publishing teams in the company's New York and London offices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]
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Bank Square Expanding, Monte Cristo Going Co-op

Two New England indies are experiencing change. Bank Square Books in Mystic, Ct., is adding a second location, while Connecticut's Monte Cristo Bookshop is being converted into a nonprofit co-op. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-06 00:00:00 UTC ]
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Macmillan Expands Library E-book Lending

Macmillan announced today that it will make its full collection of frontlist ebook titles available to libraries via its public library e-lending pilot. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-29 00:00:00 UTC ]
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Veitch bags agent after ad-van approach

Self-published author Richard Veitch has been signed by Joanna Swainson at Hardman and Swainson... Continue reading at The Bookseller

[ The Bookseller | 2014-07-28 00:00:00 UTC ]
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